Sony Xperia XZ Premium gets a new Bronze Pink color variation

Sony's 2017 flagship, the Xperia XZ Premium, will be available in one additional color variation upon release. The Japanese tech giant took to Twitter to announce a brand new "Bronze Pink" hue for the device.

Introducing #Xperia XZ Premium in Bronze Pink... Turning heads with warm, blush tones and diamond-cut: https://t.co/cb69RZuGi7 pic.twitter.com/empESGzNdP
— Sony Xperia (@sonyxperia) April 24, 2017

As you may know, Sony managed to surprise many at this year's MWC with the introduction of the XZ Premium. Although the large bezels on the phone look a bit passé after the announcements of the LG G6 and Samsung Galaxy S8/S8+, the handset certainly makes up for it in the hardware department. It features the powerful Snapdragon 835 chipset, a 5.5-inch 4K HDR display, and a new 19 MP main camera that can shoot super slow motion videos at 960 fps. The addition of a new color variation is certainly welcome, as Sony only unveiled two shades for the XZ Premium back at the show in Barcelona - Deepsea Black and Luminous Chrome.

Satoshi Aoyagi, Xperia's color designer, has shared his thoughts on the new hue:

We wanted to find a colour that represented a feeling of warmth whilst at the same time exemplifying the premium features and design. The bronze metallic finish adds a feeling of depth to the glass on the front and back. Also just like the other colours every part of the Xperia XZ Premium Bronze Pink has been expertly crafted – such as the top and bottom edges, which are carefully diamond cut and creates an added shine. It’s a chic addition to the choice of colours offered with XZ Premium.

What do you think about the new XZ Premium shade? Are you planning on getting Sony's new flagship? Let us know in the comments!

Xperia XZ Premium in Bronze Pink

Xperia XZ Premium in Deepsea Black

Xperia XZ Premium in Luminous Chrome

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source: Twitter

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17 Comments

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posted on 24 Apr 2017, 06:31

1. sunnyfpy (Posts: 127; Member since: 12 May 2013)

Yuky designed

posted on 24 Apr 2017, 06:35

2. yann (Posts: 362; Member since: 15 Jul 2010)

Looks nice, for women, but I'm getting deepsea black, when it come out.

posted on 24 Apr 2017, 06:46 2

3. zebraman (Posts: 41; Member since: 11 Sep 2013)

It has the biggest chin and forehead of 2017 Sony loves sticking with the same 5 year old design

posted on 24 Apr 2017, 06:59 3

4. yann (Posts: 362; Member since: 15 Jul 2010)

So? ME for example - i do not like bazeless phones, because often can touch the screen without intention and that's not so comfortable for work. Maybe bottom and top bazels can be small, but it's ok. Different people, different opinions.
Cheers.

posted on 24 Apr 2017, 07:13 3

5. Feanor (Posts: 845; Member since: 20 Jun 2012)

So what? It still looks like a beauty comparing to LG G6 which,despite its minimal bezels, looks like old TV. By comparison the XZ Premium looks expensive and precisely made.

posted on 24 Apr 2017, 07:38 4

7. NoToFanboys (Posts: 2927; Member since: 03 Oct 2015)

"Sony loves sticking with the same 5 year old design"
As with almost all smartphone OEMs, it's called "design language".

posted on 24 Apr 2017, 07:21 2

6. mimicryXD (Posts: 68; Member since: 03 Apr 2015)

i like sony design more then s8 and g6. i know, huge bezels and for me should be trim but its fine.

posted on 24 Apr 2017, 08:11 1

8. Plasticsh1t (Posts: 2036; Member since: 01 Sep 2014)

I want the deep sea black color NOW.

http://knowyourmeme.com/photos/1198807-do-want-do-not-want

posted on 24 Apr 2017, 08:39

9. kudus (Posts: 52; Member since: 23 Oct 2014)

Bronze Pink = Rose Gold

posted on 24 Apr 2017, 09:30

13. mixedfish (Posts: 1326; Member since: 17 Nov 2013)

No rose gold is much more pink. This has an earthy brown mixed in.

posted on 24 Apr 2017, 08:42

10. Sparkxster (Posts: 27; Member since: 31 Mar 2017)

Bronze pink looks great very distinctive and it looks like a unisex color. I personally like the luminous chrome the best it looks edgy, cool!

posted on 24 Apr 2017, 08:55

11. Amir123a (Posts: 81; Member since: 27 Aug 2016)

Unjustified top and bottom bezels size. The top and bottom bezel size could be justified if they implemented htc one like speakers, but they didn't.

posted on 24 Apr 2017, 09:54 1

15. zenun12 (Posts: 175; Member since: 31 Oct 2016)

I hate to say this, but you should probably see the article where in MWC, Sony engineers performed a teardown of the XZ Premium. The PCB inside is crafted in an L-shape for a reason, thus giving it a large forehead. To compensate for the large forehead, Sony put a large 1/2.3" rear camera sensor and a 1/3.06" front camera sensor. To maintain their "OmniBalance" design aesthetic, Sony decided to make the chin bar just as large as the top bezel, but to compensate for the wasted space, they put a second speaker, thus giving way to stereo speakers. About the HTC One speaker grille, it's just aesthetic, only one side of each grille is firing sound.(e.g. Top grille has the speaker located on the right side only)

posted on 24 Apr 2017, 09:07

12. antmiu2 (Posts: 368; Member since: 19 Jun 2011)

these phones could of really been something if it weren't for the 2013 design

posted on 24 Apr 2017, 09:43

14. avalon2105 (Posts: 310; Member since: 12 Jul 2014)

Would've been better if they decided on blue hue they used in ZX and ZXs.

posted on 24 Apr 2017, 11:40

16. monoke (Posts: 736; Member since: 14 Mar 2015)

If you want powerful internals that won't be weighed down by obtrusive resource hog skin (touchwizz, Lg), this phone is it. If you're looking for the minimal bezel trend look, this is obviously not it. Lol... I'm waiting for the right combination of both regardless of oem should I upgrade again.