Samsung says the Galaxy S6 can "change the way you take pictures"

Samsung says the Galaxy S6 can
Not long ago, Samsung released a video ad titled "Galaxy S6: Change the way you charge", presenting the built-in charging capabilities of its latest flagship smartphone as an advantage that this has over competing devices, including the iPhone.

Now, Samsung posted a similar ad, but this time it's about the rear cameras of the S6 and S6 edge. More exactly, about camera launch speed. Samsung says that the Galaxy S6 and S6 edge can "change the way you take pictures" thanks to the fact that their 16 MP rear cameras are very quick to launch: it can take less than 1 second to launch the camera on either of the two handsets if you double tap on the home button.

The new ad presents a situation in which the quick-launch camera of the Galaxy S6 comes in handy when a "next-level cuteness" moment needs to be photographed before "it's over." While the S6 succeeds in taking fast photos, another smartphone (which seems to be an iPhone 6) fails in doing so, leaving its owner frustrated. Take a look at the video for yourself, and let us know what you think about the rear camera that Samsung included on the S6 and S6 edge.

Related phones

Galaxy S6
  • Display 5.1" 1440 x 2560 pixels
  • Camera 16 MP / 5 MP front
  • Processor Samsung Exynos 7 Octa, Octa-core, 2100 MHz
  • Storage 128 GB
  • Battery 2550 mAh(23h 3G talk time)
Galaxy S6 edge
  • Display 5.1" 1440 x 2560 pixels
  • Camera 16 MP / 5 MP front
  • Processor Samsung Exynos 7 Octa, Octa-core, 2100 MHz
  • Storage 128 GB
  • Battery 2600 mAh(26h talk time)



1. jeroome86

Posts: 2314; Member since: Apr 12, 2012

Checked these phones out yesterday. They want extra premium for the edge. You kidding me. Nice phones though. Really going after iPhone sales. Wonder how much the Edge plus will cost? Hope that's a rumor about SD808 chip. Seen a G4 coworker has and lags and over heats. Sort of weary of Snap Dragons now.

2. manojmcn

Posts: 633; Member since: Jul 16, 2015

Edge plus should cost same as Note 5. New reports say that it will have the Exynos 7 and not 808. From your concerns it seems iphones suit you best.

15. Supersonic

Posts: 226; Member since: May 15, 2015

Dear jeroome S6 edge is not at all in competition to Iphone6 as the features of S6 edge is too futuristic whereas Iphone 6 is outdated crap. The camera in S6 is outstanding. those guys who have it only vouch for it.

26. Taters

Posts: 6474; Member since: Jan 28, 2013

Like it has been said many times. The premium for the edge may seem like a joke to you but it really isn't. They had crazy yield issues and they had to outsource to another company. That s**t, no matter how trivial it may seem to you, cost real money. Be thankful that Samsung is even covering some of the cost of the edge display. If it was Apple for example, they wouldn't cover any of the cost and plop 50% on your end.

3. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Good ad..because its true to life. have .o.e ets we wish we could get a quick shot and all phones have slow launching cameras considering the S6 launches in .7 sec. That means I could take 2 to before most phones even get the, even the iphone

5. Plutonium239

Posts: 1212; Member since: Mar 17, 2015

Windows phones(specifically Lumias) can launch their camera very fast as well and have had this capability long before the samsung galaxy s6 even existed. All you have to do is simply press the camera button and the camera app launches and opens. While it is slow to open on my Lumia 1020(which has a 41MP sensor and the picture quality is far superior to that of any other phone except perhaps the nokia 808, which was its predecessor with the same sensor), it is because of the sensor being so large and it has a physical shutter it must move, other Lumias such as the 930 and 1520 are very fast to open and take pictures.

10. ph00ny

Posts: 2028; Member since: May 26, 2011

I had a lumia and it's not as quick as you say it is. It is nice to have the camera button on the side though

27. Plutonium239

Posts: 1212; Member since: Mar 17, 2015

It varies based on the model of lumia. They are not all the same, they are all different.

19. gaming64 unregistered

Pretty sure all camera app launches seem pretty quick. And who cares about .7 seconds. I use cameras to take moments, not for spec sheets.

4. skimshaddy unregistered

I think iphone can open about the same amount of times. You just have to dig for the camera app tho.

7. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

All you have to do is slide the camera quick launch on the lockscreen up, and it launches the camera.

8. darkkjedii

Posts: 31004; Member since: Feb 05, 2011

Very fast camera too. One of the best, and fastest on the market.

13. heyhi

Posts: 137; Member since: Feb 19, 2013

but in the S6 you can be anywhere, doing anything with your phone, i mean, you just have to press the physical button twice and it launches the camera, thats the idea the ad tries to show. Not only fast, very practical as well.

20. gaming64 unregistered

Swiping up Control Center and pressing the camera app is just as quick, though I agree that the S6 has a more practical access.

21. darkkjedii

Posts: 31004; Member since: Feb 05, 2011

On the iphone you can swipe up from anywhere, but the s6 is faster.

6. waddup121 unregistered


9. phonehome

Posts: 812; Member since: Dec 19, 2014

Taking good pictures is a nice feature. Though I think other phones (Samsung and otherwise) can also take good pictures. Now what about changing the battery like did today with my Galaxy S5?????

11. hondaslzman

Posts: 78; Member since: Dec 29, 2014

Love the look and feel of GS6 but still happy with my GS5, yep my camera little slower and display 5% less bright no big deal I can live with that, Can any one tell Samsung put my photo face tag back on S6 and I not buying with face tag

12. oozz009

Posts: 520; Member since: Jun 22, 2015

Not bad, way better than their last commercial.

14. yoosufmuneer

Posts: 1518; Member since: Feb 14, 2015

Dat Jab at iPhone 6 tho

16. kefalin

Posts: 292; Member since: Feb 08, 2015

I would take rather G4,because S6 is too mainstream

17. tech2

Posts: 3487; Member since: Oct 26, 2012

What a rebel

18. bangkoktomboy

Posts: 70; Member since: Jun 29, 2015

Want that cute dog...

22. RELAXyougeeks

Posts: 24; Member since: Apr 07, 2015

If any of you have actually used an S6, you'd know that although it launches I'm .7 seconds from say, the screen being off and it locked with your fingerprint; when you double tap while unlocked anywhere on the phone its feels instant, more like .2 -.3 seconds.

23. aba71983

Posts: 807; Member since: Jul 24, 2014

That's f*ck and liar. She take a picture 1 but she swipe on her phone come with two different images. From the locked screen you can swipe and direct take a picture in your iPhone 6 and Samsung S6 Edge and other phones but they just focus on the Edge to promo. Good job Samsung you troll people on this ads.

24. TerryTerius unregistered

I'm having a difficult time understanding what you're saying. You can double tap the home button at any time whether the phone is locked or not in order to launch the camera and start taking pictures, that is true for the regular S6 and the Edge. And yes, if you choose to do so you can open the camera app by swiping from the camera icon on the lock screen, the same as you can do with the iPhone. What exactly are you accusing them of lying about? All of that is true. Your post... Is confusing.

25. aba71983

Posts: 807; Member since: Jul 24, 2014

Did you watch the video? She take picture 1 but it show on she had 2 different image on her phone. That's a cheat or lie,lmao.

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