Samsung confirms Korea is the home of the phablet: 10 million Notes sold since launch

If you have to name one country where the phablet category is red hot, it's Samsung's home turf of South Korea. A research firm pointed out last summer that South Korea is the home of the phablet, with full 41% of its mobile users carrying a phone with a screen larger than 5", compared to only 7% worldwide. Of course, this is the land of Samsung with its Note line, as well as LG and Pantech, but the trend seems to be gradually spreading in the global market as well.

As if to bring home a point, Samsung just boasted that it has broken the 10 million mark with Note handsets sold in its home country alone. That includes three years and change of sales, since the introduction of the original Galaxy Note, and is certainly an impressive feat in a country of 50 million. 

Here are some charts from the last South Korean mobile market survey, that show how popular big-screen handsets are there. It is also the first mobile market to reach full saturation, and the first with commercially available LTE-A network, so it's definitely now at the forefront of developments in the mobile industry.

source: Samsung



1. tiara6918

Posts: 2263; Member since: Apr 26, 2012

The note series is just the right size for many, not to small for a phone and not big for a tablet. They deserve this huge response in sales

8. Whateverman

Posts: 3295; Member since: May 17, 2009

True. I just can't understand why competitors make similar devices without including a stylus. It's a must have for many of us and until I see that on other services, the Note series is my only option.

9. tiara6918

Posts: 2263; Member since: Apr 26, 2012

htc has one- but never advertised it and sony uses a pencil for the z ultra but still nothing can beat the s pen on the note series.

16. Zeeya

Posts: 331; Member since: Mar 17, 2013

Yuk.. still Android inside...

18. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

That's the best part of it....If not for andriod note series would be meh..

2. nobelset

Posts: 270; Member since: Oct 17, 2012

I'm jealous :-D

3. starandmountain

Posts: 53; Member since: Apr 01, 2012

The country i really would like to visit for more than 4 years... hopefully this year^^

4. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

it's funny how people with small hands use bigger phones comfortably but people with big hands keep complaining about big phones...

15. JunitoNH

Posts: 1946; Member since: Feb 15, 2012

Is all psychological my amigo. Notice the people whom, are driving oversized pick trucks, usually short people. Is all part of the human experience.

17. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

Well you're not goin to handle trucks in enough if your legs can reach accelerator and brake to drive truck...but when it comes to phablets size of hand matters(not in this case i think)

5. clarkjeferson

Posts: 67; Member since: Dec 22, 2013

Strange. Korea doesn't like Slide-out keyboards? They need a motorola droid 4 for that.

6. Just.Saying

Posts: 132; Member since: Apr 04, 2013

I want a korean chick.....................

10. xperiaDROID

Posts: 5629; Member since: Mar 08, 2013

Well, u can go to a Korean restaurant to try one, but most of their dishes are spicy. :P

13. Just.Saying

Posts: 132; Member since: Apr 04, 2013

Well, at least its easy to operate with one hand, A good assistant thats real, not virtual. It has different covers and wont blow up whe YOU PLUG IT INTO THE SOCKET....................

19. nobelset

Posts: 270; Member since: Oct 17, 2012

Yea, but too bad she's just gonna be a beauty with no brains...

22. clarkjeferson

Posts: 67; Member since: Dec 22, 2013

Looks like we can go to Taiwan for some Taiwanese girls. Premium looking with the smarts and quiet brilliance of their beauty. :)

7. _Bone_

Posts: 2155; Member since: Oct 29, 2012

They know what's up. "Too big" is just another Apple creation just like retina display and others, ppl. should use whatever THEY feel comfortable and not what they are told comfortable, and Koreans do so.

11. nasznjoka

Posts: 418; Member since: Oct 05, 2012

I gues those divices gotta be sold at a cheap price

12. kylehudsons

Posts: 53; Member since: Apr 04, 2012

Actually people in Seoul, South Korea has like really fast 4G connection and their phones always comes with extra battery out of the box with a TV antenna... Yes, u guys read correctly... A TV antenna and they watch their favourite drama on the go and always have a spare battery with them... That is why they prefer a bigger screen coz its more convenient to watch movies on it.... Plus people here walks around with earphones in their ears...} By the way, price of phone here is not cheap.... Unlike US where you guyz can get subsidized gadgets, well here its about 900 USD for the newest product.... Then goes lower by time...

14. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

There is a trend and they like big phones.

20. DnB925Art

Posts: 1168; Member since: May 23, 2013

Also with the Note, using the S-Pen is great when writing with Asian characters. Much faster than typing, since there are hundredss, if not thousands of different characters.

21. saiki4116

Posts: 413; Member since: Mar 31, 2011

The first question that hit my mind after observing 10 million sale figure is what is the population of South Korea.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.