OnePlus pulls another provocative promo: smash your old phone to get the OnePlus One for $1

OnePlus pulls another provocative promo: smash your old phone to get the OnePlus One for $1
While the OnePlus One will launch en masse sometime by the end of Q2, in just two days, a few lucky souls would be able to get the new king on the value-for-money front before everyone else. OnePlus One is launching a crazy promo for the first 100 buyers: get the phone for just $1 in exchange for you filming how you smash your old phone to smithereens.

Sounds like material for a great marketing campaign, doesn’t it? So far, the OnePlus One has pulled one of the most success publicity stunts in recent history, securing coverage in the most prominent media outlets in the Western world, and that’s rarely happened before, especially for a newly born phone company out of China.

OnePlus One chief executive Pete Lau has done this with a lot of teasers, a super-ambitious “Never Settle” motto, and tons of work on the actual product, of course.

So, are you ready to sacrifice your old phone in order to be among the first few to get the OnePlus One?

If so, just head over to the source below to register for the promo - the smashing action kicks off on April 25th, in just two days.

OnePlus pulls another provocative promo: smash your old phone to get the OnePlus One for $1

source: OnePlus One

Related phones

One
  • Display 5.5" 1080 x 1920 pixels
  • Camera 13 MP / 5 MP front
  • Processor Qualcomm Snapdragon 801, Quad-core, 2500 MHz
  • Storage 64 GB
  • Battery 3100 mAh

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40 Comments

1. Johnnokia

Posts: 1158; Member since: May 27, 2012

Shut up and release the phone

8. rantao333

Posts: 345; Member since: May 21, 2013

i just smash my note 3!

9. PunyPoop

Posts: 752; Member since: Jan 18, 2013

Worth smashing!

15. PapaSmurf

Posts: 10457; Member since: May 14, 2012

This is how I know you're a troll.

27. PunyPoop

Posts: 752; Member since: Jan 18, 2013

It doesn't mean that if you change your avatar, you're excluded as a troll. You know Smurf stop acting like you know everything, okay?

39. Teja171 unregistered

He's somewhat associated with phonearena. Nobody can get him removed from this site.Let him be here posting some stupid crap all the time. After all he doesn't have anything useful to do. Didn't you get a doubt about the number of posts he posted ? He is a complete rubbish dolt always busy flagging others. I'm sure he would flag this comment also. USELESS PapaSmurf. Also, people hit a like to his worthless meaningless useless comments, only because of fear that they might lose their profiles. He only uses the word " Troll " all the time. Actually he trolls for the most part.

18. sgodsell

Posts: 6902; Member since: Mar 16, 2013

No, Any WP is worth smashing.

10. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

This phone isn't worth note 3... It's superb phone if include the price point...otherwise it's a normal flagship...

14. SPASE

Posts: 257; Member since: May 03, 2013

I'll smash your iPhone for it :))) yeah

23. SleepingOz unregistered

You meant your HTC, right?

2. xoxoGeorges

Posts: 209; Member since: Jul 11, 2013

Can't you buy a $30 Nokia and smash that?

5. Johnnokia

Posts: 1158; Member since: May 27, 2012

And how could you smash Nokia phone ??

6. Manti123

Posts: 207; Member since: Apr 10, 2014

loooooooool Yea, I'm afraid you will break your room floor instead of Nokia's bad boy Don't try it and switch this time to BlackBerry

25. mayur007

Posts: 593; Member since: Apr 10, 2012

by smashing it with nokia phones only :P its the only way to break nokia phone :P

35. ernanimachadoalvarenga

Posts: 6; Member since: Apr 20, 2014

Nokia Lumia, any of them, is easily smashable.

11. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

Don't do that otherwise Ground, Floor, Axe, Hammer, etc. all will break.

3. AfterShock

Posts: 4146; Member since: Nov 02, 2012

Perfect time to pick up a 520. I see a good reason now.

4. xoxoGeorges

Posts: 209; Member since: Jul 11, 2013

Gotta admit I laughed at that.

12. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

For me galaxy star will do...

29. UglyFrank

Posts: 2191; Member since: Jan 23, 2014

Best comment since that one about the S5 apology edition

38. elitewolverine

Posts: 5192; Member since: Oct 28, 2013

Prism will do just fine, a new phone being sold with 2.x droid on it and not upgradable to 4.x At least the 520 actually runs an OS and not acts like it runs an OS.

7. RaKithAPeiRiZ

Posts: 1488; Member since: Dec 29, 2011

i tried this with my Nokia , the hammer broke

22. Ashoaib

Posts: 3269; Member since: Nov 15, 2013

That hammer was probably made out of paper, which is given to kids to smash things around... go to hardware shop and ask for a real one... hey, but dont tell you parents, ok?

24. aksa123

Posts: 365; Member since: Jan 30, 2014

Paper doesn't break.

28. Ashoaib

Posts: 3269; Member since: Nov 15, 2013

O really? well paper boys know better

31. RaKithAPeiRiZ

Posts: 1488; Member since: Dec 29, 2011

guess i better not use my plastic hammer from my play set then :D

13. iTechies

Posts: 88; Member since: Dec 28, 2013

youre not worthy enough to smash my G2. smashing this phone over G2 might do.

16. linaresx

Posts: 101; Member since: Jun 13, 2013

Gallagher should be their spokesperson.

17. CyberFalcon

Posts: 223; Member since: Apr 17, 2014

HTC should learn a thing or two from these guys... Their marketing sucks...

19. frustyak

Posts: 248; Member since: Mar 08, 2010

I have insurance on my IPhone. I could smash it, get the replacement, then sell that and I make a couple hundred bucks for switching phones. Neat.

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