Nokia's new commercial says that it is time to #Switch

Nokia's new commercial says that it is time to #Switch
A new television commercial by Nokia for the high-end Nokia Lumia 920 and its mid-range brother, the Nokia Lumia 820, urges smartphone buyers to #Switch. The ad is timely as the Nokia Lumia 920 has been seeing strong demand. U.K. retailer Clove recently sold out an incoming shipment of the model before it could place one unit for sale inside its store for the third time. The Nokia Store in Shanghai twice was surrounded by long lines of buyers of the phone and the yellow variant was sold out in 20 minutes.

The ad focuses on the camera (pun not intended, really!) and the wireless charging capabilities of the device. Lastly, City Lens is displayed which is the Augmented Reality application for the series. You will probably see this ad played on televisions throughout the world as Nokia tries to keep the momentum going. Don't be surprised to see this spot played in heavy rotation after January 30th when BlackBerry 10 is unveiled.

source: Nokia via WMPoweruser

Related phones

Lumia 920
  • Display 4.5" 768 x 1280 pixels
  • Camera 8.7 MP / 1.3 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 32 GB
  • Battery 2000 mAh(10.8h 3G talk time)
Lumia 820
  • Display 4.3" 480 x 800 pixels
  • Camera 8 MP / 0.3 MP VGA front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 8 GB + microSDXC
  • Battery 1650 mAh(8.1h 3G talk time)

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98 Comments

1. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Kinda weird, but what makes the 920 so successful over the last 3 other Lumia phones?

10. jroc74

Posts: 6023; Member since: Dec 30, 2010

Improved camera hardware and software. Screen tech. I'm sure someone will chime in with anything else I left out.

27. MeoCao unregistered

Nokia, it's YOUR time to #switch

49. -SEUL8TR-

Posts: 113; Member since: Jan 13, 2013

More like its both Nokia and WP8 to switch. So many Trolls haters bashers dislikes on every WP8 and Nokia articles, Meocao and that guy TROLL was bashing and Trolling its last wp8 Nokia article with Stephen eflop!!!!!!!!! We all believe this Nokia WP8 will fail!

57. RiseAgainst94

Posts: 281; Member since: Mar 03, 2012

What exactly is wrong with Nokia's devices? You obviously have yet to spend time with one. It would be nice if Nokia opened up their market to more US carriers and offered similar phones running on Android OS; I feel it would give them the best chance at survival.

68. MeoCao unregistered

the problem is they do not sell well, 4 M of Lumias in a quarter is not much. For its innovation 920 desrves much better. If it runs JB the sales of 920 alone can be 14M in a single quarter.

81. Dastrix unregistered

Personally, I don't think that's the case. It still would not sell well with Android. I love the L920, but I think that if Nokia were to release a flagship Android phone, it might not even get as much attention and recognition as the L920. Put it this way: What comes to mind when you think of Android? Samsung. You got that right, I'm alluding to the One X. It was an awesome phone, but got totally overshadowed by the GS3. Look at HTC now; always trying to play keeps with Samsung. I hope you know that quality and quantity never get along well together, and that's what distinguishes WP from Android. The majority of the population is too ignorant to appreciate the fact that there are more offerings from Android than just a single brand. That situation would apply to Nokia's flagship Android as well, should they release one in the future. Most people simply do not walk in a store to ask for an Android other than a Samsung phone. I think Nokia is playing it safe for the moment with WP.

76. cameogt

Posts: 88; Member since: Oct 18, 2012

What exactly is wrong with Nokia's devices? -- people just dissappointed to Nokia coz they never pick Android, thats why.

65. haseebzahid

Posts: 1853; Member since: Feb 22, 2012

we all hear all day wp8 will fail nokia will fail and bla bla bla but truth is it didnt failed in 2 years of start and nor the stats are going down the trend is up so it aint failing

29. -box-

Posts: 3991; Member since: Jan 04, 2012

Built-in wireless charging, best screen of the bunch, legendary Nokia quality, best camera in a carrier-subsidized phone, etc etc

38. cripton805

Posts: 1485; Member since: Mar 18, 2012

Legendary Nokia Quality Alright... So whats with all of this crap about NO ISSUES with Windows OS and what not? It's probably with the Lumia though and not the OS like I've said 20million times. MyKull replied on January 12, 2013 reply to MSK91 post on December 20, 2012 Sounds like everyone should get ready for this solution (take your bricked phone back to the store). We are trying to roll these out at our company. Over 10% of our Nokia 920 (100 deployed so far) are failing with this or similiar type of problem. Very pathetic reliability on this phone. Where is Samsung WP8 on AT&T when you need it! Nokia, you should be ashamed of yourselves for trying to be the premier Windows phone and failing so poorly with this kind of reliability.

41. jroc74

Posts: 6023; Member since: Dec 30, 2010

Problem with that is......nothings perfect. Motorola is probably the most reliable Android phone I have used...and its not perfect. I do like Nokia for working good as a phone. Motorola, Nokia and RIM are probably tops in that category. IF the Lumia has reliability issues....is it hardware or software? Is it WP related or Nokia firmware related? Get to the heart of those questions and it will tell a lil clearer picture.

46. cripton805

Posts: 1485; Member since: Mar 18, 2012

I know nothing is perfect. I am simply here to exploit all of the problems with the Lumia and Windows OS. Not that I don't like them, but I'm getting tired of all of this hypocritical Non-Sense about the iOS and Android while these Windows freaks run their mouth thinking their OS is squeaky clean and how their Lumia is heaven and Windows is god. As far as my Android phones. All have run extremely well. If I had to pick the most stable, I couldn't because I havent had problems with any except one force reset on the Moto 1x. I have only had issues with Apps and development occasionally because the software was new and updated. As far as I know, Windows 8 doesn't have all the apps yet either, so they're in the same ball park. HTC Droid Incredible - Samsung Stratosphere - Motorola Droid Razr - Samsung Galaxy S3

48. trexnkrumpets

Posts: 45; Member since: Jan 15, 2013

10% of one store? I can't say who they order from or how they replenish their inventory, but many retail locations order in bulk and like many other electronics sometimes a bad batch is sent out. One company I worked for ordered tons of HTC Inspire(s) and every store somehow got this one bad shipment. But I'd say overall of those phones only about 1%-5% came back defective. 1000 units would be a better representation.

50. cripton805

Posts: 1485; Member since: Mar 18, 2012

It's not the first I hear of this. I've also seen this from Youtubers and their comments on the videos. It seems to be pretty widespread. I don't know the numbers though. This caused me to research a little more when I came across this comment from a seller.

67. cripton805

Posts: 1485; Member since: Mar 18, 2012

Another GREAT example kids... Sourcehttp://discussions.nokia.com/t5/Nokia-Lumia/Lumia-920-LTE-immediately-constantly-resets-reboots/td-p/1611824 SteveWeb Posts: 2.Re: Lumia 920 LTE immediatel​y/constant​ly resets/reb​oots.Options ....‎2012-11-24 11:26 I ordered 4 Lumia 920's for business contract. First 4 all had reboot problem as shown in the YouTube clip posted earlier. Well actually, 3 had the problem, the 4th just keeps saying "Invalid SIM". Am currently speaking with EE to try to resolve. They sent another 4 replacement handsets yesterday. Same problems displayed on all, 3 rebooting, 1 complaining of Invalid SIM. I suspect the SIM may not be activate/registered and wouldn't be suprised if once fixed I still get the same issue. Took one of the phones into an EE shop. Sales guy put his T-Mobile 3G SIM into my Lumia and the phone booted fine and found the network. Put my EE SIM into Salesman's Galaxy S3, phone detected SIM fine and were able to make outgoing calls from Galaxy using my EE SIM. Bought a replacement SIM from the shop and activated that but same problem. Took one of the replacement handsets that arrived back to the shop again and this time, when using the salesman's TM SIM, set the Lumia to 3G mode. Put EE SIM back in and phone booted fine and then reset back to 4G mode. However, since tried this fix on the other handsets and it doesn't work. Both boot fine with a T-Mobile SIM in, let you set phone to 3G mode, but then with the EE SIM back in them go back to the endless reboot cycle. 8 handsets, 1 working, and even that was after a fix which you wouldn't expect to have to do for a "flagship" phone.

40. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Yeah but weren't the other ones good too?

43. jroc74

Posts: 6023; Member since: Dec 30, 2010

Yea some or all were. I think an older Nokia had camera features that many ppl raved over. This is a newer version tho. Like newer versions of most other phones, TV, tablets, etc are better than the older ones. Thats life in the tech world.

2. shy2papa

Posts: 336; Member since: Jan 23, 2010

Only the Galaxy Note 3 would make me switch from the best phone currently available the galaxy Note 2 :)

4. patchiman

Posts: 11; Member since: Dec 27, 2012

The Note fails as a mobile phone. Why? It's not mobile. It's like the 80's brick phones all over again.

7. theBankRobber

Posts: 682; Member since: Sep 22, 2011

Please get out of your parents basement more often and go see what these phone look and feel like in person. I own a phone from the 1990's and it was a brick.

9. patchiman

Posts: 11; Member since: Dec 27, 2012

It can't fit in your pocket.

12. jroc74

Posts: 6023; Member since: Dec 30, 2010

If thats the case....an iPad isnt mobile either. Or any tablet isnt mobile. I dont like the phones over 4.7"...but the Note, Note 2 is a mobile phone.

16. patchiman

Posts: 11; Member since: Dec 27, 2012

The note 2 has a 5.5" screen. Mobile phones are better when you can use one hand to hold them up to make a call.

34. jroc74

Posts: 6023; Member since: Dec 30, 2010

If you cant fit one hand around a Note or Note 2.....you must be a baby, toddler or lil kid. Do you wrap your entire hand around your phones...? lol.

95. haseebzahid

Posts: 1853; Member since: Feb 22, 2012

let me ask if i am holding a cup of coffee in one hand and have note2 in other want to write a text to someone on the move what the hell will i use to write thumb and if u say i should sit around to type then it is not a moblie device anymore

19. JeffPom unregistered

Have you SEEN an 80's brick phone? Yeah, it's big. But it is, by no means, an "80's brick phone."

24. patchiman

Posts: 11; Member since: Dec 27, 2012

If I have to replace my pants with oversized JNCOs to get a phone to fit in my pocket, I'll get a 3g iPad/nexus+mifi and use that instead and save money on a phone plan, considering the Note is clearly not designed for any conventional phone functions like making calls and fitting in a pants pocket.

36. jroc74

Posts: 6023; Member since: Dec 30, 2010

What about blue tooth? Again...I dont like the size of that phone....but you are making it like its impossible to use as a phone. I would take a Note or Note 2 over a tablet for my uses. Best of both worlds.

39. patchiman

Posts: 11; Member since: Dec 27, 2012

Bluetooth makes you look stupid.

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