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New York Times profile on Apple CEO Cook confirms Apple iWatch is on the way

Posted: , by Alan F.

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New York Times profile on Apple CEO Cook confirms Apple iWatch is on the way
It's hard following an act like Steve Jobs. Still, Apple CEO Tim Cook has done an admirable job, stamping his own name on the post-Jobs era at the company. And while it was the late co-founder Jobs who became known for his introductions of devices like the Apple iPod, the OG Apple iPhone and the OG Apple iPad (not to mention his fabled Motorola ROKR E1 unveiling, which went so poorly that it led to the development of the iPhone), his successor will soon unveil a brand new product line for Apple.

According to a story about Tim Cook that was published in Sunday's New York Times, the CEO has watched over the development of the Apple iWatch, but has delegated the tasks of product engineering to others he trusts, such as design wiz Jony Ive. In discussing Cook's involvement with Apple's first wearable device, anonymous sources say that the iWatch will be released in the fourth quarter of this year. That dovetails will reports that the timepiece will see the light of day at the same time that the Apple iPhone 6 does.

The article goes on to mention some of the investment community's worries about Apple slow down in growth. From 2004 through 2013, the company averaged close to a 40% increase in revenue annually. In 2013, that figure dropped sharply to 9%. Android phones have the largest global market share, the Apple iPad has seen its domination in the tablet market disappear and there has been nothing innovative from Cupertino since the iPad was launched in 2010. But that could end this year if the iWatch offers features and capabilities not seen on the smartwatches already released by Samsung, Pebble and others.

Still, Apple has become so big that according to Toni Sacconaghi, who covers Apple for Bernstein Research, even if the company sells 10 million units of the iWatch this year, it would add only another 50 cents a share in earnings. Sacconaghi adds, "Most people would say, if you sell 10 million units of something that would be incredible, but not so with Apple. There are very few things that could move the needle."

Laurence I. Balter, chief market strategist at Oracle Investment Research, praises Cook's ability to develop and manage the supply chain needed for Apple to have the inventory of components on hand to build its products. But what the Apple CEO is lacking, according to Balter, is the ability to design these products. "All we hear from Cook, is there are some great products coming down the pike," says the analyst.

Still, one fabled name inside the Palace says that Cook has not forgotten abut innovation. "Honestly, I don’t think anything’s changed," says Jony Ive. "People felt exactly the same way when we were working on the iPhone." And the executive has proven that he could be his own man. With the release of the 7.9 inch Apple iPad mini, insiders say that Cook felt strongly that consumers would be drawn to a smaller, less expensive version of Apple's slate. Steve Jobs had been against a smaller version of Apple's tablet, although there were signs that he had done a 180 degree change prior to his passing.

While the New York Times story is an interesting read on the person leading what is quite possibly the most famous company in the world, we come away with perhaps the most legitimate confirmation yet that the Apple iWatch does exist, and will be out before the end of the year. 

source: NYTimes via Gizmodo

19 Comments
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posted on 15 Jun 2014, 15:28 8

1. TheNeighbor (Posts: 284; Member since: 15 Nov 2013)


Currently, Apple just follows what Android is. Not leading anymore.

posted on 15 Jun 2014, 16:11 2

2. Eonnaydra (Posts: 217; Member since: 23 Oct 2012)


Apple cannot compete against 100000 companies that make android products in terms of sale, somehow, is logic. Look at their profit, they are full of money and this is what do matter most.

posted on 15 Jun 2014, 18:27 1

6. networkdood (Posts: 6330; Member since: 31 Mar 2010)


They want total domination - yes, they have profits, but they have a shrinking market share (worldwide) in smart devices...credit their profits to their crack marketing team as people believe the crappola that Apple sells....

posted on 15 Jun 2014, 18:43 1

11. Finalflash (Posts: 3535; Member since: 23 Jul 2013)


Yea, but them making money isn't your advantage. Making money only helps the consumers if that money is put to use for the benefit of the consumers. While everyone in the Android space benefited from competition, iFans have had to stay in 2011 while investors are being shoveled loads of cash (and Dr. Dre). So yea, anyone rooting for the rich guy is as dumb as they come and deserve what they get. For those that just like the product for what it is, all is well (although Apple is still a douchy company to it's customers).

posted on 15 Jun 2014, 19:32

12. Ninetysix (Posts: 2689; Member since: 08 Oct 2012)


How's their customer satisfaction, customer service, warranty, etc etc?

posted on 16 Jun 2014, 00:29

17. HansGoneInsane (unregistered)


First in class :). Tim Cook said that there won't be larger screen iPhones until the technology Apple prefers is ready. I am so curious about what Apple considers to be this technology. I am sure the iPhone 6 will be a huge punch back from Apple.

posted on 18 Jun 2014, 15:25

18. Droidrapist (Posts: 186; Member since: 28 May 2014)


Apple warranty has always been top notch. You can walk into the Apple store and walk out with a brand new device if its under warranty if you were having problems. Not to mention the Apple care which you can keep renewing and when it comes to the computers, it pays for itself.

posted on 15 Jun 2014, 17:17 2

3. 0xFFFF (Posts: 3806; Member since: 16 Apr 2014)


So the iPhone 6 will ship in October.

I wonder when phones with Qualcomm 805 chips will be available. Might turn out to be an interesting year if we get a wide range of 805-based phones running Android 5.0.

posted on 15 Jun 2014, 17:51 1

4. medwar07 (Posts: 39; Member since: 18 Oct 2011)


not interested in all of this. all the iwatches will be stolen if you ride public transportation anyways. at least with a phone you can hide it in your pocket or purse. I guess you could hide your watch too.

posted on 15 Jun 2014, 18:02 2

5. 0xFFFF (Posts: 3806; Member since: 16 Apr 2014)


The iPhone, iPad, and other Apple products have become symbols of excessive wealth in many urban areas.

It's not hard to see why most criminals think that stealing iPhones and iPads is just fine -- the owners are probably rich and can afford the loss.

posted on 15 Jun 2014, 18:29 6

8. networkdood (Posts: 6330; Member since: 31 Mar 2010)


Excessive wealth? LOL, I have seen poor people with them, too - I just see it as a sign of stupidity and corporate-love...

posted on 15 Jun 2014, 18:35

10. 0xFFFF (Posts: 3806; Member since: 16 Apr 2014)


There are always people who spend money they shouldn't, often doing into debt, so they can buy a few trappings of wealth.

When Apple advertises their products it basically uses lifestyle pornography to showcase the iPhone and iPad as some part of a better, richer, happier life. Sadly, some people believe the ads.

Real study data shows that for many people, smartphones make them anxious and depressed.

posted on 15 Jun 2014, 18:28 1

7. networkdood (Posts: 6330; Member since: 31 Mar 2010)


Well, not only that but all of the smart watches are just redundant tech - no one, hardly no one really needs them, if they have a smart phone...but, the media drums these things up so that people get all excited and cream in their pants, wanting a smart watch.

posted on 15 Jun 2014, 18:30 1

9. 0xFFFF (Posts: 3806; Member since: 16 Apr 2014)


Agreed. Pretty much all of the smartwatches so far are terrible. Short battery life and features no one really needs. The companies making the watches want all the health and movement data the watches will collect and make up lies about how it will be good for you.

posted on 15 Jun 2014, 20:28

13. joey_sfb (Posts: 6624; Member since: 29 Mar 2012)


Smart watch exist way before peddle samsung and sony.

The motorola activ is my smart watch of choice before the main stream brand.

So from my perspective they are getting more popular and its a good things as I now have more choices to choose from.

posted on 15 Jun 2014, 23:39 2

15. androiphone20 (Posts: 1654; Member since: 10 Jul 2013)


I also believe back then almost the same kind of people said this about the iphone. "We do not need a phone with a virtual keyboard, cellphones are already redundant tech," fast forward 2014 the same people sing praise over how good smartphones have become. About smartwatches, don't pray to see how good they become overnight. It paints you as an immature kid. Just embrace it even if you're NOT going to buy it, and wait till you see how good they become. Being negative doesn't really make people smart.

posted on 15 Jun 2014, 23:20

14. Frankiebeans (Posts: 33; Member since: 26 Aug 2012)


who the hell cares if hes watching over the iwatch....is he god or something? he has no type of legacy behind him he is not visionary / icon he was just next in line to the throne.

posted on 15 Jun 2014, 23:50 2

16. androiphone20 (Posts: 1654; Member since: 10 Jul 2013)


He doesn't have to be a God or something. Tim is in a good position to be Apple's next CEO and he's been doing a really great job at it. Steve was the right person to lead Apple to success, now that it's successful Tim's comes in as the right person to steer Apple now that it's big. Taking initiatives in shrinking Apple's carbon footprint is one, improving customer efficiency, internally improving workflow (OSX team doesn't have to move into development of iOS) and tons more. It really showed at this year's WWDC. It was the guest time my buddy also said, "Steve wouldn't have done this," in a positive way.

posted on 18 Jun 2014, 16:33

19. Droidrapist (Posts: 186; Member since: 28 May 2014)


Don't forget Apple makes more than just f**king smart devices. Their laptops and desktops are the preference of creative professionals, like myself, who build a music production studio, video editing, etc. The new Mac Pro is a beast!!!

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