Mi Pad vs iPad: Apple wins the trademark lawsuit against Xiaomi

Mi Pad vs iPad: Apple wins the trademark lawsuit against Xiaomi
Justice is best served cold, and an European court just proved it by upholding Apple's patent claim against Xiaomi about the Mi Pad tablet naming that was lodged way back in 2014. At the time, Apple couldn't do much with the Mi Pad being sold in China, despite the obviously similar naming schemes and design execution, as copycat claims usually get lost in the vast confines of the Chinese bureaucratic machine, but the EU is another matter. 

"The dissimilarity between the signs at issue, resulting from the presence of the additional letter ‘m’ at the beginning of ”Mi Pad“, is not sufficient to offset the high degree of visual and phonetic similarity between the two signs," said the the EU General Court in a statement, dealing a blow to any potential Xiaomi tablet sales in the lucrative market, unless it changes the naming scheme, of course. 

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Not that the tablet market is the same as it was in 2014, so it's mainly a moral victory for Apple in this case, and a warning for the likes of Xiaomi when it comes to registering trademarks in places like Europe or the US.

source: Reuters
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