Localytics: iPhone 5s outselling the iPhone 5c by a significant margin14
Now, depending on your views, the iPhone 5c can be both an improvement or a massive dud, compared with the iPhone 5 and its sleek design. According to Localytics, however, consumers have voted for the latter with their wallets, seeing as the iPhone 5s has outsold the iPhone 5c by a factor of 2.23:1. Total worldwide adoption of the iPhone 5s is now at 3.8%, whereas the iPhone 5c is at 1.7%, though Localytics' point out that the plastic iPhone is gaining momentum.
The iPhone 5 remains by far the most popular Apple phone, with nearly 40% of the entire pie, followed by the iPhone 4s with 32.9%. It's also interesting to note that Japan has the highest concentration of iPhone 5s and 5c users, accounting for nearly 10% of the total iPhone userbase in the Asian country. Back on the topic of the iPhone 5c, it's actually most popular in the States (not surprising, seeing as it has seen a few price cuts already), and least popular in Germany, where it's all about the iPhone 5s.
Localytics' numbers provide a rare opportunity to measure how reliable such analyses really are, seeing as Apple is about to announce its financial results for the last quarter later today.