How much data are Verizon, AT&T, T-Mobile and Sprint subs wasting with which apps? Here's the breakdown
What happens when research firm Strategy Analytics marries their AppOptix real-time intelligence platform of mobile users' demographics, with consulting company P3's running data on US carrier data consumption? Well, a pretty good overview of how much data are Verizon, AT&T, T-Mobile and Sprint subs consuming for the past Q4 quarter, and which apps are the culprits behind all that bit- and byte-binging.
It turns out that Verizon's users have been most frugal with their mobile or Wi-Fi data consumption, and it's the only carrier whose disciples use less than 100MB of traffic a day on average when not on Wi-Fi. Could it be the plans' prices, or the more robust zero-rated collection of the others? We'll never know, and the other main piece of info in the charts below pegs those apps most responsible for the data plan carnage.
Surprise, surprise, it's Facebook and YouTube alternating the first and second data hog places, with Netflix, Hulu or Chrome scooping up the third. Well, T-Mobile's users are also wasting a lot of time on Instagram, too, while Verizon's mobile data gets eaten by Twitch quite a bit, but nothing gets even close to what we splurge on Facebook and YouTube, it seems.
Verizon, AT&T, T-Mobile and Sprint Q4 data consumption breakdown by apps and MB
source: Fierce Wireless
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