Google Wallet sees a jump in use after Apple Pay launch

Google Wallet sees a jump in use after Apple Pay launch
When Apple Pay was first announced, our first reaction was that this would end up being good for the entire mobile payment ecosystem. Not only does Apple have a way with bringing attention to a product segment that should get more buzz, but Apple was also jumping in at a time when retailers were going to be switching over to NFC-capable payment terminals anyway. We assumed this would be good for Google Wallet, and it turns out it has been.

According to a source for Ars Technica, weekly Google Wallet transactions have increased by 50 percent; and, new Google Wallet users were nearly doubled in October compared to September. These are certainly positive numbers, but we'll have to keep watching in order to see if this is actually the beginning of an upward trend for Google Wallet and mobile payments in general; or, if this is a short-term spike because of all the attention that the Apple Pay launch has generated. 

Apple notably claimed that 1 million cards were activated on Apple Pay in the first 72 hours after its release. But, as impressive as that sounds, it is still just a small fraction of iPhone 6 users. Similarly, Google Wallet usage hasn't been all that high; so, a 50 percent increase in transactions, and double the number of new users may not really add up to much overall. Still, every new trend has to start somewhere. 

source: Ars Technica

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26 Comments

1. Ninetysix

Posts: 2965; Member since: Oct 08, 2012

That's given :)

19. engineer-1701d unregistered

its only a bigger point for android people to say yes apple people we can do it also and have been doing it for years. and now that the o big apple hahaha sorry cant say that without laughing is finally nfc paying stores that did not have nfc pos unit may get them allowing everyone to use them.

2. NoFanboy

Posts: 300; Member since: Nov 18, 2013

Isn't that obvious

6. jaytai0106

Posts: 1888; Member since: Mar 30, 2011

I would still rather pay everything with cash if I can live next to an ATM.... So I know how much I'm spending

8. bestmvno

Posts: 251; Member since: Mar 07, 2014

I'm not sure what you mean. All of your expenditures via mobile pay like Google Wallet are tracked within the app

13. SellPhones82

Posts: 569; Member since: Dec 11, 2008

I hate paying in cash since that means there is change involved, which I then lose when it falls out of my pocket. Debit card and/or Google Wallet all the way! I can see how much I've sent via the bank apps. This is exactly why I hoped Apple would add NFC to the iPhone since it would start the change over. Once Apple does something it is then socially accepted by the masses.

20. engineer-1701d unregistered

and with google wallet card if your going out to the club or just out you can pre-load the wallet card and use it as a debit card at any master card location.

24. laughmi

Posts: 283; Member since: Oct 28, 2014

People were not aware of it earlier. They though Wallet was only to buy the apps but now they are aware it can be used to make payment as well.

3. vincelongman

Posts: 5720; Member since: Feb 10, 2013

If Google want a 500% increase all they need to do is release it internationally Every store in my country (NZ) has a NFC terminal, and I've heard its the same in Australia, UK, and many countries in Europe and Americas

22. Zylam

Posts: 1817; Member since: Oct 20, 2010

Yup being paying via NFC since 2010 in Aus, it's alrite, all our ATM/Credit/Debit cards have been NFC enabled for years, haven't swiped and input pin for anything under 100 in ages!! You don't really need your mobile. Its an awesome backup though, in case you leave your card at home.

4. UglyFrank

Posts: 2194; Member since: Jan 23, 2014

Even if we prefer Android to Apple, we will admit that they have the power to start trends

5. shuaibhere

Posts: 1986; Member since: Jul 07, 2012

That is 100% true...

15. Awalker

Posts: 1981; Member since: Aug 15, 2013

In the beginning Google advertised Wallet but then they stopped. Most Android users probably didn't know they could use their phone to make payments until Apple Pay was introduced.

25. laughmi

Posts: 283; Member since: Oct 28, 2014

Yes Apple is very good in Marketing and creating Hypes. And the Media adds extra salt to it.

7. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

I wish Apple and Google would/could cross-license Apple Pay. The implementation is superior to Google Wallet.

9. bestmvno

Posts: 251; Member since: Mar 07, 2014

In what way is Apple Pay superior to Google Wallet?

10. infinitykush

Posts: 9; Member since: Aug 24, 2014

It isn't superior In any way but knowing Google, it'll be done.They care about iOS more than they care about Their own, Android. Maybe this is the time they'll change and fight for theirs.Apple pay is absolutely nothing.

14. SellPhones82

Posts: 569; Member since: Dec 11, 2008

Doesn't Apple Pay use the figure print scanner to "approve" the payment versus a pin like on Google wallet? edit: never mind, I see other already mentioned that.

18. AlikMalix unregistered

Not Apple Pay or Google Wallet is superior to each other (just like android vs iOS). Some may prefer one or the other due to implementation and/or ease of use or method. There's a slight difference on how data is presented during the payment authorization: Apple pay keeps all process on phone vs google wallet will authorize using remote Google servers (that's the way I understand it). Both processes have ther layers of security that are no worse than the other. Both have ability to be remotely blocked in case physical phone is deemed lost or stolen. I see no difference in security with "pin" vs " fingerprint" (the only thing is having someone watch over your shoulder when putting in pin - but we've been using pin's for ages and that doesn't seem to be an issue). The only difference in superiority I see is: Apple services are undeniable when it comes to implementation of a trend - the commerce seems to follow Apple trends with more dilligence as opposed to Google wallet which got blocked by carriers to begin with. But at the same time Google these days IS internet - so "all your base are belong to us" - and if given a chance would should have been the one setting the trend. Just my observations.

11. CoryMeetsWorld

Posts: 170; Member since: Oct 17, 2014

The implementation is the exact same you pudding brain. The only difference that Apple Pay has is TouchID.

12. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

It's not the same, moron. Try getting out of your basement more. Apple Pay is more automated (Read:Faster), uses virtualized cards (and has more card issuers on board), and it uses Touch ID. GW is like a pre-Alpha of AP.

16. Awalker

Posts: 1981; Member since: Aug 15, 2013

It's probably a second or two faster which doesn't make a difference and Google Wallet can work with any credit card because of its implementation.

21. engineer-1701d unregistered

not so ds

23. CoryMeetsWorld

Posts: 170; Member since: Oct 17, 2014

Google Wallet is just as fast and uses virtualized cards. If anyone needs to get out of the basement it is you and your pudding brain.

17. jharo

Posts: 25; Member since: Jan 08, 2009

I've been using Google Wallet for years. I've noticed that the amount of retailers that accept NFC payment has increase since the announcement of Apple Pay.

26. rallyguy

Posts: 620; Member since: Mar 13, 2012

I used it a few times a few years ago with my Galaxy Nexus. Once at McDonalds it approved the purchase but didn't process the purchase against my card. Bonus. hahaha Unless you use a phone with a removable battery, you better have a card as backup. If your phone battery dies, you won't be able to purchase anyting.

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