Google Nexus tablet could affect partner tablet sales

Google Nexus tablet could affect partner tablet sales
As seems to happen often with reports from DigiTimes, this news sounds completely reasonable, but also completely overblown all at the same time. The new report says that the rumored Google Nexus tablet could have an adverse effect on other Android tablet sales when it is released. This in itself seems perfectly reasonable, because there is a niche audience that would love to see a Nexus tablet and would likely choose it over other options. But, that's just it: a niche audience.

The idea is that the Nexus tablet will likely come loaded with Android 4.1, which will not be available to other manufacturers and will have extra features that make the Nexus tablet more enticing than other Android tablet options. However, some other media outlets have used terms like "cannibalize" and DigiTimes itself tries to assert that the Nexus will cause a "conflict" with other manufacturing partners. This seems completely overblown to us, and also seems like an indication that DigiTimes and others haven't really been paying attention to the Nexus line thus far.

The Nexus line always has a newer version of Android which other manufacturers haven't had time to build into their devices, which always means more features. That's the point of the Nexus line: it shows the future that Google sees for Android. But, that has never caused trouble with other manufacturers, because Nexus devices are essentially developer reference devices. Even the Galaxy Nexus, which has been the most widely popular Nexus device to date has never been accused of "cannibalizing" sales of other devices. Google has always known that the power of its ecosystem is in the diversity of devices, and the Nexus is part of that diversity. We're sure a Nexus tablet may shift a few sales away from other manufacturers, but we doubt it will be significant, especially if the major difference is in software which other devices will get eventually anyway.

source: DigiTimes

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17 Comments

1. e.wvu unregistered

I can see a Nexus tablet affecting the sales of partner tablets as well (Nice article, Michael). Other than it being called a Nexus device, people can rely on upgrades (timeframe wise and are gauranteed updates) and that it will be stocked Android instead of the software being painted with the Manufacture's UI and/or bloatware. I would definitely buy a Nexus tablet, if it's actually released. Just hope it's not overpriced like these other Android tablets are, which is another reason to why Android sales are currently terrible.

2. crankyd00d

Posts: 191; Member since: Oct 17, 2011

AFFECT. Really at least get the title right. I really want to take the site seriously but it's really hard if the writers keep using EFFECT for affect and effect, or THEIR for their and they're, and etc. :-(

6. jjjsong

Posts: 76; Member since: Dec 27, 2011

I registered an account just to thumb you up

17. samiazza

Posts: 8; Member since: Jan 15, 2012

I registered an account just to thumb you DOWN

9. dudemanrod

Posts: 39; Member since: Apr 15, 2011

i here you their man! seriously!

13. Commentator

Posts: 3723; Member since: Aug 16, 2011

Obvious troll is obvious.

11. MichaelHeller

Posts: 2734; Member since: May 26, 2011

Sorry about that. The original title matched the intro sentence: "could have an adverse effect", and when I edited for length, I accidentally miscorrected myself on that one. That said, it's a small mistake and one that's easily fixed. No need to get all worked up about it.

16. samiazza

Posts: 8; Member since: Jan 15, 2012

why so much attention to small mistakes that did not AFFECT the goal of the article:)

3. jacko unregistered

i would buy it i love the nexus phones

4. mukrenol

Posts: 92; Member since: Sep 03, 2011

i would hope google to assign / bid a manufacture to produce the nexus tablet like what they do for the phone line that would at least keep half the people happy... but hopefully they would keep the price decent and not overpriced...

5. belovedson

Posts: 1061; Member since: Nov 30, 2010

release it samsung and google. super amoled version in 11 inch and a dock like the transformer series. i want to release the macbook air i have. im sick of it

7. arcq12

Posts: 733; Member since: Oct 13, 2011

I think a nexus brand tablet will be great.. if this is gonna be true, i hope its not samsung made or its gonna be crap..

8. c.hack

Posts: 614; Member since: Dec 09, 2009

Unless its the Kindle Fire 2 or iPad, the impact on the market will be insignificant. The "iPad killer" Xoom from last CES was hyped endlessly and flopped.

10. CX3NT3_713

Posts: 2350; Member since: Apr 18, 2011

LOL that's a picture of a g slate...

12. remixfa

Posts: 14605; Member since: Dec 19, 2008

I saw the original article the other day and i just thought "BS". Nexus devices HELP customers of other devices because they help raise awareness of updates and thus customers demand updates on their devices. It obviously works as Samsung has done a 180 on their SGS1 update plans... or lack there of.

14. TheInfamousCJ

Posts: 20; Member since: Nov 24, 2011

I would definitely buy that for two reasons: 1 google will have best specs 2nd it will get the latest updates.

15. richardyarrell2011

Posts: 510; Member since: Mar 16, 2011

It would be WORTH EVERY PENNY WITHOUT QUESTION. Nothing beats anything NEXUS plain and simple folks. Get with the program...

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