Google Allo has officially crossed 10 million user downloads on the Play Store, but is it enough?

Google Allo has officially crossed 10 million user downloads on the Play Store, but is it enough?
Messaging apps are a dime-a-dozen nowadays. Between WhatsApp, Facebook Messenger, Kik, Snapchat, Telegram, GroupMe, and others, there are more than enough services to choose from if you want more functionality and features than what's present with older SMS technology. Google tried getting in on this action with the announcement of Google Allo back in May, and after having been available for download since September of this year, the app has finally crossed 10 million user downloads on Android through the Google Play Store.

There's no doubt at all that 10 million downloads is a solid milestone, but the rate at which it took Google Allo to finally get to this point is a bit worrisome. The app was downloaded by about 5 million people after being on the Play Store for just four days, but since that initial launch window, it's taken Google up until now to get an addition 5 million users to download their messaging app. The hype and buzz surrounding new apps always dies down after its initial launch, but the fact that Google Allo peaked and died so quickly isn't a good sign for the service's future. 

Google Allo has officially crossed 10 million user downloads on the Play Store, but is it enough?

To put things into perspective, Pokemon Go secured 50 million downloads on the Google Play Store during its launch weekend, and then hit the 500 million mark after being out in the wild for about two months. Comparing Allo's numbers to Pokemon Go's, it doesn't take long to see that there simply isn't much consumer want for Google's latest messaging platform.

Allo itself is a perfectly fine application, but when compared to all of the other choices out there that have been around for years at this point, it can be safely said that Google tried entering the market far too late. Combine this with a considerable lack of compelling features, and Allo was pretty much DOA. We polled our readers back in September when Allo first launched to see whether or not they'd use the service, and 43.33% said that they'd test it out but weren't sure as to whether or not they'd continue to use it. That general consensus seems to be sticking with Allo three months after its release, and for an app that Google was hyping and advertising so much, that really is a shame.

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24 Comments

1. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

So much for being a "flop"...

2. Nopers unregistered

It still is a flop.

4. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

Maybe in your dingbat dictionary, far from that in the conventional dictionary...

5. bucky

Posts: 3771; Member since: Sep 30, 2009

Might not be a flop but the real numbers are in how many are actually using it. I still don't understand why google cannot create some like iMessage baked into their messaging app. If a user has an android phone it automatically recognizes this and changes it over

8. RebelwithoutaClue

Posts: 5485; Member since: Apr 05, 2013

I still can't understand why they have so many chat apps. Hangouts, messaging, Allo, Duo. A lot of them have similar functionality. Just bring it down to one app that does it all with a good integration into the phone (and phone dialer itself). I tried Allo and Duo, but removed it again since no one I know is using it.

14. vincelongman

Posts: 5611; Member since: Feb 10, 2013

Hangouts is sort of dead Google are keeping it alive as some businesses rely on it Google should rebranded/updated Hangouts to Allo, that way they'd have a decent installbase right from the start Messager and Allo should really be combined into one app, like iMessage With Blue for Allo messages, Teal for RCS, Green for SMS Duo is a seperate app which is fine, like how FaceTime is a seperate app But Google needs integregate them so people can start a Duo call from Allo/Messenger Like how you can start a FaceTime call from iMessage

16. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

Allo can't do group video conferencing for free. While hangout could. In fact its commonly used in my workplace.

17. vincelongman

Posts: 5611; Member since: Feb 10, 2013

*Duo But yea, IMO Google should have delayed Duo and Allo until next year They are still too raw and incomplete

13. DGxumbreo7

Posts: 63; Member since: Nov 27, 2016

they dont even have 200,000 look on the play store. and im confused as to why they have so many different messengers? Allo, 2 messengers, hangouts and duo. likely the reason to blame for the failure. they honestly could have just gave hangouts a facetime like feature across all devices, added gif and other file transfer supports and just kept working on that. It already has the outreach just needs a little umph to it

15. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

"they dont even have 200,000 look on the play store" Not sure if you're referring to the number of ratings or number of downloads. If the former, yeah you're right, they don't even have up to that number of ratings here in Canada. If the latter, they have crossed it here in Canada ( https://db.tt/alPHk4KfCN ), so, perhaps it's even over 20M if each store counts downloads only in their country. As for why they have so many messengers, I don't know what they're thinking either. They could simply have renamed their first one and just keep improving on it while keeping the userbase growing. In the end, I still wouldn't use it.

18. yyzamin

Posts: 375; Member since: Aug 26, 2015

Google claimed in 2015 that there were 1.4 Billion active Android devices worldwide. 10 Million app downloads is minuscule. It's OK to admit it. To be honest it's never going to surpass Whatsapp, Viber or Messenger.

19. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

Android didn't get its userbase in 2 months of existence, nor did WhatApp for that matter. For a messaging app that's been out for such short period of time and is already in the phones of 10M+ users, calling it a flop is just retarded. Just like BBM (now installed on 100M - 500M phones), which I'm sure shortsighted people like you were also calling a flop, it'll only keep growing its user base with time.

21. yyzamin

Posts: 375; Member since: Aug 26, 2015

It's a flop.

22. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

Take a look in the mirror, you'll see a real flop.

23. yyzamin

Posts: 375; Member since: Aug 26, 2015

Good one bro. That comment game you so much more credibility. It's a flop. End of story.

24. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

You clearly have no clue what that word means. End of story.

3. bpcooper14

Posts: 32; Member since: May 14, 2014

Skype is launching a new app with SMS integration. Not sure why allo hasn't yet been able to implement this. I'm sure adoption and integration would grow with a few tweaks that everyone has mentioned over and over.

6. Babadook

Posts: 230; Member since: May 24, 2016

I personally love the look and layout and sending pictures is easy, etc. I would love to use it. But no one has it so I can't use it.

7. janis

Posts: 397; Member since: Mar 10, 2014

flop guys check mirrors. I have been using allo since its release, i like it, i like if i dont need to go to youtube check video copy link paste somewhere i can just ask google to show it,same goes to pictures etc plus i like if i can add some tasks to my phone there, for example to show me weather just before i leave home every morning. only downside is that not much uses it, but most important people in my life agreed to try and they like it

9. aegislash

Posts: 1437; Member since: Jan 27, 2015

10 million downloads, and it's still missing all of the features that users have been asking for since they launched this half-a**ed attempt of a messaging app.

10. Bfrenz

Posts: 285; Member since: Aug 26, 2012

who cares! no one's using it, might be downloaded cuz of that initial rush.

11. trojan_horse

Posts: 5868; Member since: May 06, 2016

"To put things into perspective, Pokemon Go secured 50 million downloads on the Google Play Store during its launch weekend, and then hit the 500 million mark after being out in the wild for about two months. Comparing Allo's numbers to Pokemon Go's, it doesn't take long to see that there simply isn't much consumer want for Google's latest messaging platform." What's the point of comparing the download rate of an AR game versus a chap app??? That's illogical.

12. bradseph

Posts: 3; Member since: Mar 27, 2013

I have it downloaded for the slim hope that if they update it to allow sms Ill see the update. I used it once when I first got it.

20. haikallp

Posts: 319; Member since: Feb 10, 2012

10 million downloads doesn't mean 10 million users. Im sure many download it to test out then uninstalled it after realizing how many features it lacks and how many of thier friends don't use the app.

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