Critical acclaim for Seacrest's Typo increases chance of licensing deal with BlackBerry
In a statement announcing the suit, BlackBerry did leave the door open for the possibility of a licensing pact. The beleaguered manufacturer could use any source of revenue it can find, considering that it just wrote off more than $3 billion worth of unsold handsets gathering dust in some warehouse.
There actually is some good news for both sides here. Among the notable reviewers of the device, Walt Mossberg said that "the Typo does its job well," although he did chide the company for covering up the iPhone's home button with the case. Mossberg added that BlackBerry addicts he knows (remember, he is no spring chicken) loved the Typo.
Others reviewing the portable QWERTY also complained about losing access to the home button, and some said that Siri kept going off by accident (and if Siri sounds like your Mother-In-Law, it could drive you crazy). While there was a sour note raised by one reviewer about the $99 price, for the most part it seems like the Typo is here to stay.
Will there be copycats? You betcha. And those who are right now gearing up to produce Typo knockoffs will certainly not use the same design for the QWERTY. But as the original, Typo has some advantages. Besides, the Ryan Seacrest connection is surely worth a ton of money. All he needs to do is show it off on American Idol ("Sorry folks, I was just texting Simon") and the orders will come.
Instead of suing Typo, this would be a great time for BlackBerry to embrace the product. What is that saying? Imitation is the sincerest form of flattery. New BlackBerry CEO John Chen has been talking about monetizing everything at BlackBerry, so why not sit down with Typo and bring in some moola. Every Apple iPhone 5 and Apple iPhone 5s sold is a potential Typo customer. With the right licensing deal, BlackBerry could be making money from a hot handset for the first time in years.
source: Re/Code, Bloomberg, CNET via BGR
- Display 4.0" 640 x 1136 pixels
- Camera 8 MP / 1.2 MP front
- Processor Apple A6, Dual-core, 1300 MHz
- Storage 64 GB
- Battery 1440 mAh(8h 3G talk time)
Posts: 1693; Member since: Aug 18, 2013
posted on Jan 14, 2014, 2:17 PM 0
Posts: 94; Member since: Aug 27, 2012
posted on Jan 14, 2014, 3:16 PM 0
Posts: 1925; Member since: Dec 07, 2011
posted on Jan 14, 2014, 4:09 PM 0
Posts: 33; Member since: Jan 01, 2014
posted on Jan 14, 2014, 3:10 PM 0
Posts: 334; Member since: Oct 18, 2011
posted on Jan 14, 2014, 3:17 PM 0
Posts: 2661; Member since: Oct 31, 2011
posted on Jan 14, 2014, 6:46 PM 0
Posts: 53; Member since: Feb 07, 2013
posted on Jan 14, 2014, 7:53 PM 0
PhoneArena Comments Rules
A discussion is a place, where people can voice their opinion, no matter if it is positive, neutral or negative. However, when posting, one must stay true to the topic, and not just share some random thoughts, which are not directly related to the matter.
Things that are NOT allowed:
- Off-topic talk - you must stick to the subject of discussion
- Trolling - see a description
- Flame wars
- Offensive, hate speech - if you want to say something, say it politely
- Spam/Advertisements - these posts are deleted
- Multiple accounts - one person can have only one account
- Impersonations and offensive nicknames - these accounts get banned
Moderation is done by humans. We try to be as objective as possible and moderate with zero bias. If you think a post should be moderated - please, report it.
Have a question about the rules or why you have been moderated/limited/banned? Please, contact us.
Send a warning to post author
Send a warning to Selected user.
The user has 0 warnings currently.
Next warning will result in ban!
Ban user and delete all posts
Message to PhoneArena moderator (optional):