Asus unveils the ZenWatch, an Android Wear smartwatch with head-turning design
Today at IFA, Asus finally unveiled its first smartwatch - the Android Wear-powered Asus ZenWatch. We had hear quite a lot about this so-called "hero" device, and it's finally here to wrestle against its Android Wear contenders. With a Snapdragon 400 SoC, 512MB of RAM, and 4GB of storage aboard, the device surely has nothing under the hood to be ashamed of.
“Our design philosophy is Start with People. We want to deliver a seamless digital experience for everyone to enjoy. With our ZenWatch, you will always be connected to everything that matters in your life,” said Mitch Yang with Asus.
Design aside, the Asus ZenWatch is running the company's home-made ZenUI user interface on top of Google's wearable platform and comes with more than 100 watch faces. It also comes with the rumored gesture-based features that we first heard about more than half a year ago. But what are these, exactly?
It also comes with the usual health-centric and fitness-oriented features that we are normally being treated to with each and every new wearable device. The ZenWatch measures the steps you've made, how many calories you've burned, your heart rate, relaxation level, and many more.
Initially, we heard that the device might retail between $99 to $149, but this won't be the case, at least at first. Asus announced that it will be selling the ZenWatch for EUR 199, which translates to roughly $260 (before taxes and subsidies).
source: Asus
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