Apple's holiday ad 2015 stars Stevie Wonder and Andra Day; check it out now!

Apple's holiday ad 2015 stars Stevie Wonder and Andra Day; check it out now!
There are times when even Apple realizes that a particular promotional video doesn't require the presence of the Apple iPhone or Apple iPad in order to get a point across. That is the case with Apple's annual holiday ad for 2015, which stars Stevie Wonder and Andra Day. The song they are harmonizing on is Wonder's own 1967 composition, "Someday At Christmas."

Apple did show Wonder using GarageBand on a MacBook Pro, along with VoiceOver. The latter is software that Apple offers, to help those with vision problems use a computer. The end of the ad is "signed," Love, Apple.

You might recall last year's holiday ad, which showed a young woman using her iPhone, iPad and MacBook to create a duet based on a song her grandmother had recorded for her grandfather back in the day. The grandmother listens to the song on an Apple iPad mini 3. The video was so well received, that Apple released a second one that revealed the story behind the video.

In 2013, Apple's holiday ad won a  Creative Arts Emmy for "Outstanding Commercial." The spot revolved around a typical teen on vacation with his family. The kid apparently decides to ignore everyone while constantly spending time with his iPhone. The parents are probably ready to send their son to a shrink. But the truth was revealed in the end, as the kid was actually using his iPhone to produce a video about the family's holiday vacation. The ad, a real tear jerker, can be found in the video slide slow along with the holiday ads for 2015 and 2014.


source: Apple (1), (2), SilveSnow via RedmondPie

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7 Comments

1. shiftt

Posts: 333; Member since: May 03, 2015

They out done themselves getting Stevie... Nice Apple, still won't buy an iPhone though.

2. surfboarder

Posts: 168; Member since: Nov 17, 2015

Me neither shiftt,, NEVER!!! They're buttering people to forgive the corrupt iOS 9 and OS X El Capitan?? Sorry Apple not working here

3. AlikMalix unregistered

I'm using iOS 9 right now (on my iPhones and iPad 3). What's wrong with it?

5. darkkjedii

Posts: 30783; Member since: Feb 05, 2011

Outside of the normal glitches all systems get, nothing.

6. surfboarder

Posts: 168; Member since: Nov 17, 2015

iOS 9.1 sucks I've heared of and El Capitan on my MacBook sucks but back on Yosemite all is better now just iOS 9 and El Capitan go hand and hand .... Corruption

7. AlikMalix unregistered

I guess the counter to that statement is: Android sucks, lollipops sucks, marshmallow sucks, chrome sucks, Google sucks, Samsung sucks, everything sucks, life sucks, all corrupted. I guess my post looks really mature to you huh?

4. promise7

Posts: 894; Member since: Jul 03, 2013

Didn't really like this years commercial. The last two were much better.

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