Apple set to shift 53 million iPhones in Q2, while Apple Watch demand remains "healthy"

Apple set to shift 53 million iPhones in Q2, while Apple Watch demand remains
Apple is on track to have sold 53 million iPhones by the end of the June quarter, according to stats produced by Morgan Stanley through its AlphaWise Trackers. Shared by the folks at AppleInsider, the 53m estimate is underpinned by increasing interest from China, a nation that Apple has continually focused upon in recent times. As the iPhone continues to sell strongly, there have been murmurings that the Apple Watch is falling below general expectation, with Apple's lack of published sales figures only fanning the flames. But according to Morgan Stanley, demand for Cupertino's first wearable gadget is still at a "healthy" level. 

While initial demand during the first week of Apple Watch's sale was only half that of the original iPhone, the deceleration of Apple Watch uptake has been more gradual. Currently, demand is said to be stabilizing at a level 20 per cent above that of the inaugural Apple smartphone. But there remains a general notion that smartwatches in general -- aside from, it would seem, the Pebble -- are ahead of their time just now.

Morgan Stanley's Katy Huberty believes that suppliers building the next-gen iPhone are expecting similar shipment figures year-on-year versus the iPhone 6. Should Apple, as expected, keep the current flagship on sale at a cheaper price of around $99 on-contract, Huberty expects there to be a strong interest in the older model once the newer variant has hit the scene. 

Simply put, the "iPhone 6s" era should generate similar sales and shipment numbers to that of its predecessor, largely because it's an 's' model rather than a number upgrade. If, instead, it was a redesigned handset billed as the "iPhone 7", Morgan Stanley and the rest of Wall Street would almost certainly be singing a different tune.

On the topic of the Watch, Huberty notes that "it could take some time for users and developers to find more compelling use cases for the Watch," which seems to echo the general consensus of the tech community. A pretty gadget with largely fluid functionality, it doesn't yet offer that must-have appeal. But with devs soon able to submit standalone apps and rumors of Apple Watch 2 already in motion, those touting its demise may be premature in their assertions. 

source: AppleInsider

Related phones

iPhone 6
  • Display 4.7" 750 x 1334 pixels
  • Camera 8 MP / 1.2 MP front
  • Processor Apple A8, Dual-core, 1400 MHz
  • Storage 128 GB
  • Battery 1810 mAh(14h 3G talk time)
iPhone 6 Plus
  • Display 5.5" 1080 x 1920 pixels
  • Camera 8 MP / 1.2 MP front
  • Processor Apple A8, Dual-core, 1400 MHz
  • Storage 128 GB
  • Battery 2915 mAh(24h 3G talk time)



1. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

My eyes are squarely on the 6S+, but it had better deliver not only the specs, but every feature of iOS 9. This update is pretty bad ass, but I want the kit and kaboddle.

4. sgodsell

Posts: 7521; Member since: Mar 16, 2013

With rumors of GPS and a working WiFi in the next version of the Apple watch, then why would anyone want to buy the current Apple watch now.

11. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

My post said 6S+, yours AppleWatch. What gives?

5. BobbyBuster

Posts: 854; Member since: Jan 13, 2015

It seems Sammy again failed to outsell the 8 months old iPhone with their brand new GS6, just like last year with GS5.

6. Ordinary

Posts: 2454; Member since: Apr 23, 2015

You failed as a human being but still no one cares just like no one cares about company sales besided those who own stocks.

8. erikiksaz

Posts: 170; Member since: Apr 22, 2010

I'd wait and see what happens with the iphone 7. Apple was guaranteed to have a huge 2 years with finally caving in to what the consumers wanted, eg. larger screen for the 6 and what will be the 6s. When the 7 rolls around, they won't have the same type of killer "feature."

24. nctx77

Posts: 2540; Member since: Sep 03, 2013

What killer features did they have with iPhones prior to that? Even at 3.5 and 4 inches, the iPhone's always blew away prior year sales.

9. tedkord

Posts: 17454; Member since: Jun 17, 2009

But they succeeded in outselling Apple smartphones again.

10. wando77

Posts: 1168; Member since: Aug 23, 2012

All that shows is how many dumb people there are out there. The galaxy s6 and galaxy note 4 are superior to the iphone 6 and iphone 6+ in EVERY area (hardware or software)

13. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

Superior doesn't matter, what works for the individual does. If someone has $10,000 vested in iOS, they use their vestment daily, and enjoy it, then explain why they should leave iOS for better specs, and lose their daily use of a $10,000 vestment? The s6, and N4 are true beasts, I love my edge, but regretted selling my 6+, and ended up buying another one on Craig's list 3 days later. I prefer both, but if I'm only gonna have one phone, it'll be an iPhone...why? Due to my huge vestment in iOS.

15. wando77

Posts: 1168; Member since: Aug 23, 2012

Guess that makes sense. Just sad to see superior tech getting its ass handed to it in the sales battle

17. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

Its not really about sales though wando, it's more about enjoyment of your purchase. As long as you like it, then it's money well spent. I know spec wise my 6+ pales in comparison to the other two, but I've had iPhones sense its inception and have built a lotta money in the eco system. I enjoy using my iPhone, due to the memories of family and friends it contains, the music, movies, TV shows, etc I have on it. It's just all about the experience. That said, Apple needs to step it up.

23. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

When you say wnado77 inferior apple tech what do you mean? When the iphone 6 came out it had the most powerful best cpu and gpu of its time and still after 8 months its still in top 5 performing phones. Also the screen resolution yes its not that amazing as a flagship android but the quality, viewing angles, colours, sharpness etc etc still makes it one of the best displays. It has a dedicated audio DAC, Any idea what is that? I am guessing you dont. Its sound quality with good pair of headphones is compared to a small dedicated DAC which is amazing for a phone. Its camera is only 8mp yet 8 months after its still in the top 3 of phone cameras. I guess ye its a inferior tech. Oh and if you want some serious proof:

35. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Who cares. The Toyota Camry outsells a Porsche. Would you deny the Porshe is a superior car? Everyone doesnt care about having a better phone. Many just care about having what is the most popular. I personally dont care how many phones Apple sells. Why? Because with all the money they make from overpricing them, there is no reason they should be spec'd as they are which is why I stopped buying them. What sells best isnt always the best. LOOK AT MCDONALD'S.

31. AlbertAribe

Posts: 168; Member since: Jun 21, 2014

That's the reason why I sell my Note 4 yesterday. I love the Note 4 because of the screen resolution, screen size, battery life, good watching movies and most of all, I can download free movies in Torrent directly on the phone and play with it. That's the only thing I want in any android phone. In iPhone, I need to buy movies, tv shows in iTunes and everything is fine with me.

32. Ahovking

Posts: 711; Member since: Feb 03, 2015

superior? When the iphone 6 came out it had the most powerful best cpu and gpu of its time and still after 8 months its still in top 5 performing phones... specs aren't everything, the only dumb people out there are people like yourself who think having more ram and lots of shinny things equals a better phone.

37. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Specs matter, but it isn't everything. The S6 has better build quality, better cameras, better display and not because of the resolution, has better battery-life even over the 6 Plus which has a bigger battery. It has faster wifi, faster 4G, faster internal storage and faster RAM. The downside to iOS and why most dont leave is they cant. They arent buying th iPhone because they always want too as DarkkJedi said. If you are vested in you cant leave. You must keep some type of iOS device because you cant move your media and apps anywhere else...PERIOD. At least with Android you can choose another brand and phone altogether and take EVERYTHING. I dont buy phone just because of specs, I buy what is the best for what it costs. Choice? Pay 899 for an iPhone 6 Plus that I risk bending, I cant theme the OS, I can play open file types, no flash support, no multi-window, can't transfer any file type over bluetooth, no wifi direct, no option to use a payment option with over 90% of retailers, i can't have default apps, I cant watch movies on my tv unless it supports airplay, i cant record 1080 video with one of the cameras, apps crash to much due to low memory and I could go on. Of I could pay the same 899 and get a better phone where I can do exactly that and then 6 months later when I buy a new phone, I can easily move everything over and it will work as expect. Of I am going to pay the price of having the latest, then I will buy the latest. I am not goign to pay 2015 price for 2012 hardware, I dont give a rats butt what brand it is. if I pay premium, everything much be preioum, that includes premium specs and premium quality. Here is what I hear from you. I hear lame excuses for you to be trying to talk BS. If the iPhone had 2015 specs and the S6 had 2012 specs, you'd be saying the exact same thing we are saying. Why? Because that is the type of BS you all were talkign when the iPhone did have the best display, had the best cpu, had the best design, had the highest resolution and the list goes on. Now that you dont, all you do is make a bunch of lame excuses because you are locked in and forced to buy whatever Apple gives you. Oh and let me rub in in deep. The iphone 6S will have 2013 specs just so you Only a fool would pay premium and not get it. I had the iPhone 4/4S, iPad , iPad 2 and iPad, iPod Touch 3 and ipod Touch 4 and i bought well over $2000 in apps and games and made well over $2000 in in-app purchases. I still have an iPad in the house, my wife has an Air 2 and my kid has a original Mini, so when I want to play I can. But even when I see them use it, I dont get jealous. Why should I. I have a Note 12.2 and a S6 Edge. Both do more than any Apple counterparts and my Note 12.2 also has 2012 hardware, but it does way more than the iPad and they cos the same.

44. Ahovking

Posts: 711; Member since: Feb 03, 2015

1: The S6 doesn’t have better build quality…talk about that later. 2: Better cameras? debatable something Android authority did many videos about.. the only time the s6 out does the iPhone is when your zooming and cropping and even then.. the iPhone can take phones that out does the compition. 3:Better display, Apple has been trying to use OLED display for years but no one including Samsung have ever been able to match Apple demands.. Apple rely on other companies to build its screen and as of today, Samsung is only just able to making enough for itself let alone for Apple, Apple is stuck using LCD for the time. 4: Resolution, the human i can only see so much… 2k should be the max for any phone.. and for small phones 720 is more than good enough. 5: better battery-life, because of OLED display. 6: The iPhone may have 2012 specs yet it performs and keeps up with 2015/2016 spec android phones? doesn’t that sound a bit weird? how can a 2012 spec phone keep up with 2015/2016 spec android phones? : Galaxy S6 edge has a worst bending problem than the iPhone 6 plus..

34. amasog

Posts: 552; Member since: Aug 22, 2013

you're the dumbest of them all. haha! why would you insist your note 4 if what they want is an iphone. lol!

12. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

Your comment made even less sense than sgodsell's, as a response to mine. BB, I'm not interested in flame wars, and causing trouble. I just wanna talk tech. I won't feed into the anti Samsung/Android stuff.

18. AlikMalix unregistered

DJ, I dont have much invested in iOS other than a speaker dock (which has BT - so it will work with android) and a couple charging cables. Apps/Games I bought throughout my iOS life i dont use most, and for the ones I buy - I dont mind paying a few bucks here and there again. I'm with iOS because my 2 year old iP5s is running like new with iOS 8.3 and I expect iOS 9 to be the same. I also like the layout and the usefullness of FindMyFriends and iMessage. Siri is best for how it functions and then disapears. I like control over my daughters iPad more than "parental controls" on Androids that I've tried (samsung tab) I also enjoy having ability to modify every App I download with app permissions (that Android JUST added and yet to see it work) and restrictions menu, the way how each individual app can be modified based on how I'd like to be notified, and cannot live without iMovie and other exlusives app (I tried them all - including Adobe Premere) iMovie is trully genus of an app. I like natural gestures instead of dedicated buttons. Then there's what I like that Apple omits: Bloatware, carrier logos, ability to hide native apps completely, redundant apps, trial apps, apps running in background for no reason, battery drain overnight, etc. I really like having 3 Apple stores in my area for any reason... I like that nearly everyone around me uses iOS - so Facetime, iMessage, AirDrop is literally STANDARD around here. No there are things I dont like about Apple, or some features, but they are so few. Yes there are features I want from Android (hey Google WAS one of them), and I still want a built in pen like the Note 4. But they dont outweigh what I get from iOS that I cannot with Android - and above are just few examples. But I'm a mindless sheep... buying a turd with an Apple Logo. Its funny though because Android phones have Logos in front, in back, carriers logos, google logos, all over the exterior of the phone.

19. darkkjedii

Posts: 31529; Member since: Feb 05, 2011

Now that's an excellent post my man. +1

22. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

If you ever wanna burn the type of android fan who calls you sheep, starts telling about octa core vs dual core and all that crap just copy paste this marvelous honest piece. Respect to you. You basically covered me 90% of the things.

14. waddup121 unregistered

lol okay

2. TBomb

Posts: 1640; Member since: Dec 28, 2012

I just don't see the 6S/+ selling as much as the 6/+ only time will tell though.

20. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

There are lots of iphone 5 and 5s owners out there that didnt get the 6 cause they wanted to wait or their contract didn't allow them. Many of them can and will buy the 6S. Its a circle. Then next year those with the 6 will move on to the 7 while the 6S wait for 7S etc etc.

25. nctx77

Posts: 2540; Member since: Sep 03, 2013

I don't understand why certain people haven't figured this out yet. There are like 700 million iPhones in the wild, yet this dude somehow thinks all 700 million have already upgraded to the 6/6 plus.

26. AlikMalix unregistered

Yep, that's me... I want Apple Pay - that will be the reason I'm getting a new iPhone the 5s is good and running smooth with all the features on. I think Apple future-proofed iPhones when it started building on 64bit architecture and invested into graphics support above processor support. Any phone can benefit from extra ram, higher MHz clock speeds, and battery size. But what I hope is Apple to stay within retina standard of display (little more for bigger screens and little less for smaller screens) enough to stay sharp but not tax CPU and battery. When iPhone beats some android phone in something - the excuse is always "well It's running bigger resolutions" - it's a spec that creates more trouble than benefit. So here's hoping 6S does not go above retina. (For the trolls: retina doesn't mean 326ppi it means minimum amount of pixels per inch for certain screens vs certain size to look sharp yet avoid taxing the resources). Anyway got into the screen talk too deep - point is I like the balance in Apple products - hope they stick to that motive regardless of new body or "s" versions. But I cycle thru "s" versions (same with cars - I buy the face-lifted models) they seem to work the kinks out by then.

27. Canaan

Posts: 351; Member since: May 25, 2014

There are screens that are 1080p and they have better battery life than Apple's IPhone 6. Battery size comes as much to play not just screen resolution. As for tests, it's an even field, in some tests android phones win in others iPhone does.

28. AlikMalix unregistered

Agreed! You'll never see me upholdin Apple for their "thinnest phone" - I don't think this is where phones should go unless some breakthrough happens with batteries. I was talking more frame rates and handling of graphics. Game son iOS look extremely sharp regardless of biggest iPad or same game on iPhone 5s. (All apps are optimized for their respected iDevice.) maybe it's different with android and you need higher resolution to see smoothness due to "one app/game fits all" idea - but I've seen the same RR3 game on Note4 and iPhone 5s and it looks great on both, but my iphone has less jitters and no missing polygons (but that's partly due to game version built specifically for my iPhone). Sharpness is exactly the same!!! Hence my point above.

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