Apple iPhone 7/7 Plus unboxing pits the Jet Black vs matte Black packaging

Apple iPhone 7/7 Plus unboxing pits the Jet Black vs matte Black packaging
The new Jet Black and (matte) Black color options of the iPhone 7 and 7 Plus are proving to be a runaway success for Apple, just as all freshly-squeezed color options usually do. Apple is undoubtedly trying to focus the attention on the Jet Black model, even featuring it as a header device for the iPhone section of its site, and, as a result, the preorder deliveries for this one are being pushed for the next month(s).

Apple has predicted the popularity of the new glossy finish pretty well, it seems, as the Jet Black is only been offered in the higher price brackets, not with the basic 32 GB storage units, and there is still huge demand for it. The matte option, called simply Black, also has its fair share of admirers, as T-Mobile's CEO just confirmed, but it's not exactly clear if its popularity is due to the lack of enough Jet Black units, or many people just prefer the understated dark version than the glossy one.

In any case, if you are wondering how these two iPhone 7 and 7 Plus hues look like while they are still in the retail packaging, the Chinese tech blogosphere comes to the rescue. The photos you see below are allegedly from the first known unboxing of the matte Black 7 Plus version, while the guy also shows the Jet Black iPhone 7 wrapper for a comparison - white carton for the matte, black box for the piano finish, neat.

source: AppleInsider

Related phones

iPhone 7
  • Display 4.7" 750 x 1334 pixels
  • Camera 12 MP / 7 MP front
  • Processor Apple A10 Fusion, Quad-core, 2340 MHz
  • Storage 256 GB
  • Battery 1960 mAh(14h 3G talk time)



1. phonehome

Posts: 812; Member since: Dec 19, 2014

I figured these would have a high demand, be backordered (if not intentional false demand), and thus give my basket of AAPLs a decent bump:) .

2. Myphoneisonfire

Posts: 403; Member since: Sep 05, 2016

Why don't they make the Charger , cable , earpods colour coordinated ? Generic white looks so boring. Nokia used to do such a good job with all this back in the day. cmon Apple and Samsung ! What happened to all the "Elegance" ? Don't talk about production volumes and numbers please !!!!!! This MATTERS !

3. mafiaprinc3

Posts: 585; Member since: May 07, 2012

What he said!

6. Finalflash

Posts: 4063; Member since: Jul 23, 2013

Won't happen, at least not until leadership changes. The whole dongle revolution at Apple shows they are trying to squeeze every single penny by reducing value, not increase it.

4. Jimrod

Posts: 1605; Member since: Sep 22, 2014

Seeing as Apple changed the chrome looking (liquid metal?) sim tray pin in the iPhones to something that looks like a paperclip or piece of bent wire in my SE I can't see "New Apple" (without Steve Jobs) caring enough about the colour of the charger or leads to pay any money to change it! I took a pic of it -

7. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

Tim Cook only cares about shareholders, he's no where near Jobs.

12. ElixieR

Posts: 67; Member since: May 01, 2013

and you seriously think Jobs will introduce new colors to the iphones? bigger screen iphones? Jobs was an a**hole and he did not care about their consumers neither. He only cares about Apple's shareholders

13. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

At least Jobs cared about the design of their products, unlike Cook. Jony Ive have become super lazy since Jobs died.

5. Foxgabanna

Posts: 587; Member since: Sep 11, 2016

Apples signature color combos are black and white. I don't want to hear anything about Samsung having elegance as they are just mere copy cats who can't develop a culture of their own.

8. AlbertAribe

Posts: 168; Member since: Jun 21, 2014

Nice iPhone 7

9. AlbertAribe

Posts: 168; Member since: Jun 21, 2014

And Nokia is long gone..... but my Nokia 1280 stock in my closet.

10. therealestmc

Posts: 679; Member since: Jul 23, 2012

Now that is retarded. If you want Color coordinated charger or headphones you can just go buy one. Why would Apple waste money just to color your charger the way you like? People these days are too spoiled.

11. Myphoneisonfire

Posts: 403; Member since: Sep 05, 2016

Oh , So you buy a brand new phone and go shopping for coloured chargers and earphones. Only you have the time to do that. The rest of us who live in the real world have something called a "life". Don't worry you'll eventually have one when you grow out of your diapers.

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