Apple buys Shazam for $400 million, has "exciting plans in store"

Apple buys Shazam for $400 million, has
At the end of last week, we passed along a rumor that Apple was planning to buy music-naming app Shazam. Both companies have a history of working together as Shazam was one of the first titles in the App Store back in 2008. Back then, those running the app on their Apple iPhone 3G could purchase songs whose title they discovered with Shazam, from iTunes. That continues to this day. Starting with iOS 8, Shazam's song title discovery service was integrated into Siri.

Shazam has added a number of new capabilities since 2008 including the ability to ID television shows, movie posters, magazine ads and AR content. While the music features might be the first attraction for Apple, CEO Tim Cook has been fascinated by augmented reality and Shazam's abilities in this space could also have captured Apple's attention.

Apple usually keeps quiet about acquisitions and normally will not confirm that any transaction has even taken place. However, for the purchase of Shazam, Apple did release a statement that mentions the purchase and even names Shazam as its acquisition target. Apple is said to be paying approximately $400 million for the company, which is based in the U.K.


It should be interesting to see what Apple does with Shazam, which has been downloaded over 1 billion times in more than 190 countries.

source: Apple

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61 Comments

1. Cat97

Posts: 1933; Member since: Mar 02, 2017

And I was hoping to never have to use Apple stuff....:(

14. LionStone

Posts: 1048; Member since: Dec 10, 2010

SoundHound is your friend

18. cmdacos

Posts: 4264; Member since: Nov 01, 2016

As is Google Assistant

28. dapsta

Posts: 21; Member since: Nov 22, 2011

The tactic is pretty obvious. Shazam is an app that feeds other popular apps like Spotify. What do you want to bet that the listen of Spotify button turns into a listen on apple music and buy on iTunes buttons, instead of from google music. Why would they send people to a direct competitor?

42. BL4NKF4CE

Posts: 138; Member since: Aug 06, 2017

It won't turn into an Apple music button because there's ready both Spotify and Apple Music buttons on the app if it's available on both services.

62. PSAfromThisGuy

Posts: 146; Member since: Jan 16, 2017

Google has a neat widget you can put on your homescreen... Its a nice Lightweight button to identify the music you are listening to... I concur otherwise... Not wanting to use anything related to apple

64. zioshark

Posts: 4; Member since: Feb 22, 2015

So was I... Stick to Sound Hound. It's much better then "Shazam" any way!

2. Jacksie66 unregistered

That's shazam gone for me. Anyone recommend a good replacement?

5. YeahYeah

Posts: 250; Member since: Mar 16, 2016

Google ain't bad

32. Scott93274

Posts: 6040; Member since: Aug 06, 2013

Google is great if you aren't expecting them to recognize super-obscure music, I personally LOVE the "Now Playing" feature on the Pixel 2. I'm willing to bet that it starts showing up on all other branded Android devices starting sometime next year. It's simply that good.

7. Xavier1415

Posts: 208; Member since: Feb 26, 2012

SoundHound

9. DnB925Art

Posts: 1168; Member since: May 23, 2013

Google Assistant does it, even displays it on your AOD if you have a Pixel 2/2XL. Soundhound as well.

3. YeahYeah

Posts: 250; Member since: Mar 16, 2016

Done with shazam. Uninstalling it..

24. An.Awesome.Guy

Posts: 636; Member since: Jan 12, 2015

WHY ??? It is not like Apple will remove Shazam or destroy the App I think the app will continue functioning normally in the same way MS apps works normally at Android Imagine if Cheetah mobiel or Facebook bought the app. Apple is better IMO

30. Settings

Posts: 2943; Member since: Jul 02, 2014

Apple is better on iOS, not on Android.

33. Scott93274

Posts: 6040; Member since: Aug 06, 2013

I can see Apple modifying the service to benefit their services, removing any and all options for you to purchase any media through competitor's services... Which I really don't blame them, but it really alienates a large number of Shazam users.

59. An.Awesome.Guy

Posts: 636; Member since: Jan 12, 2015

Ahh I see your point If they do that , it actually make sense to go to another app like SoundHound. After all if you are in Android, you are probably in favor of spotify over Apple music

43. BL4NKF4CE

Posts: 138; Member since: Aug 06, 2017

Hahahahaha you sound so petty. This iOS vs Android beef is petty as f**k too. I have an iPhone X and a Huawei Honor Note 8. Absolutely love them both.

4. MrShazam

Posts: 987; Member since: Jun 22, 2017

Still working fine, will just be making backups via Titanium Backup, keeping an eye out for the scumbag moment an update breaks it...

6. CreeDiddy

Posts: 2249; Member since: Nov 04, 2011

Amazon Music works great!

8. Xavier1415

Posts: 208; Member since: Feb 26, 2012

Welp I'm done with this app uninstalling now !

48. T12RYK

Posts: 849; Member since: Jun 10, 2011

See ya kiddo! Don't come crying back!

10. DnB925Art

Posts: 1168; Member since: May 23, 2013

Chances are, Apple will pull it from Android and make it an iOS exclusive anyway.

25. darkkjedii

Posts: 31308; Member since: Feb 05, 2011

100% chance of that.

11. L0n3n1nja

Posts: 1578; Member since: Jul 12, 2016

And another good service bought up by the giant that ruins most everything it comes in contact with.

49. T12RYK

Posts: 849; Member since: Jun 10, 2011

Too bad Apple are the most richest tech company in the world! AND it has the highest customer satisfaction rate! You comment seems a little (read - VERY) stupid now... Just stick to the kids section next time...

55. TechNeck

Posts: 656; Member since: Aug 29, 2014

Reading this gave me a stroke.Too many grammatical errors...

12. Zack_2014

Posts: 677; Member since: Mar 25, 2014

SoundHound is equally good if not better at detecting musics. You can even Hum a music into your phone and Sound hound will detect the song.

13. Heisenberg

Posts: 377; Member since: Feb 11, 2015

Uninstalling Shazam.. Done.... Downloading SoundHound. Installing SoundHound. DONE!!!

50. T12RYK

Posts: 849; Member since: Jun 10, 2011

You do know it possible to keep BOTH apps on your phone. That is unless your running Android, wouldn't want to slow that bad boy down with more than one app now would we??

* Some comments have been hidden, because they don't meet the discussions rules.

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