Apple and Google renew search agreement

Apple and Google renew search agreement
According to Google CEO Eric Schmidt, Apple and Google have renewed their search deal. There was concern that Apple would switch to another search provider like Microsoft's Bing.

Schmidt told Charlie Rose: "Apple is a company we both partner and compete with...the sum of all this is that two large corporations, both of which are important, both of which I care a lot about, will [remain] pretty close."

Speaking of Apple and Facebook, he told the Wall Street Journal that "[they] consider neither to be a competitive threat...[their] biggest competitor is Bing." Although both Google and Bing are fighting for the same ad dollars, it's a surprise that he would consider it a greater threat than Apple or Facebook.

Schmidt sat on Apple's board, but had to step down when it became clear that they were competing on more and more fronts. Google's upcoming music service is set to compete with iTunes, and their upcoming Google TV will be pitted against Apple TV.

source: The Register via IntoMobile

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7 Comments

1. messiah

Posts: 438; Member since: Feb 19, 2010

Competing and working together, eh? Mhm. Imagine a world where Hitler built the first JBC (Jewish Bank of Commerce). What world can you collectively assist and destroy eachother i wonder?

2. JeffdaBeat unregistered

I mean...how many times has the US spoke out against Iran and yet we still buy oil from them? I wouldn't think of this as a big war, but more of a battle that the two companies have in different sections. Search is a field that Apple is not in so using Google for that isn't hurting Apple at all. Plus, Google is probably paying Apple to keep them as the default search engine. It's only when you get into sections where the two companies have something to lose in do the two companies battle it out.

4. ihateapple unregistered

Since when do we buy oil from Iran?

3. VoiceOfReason unregistered

Also, wouldn't this mean you CANNOT use a case for your iPhone? An rediculously expensive smartphone, made of GLASS, that I'm NOT able to put a protective case on? No thank you.

5. pingpong

Posts: 145; Member since: Mar 28, 2010

What does Google renewing their search agreement with Apple have anything to do with putting a case on your iPhone?

6. mr. droid

Posts: 278; Member since: Aug 21, 2010

7. mr. droid

Posts: 278; Member since: Aug 21, 2010

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