Amazon mistake: Apple iPad mini has stereo speakers

The back and forth emails that ended with Schiller's response

It has been thought that Apple launched the Apple iPad mini to compete against the low-priced 7 inch Android models which includes the Amazon Kindle Fire HD. Feeling some of that competition, Amazon earlier this week posted on its web site a comparison chart as part of its "much more for much less" campaign, showing features on the Amazon Kindle Fire HD that are not on Apple's 7.9 inch tablet. The online retailer boasts of the HD display on its slate vs. what it calls a "low-resolution display" on the iPad mini. The pixel density seems to prove this as the Amazon tablet has a 216ppi pixel density vs. 163ppi for the Apple iPad mini.

Amazon also noted how its tablet has dual stereo speakers versus the mono speakers on the smaller sized Apple tablet. But Amazon might not have done its homework here. An email sent from Apple's senior vp of worldwide marketing, Phil Schiller, reveals that the Apple iPad mini does indeed have stereo speakers. Perhaps the blame can't be placed right at Amazon's feet after all considering that the product page on Apple's website merely says that the "mini" has a built-in speaker.

To set things straight, Apple needs to update the Apple iPad mini product page to reflect the stereo speakers, and Amazon needs to either correct its comparison chart or remove it in a timely fashion. The online retailer just might want to keep it up after fixing the incorrect line about the mono speaker on the iPad mini because after all, it does strike at one major criticism of the 7.9 inch iOS tablet, the 1024 x 768 resolution on the screen.

source: 9to5Mac via RedmondPie

Amazon takes on the Apple iPad mini

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23 Comments

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posted on 01 Nov 2012, 00:10 11

2. gallitoking (Posts: 4721; Member since: 17 May 2011)

The Kindle Fire HD is a great budget tablet no need for the cheap shot.

posted on 01 Nov 2012, 00:20 9

3. dexter_jdr (Posts: 1163; Member since: 28 Jun 2012)

Kindle has dual stereo, where ipad mini has only stereo? I guess kindle still wins

posted on 01 Nov 2012, 07:25 1

14. TalkingTechy (Posts: 97; Member since: 05 Dec 2011)

HAHA! I didn't notice that at first but that is pretty funny!

So dual stereo speakers must mean 2 sets of stereo speakers for a total of 4 speakers right? Man those marketers REALLY screwed up.

That's almost as bad as saying "dual redundant" when it is truly only single redundant.

posted on 01 Nov 2012, 00:20 6

4. doubler86 (Posts: 320; Member since: 26 Jan 2011)

Still Mono sound, so it might as well be one speaker

posted on 01 Nov 2012, 00:32 3

6. Hammerfest (Posts: 384; Member since: 12 May 2012)

stop hitting the nail on the head with the hammer (pun?)...

fanboys/girls dont like it

posted on 01 Nov 2012, 01:01 9

8. Kronic (banned) (Posts: 321; Member since: 11 Sep 2012)

Kindle is scum. Mini is better.

posted on 01 Nov 2012, 10:50 4

19. mandkeee (Posts: 82; Member since: 27 Feb 2009)

thats 100% true.......kindle is cheap copy tablet....

doesnt support everything......but apple ipad mini....100% cab support applications , map , video , safari , note , ibook , imagazine , games , music ,

and specially 4G LTE SUPPORT

kindle??? only wifi....only wifi...yea...only wifi....hahaha only wifi....

posted on 01 Nov 2012, 19:00

21. Rayvelynn (Posts: 124; Member since: 05 Jul 2012)

The very first Kindle like tablet came out first before there was ever anything called an Ipad so give props where its due even if it doesn't do all the same things as the Ipad. Granted it is an E-reader but where do you think Apple got the idea to make the Ipad & get this the Kindle had round corners first. OOOHHH gut punch that @ss LMBO

posted on 01 Nov 2012, 01:30 1

9. hwaism (Posts: 10; Member since: 11 Oct 2011)

its just comparing the screen?

posted on 01 Nov 2012, 07:39 5

16. Aeires (unregistered)

Apple should never have ridiculed other manufacturer's products during their keynote addresses. When you act like a child, you get treated like one.

posted on 01 Nov 2012, 10:29 3

18. yoyo93 (Posts: 34; Member since: 23 Sep 2012)

Samsung does it all the time to Apple, it's part of the game.

posted on 01 Nov 2012, 13:08 1

20. Hollywould (Posts: 14; Member since: 31 Oct 2012)

Guess Apple will be sueing someone again.

posted on 01 Nov 2012, 19:02 1

22. Rayvelynn (Posts: 124; Member since: 05 Jul 2012)

If you ask me Amazon should be suing Apple for copying the look of the first Kindle, #ijs

posted on 01 Nov 2012, 23:30

23. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)

oh amazon... how about ecosystem?

sorry but i really hate black propaganda! even if you compare it with any other 7" out there, even with Nexus 7 and the iPad mini, it doesnt make your device any better!