Much more for much less: Amazon directly attacks the iPad mini on its home page

Much more for much less: Amazon directly attacks the iPad mini on its home page
Ads that directly attack a competitor's product saying it is inferior to the company's own may be restricted in Europe, but the US doesn't suffer from such delicacies. You constantly see Coke vs Pepsi ads in direct comparison, outlandish claims for the best beer in the world, and this extends even to drugs commercials.

Well, now we have one such attack ad from Amazon, plastered all over its front page, directly saying that the iPad mini is inferior to its own Kindle Fire HD with the slogan: "So much more for so much less," but with stats to back the claim up.

Amazon touts its screen pixel density advantage, the stereo speakers compared to the mono output from Apple's mini tablet, and the MIMO Wi-Fi radio inside. All for less than two thirds of the iPad mini price. CEO Jeff Bezos said that if you don't make money off a product, you can offer great hardware at a very low price point, to which, of course, Apple would probably answer "knock yourself out."


Much more for much less: Amazon directly attacks the iPad mini on its home page

Related phones

Kindle Fire HD
  • Display 7.0" 1280 x 800 pixels
  • Camera / 1.3 MP front
  • Processor TI OMAP4460, Dual-core, 1200 MHz
  • Storage 16 GB
iPad mini
  • Display 7.9" 1024 x 768 pixels
  • Camera 5 MP / 1.2 MP front
  • Processor Apple A5, Dual-core, 1000 MHz
  • Storage 64 GB
  • Battery 4440 mAh



1. Non_Sequitur

Posts: 1111; Member since: Mar 16, 2012

Hey, gallitoking. If you see this, this is exactly what I meant in our last discussion. :)

8. Topcat488

Posts: 1411; Member since: Sep 29, 2012

It' about time Amazon Kindle stood up to Apple ipad mini... And the truth will set you FREE... This reminds me of the quiet guy, that always got picked on in school(Amazon). And the all popular loud mouth, that picked on everybody at school. Finally getting beat up on the playground after school let out, and the rest of the kids looked on in aw. :)

15. deuel_18

Posts: 54; Member since: Sep 25, 2012

Go go go amazon crush that apple and eat it

3. VJo003

Posts: 365; Member since: Mar 11, 2012

iPad Mini.... If u ever wanted to see a real life example of 'Shooting ones own foot' LOL

4. eisenbricher

Posts: 973; Member since: Aug 09, 2012

One word, Nailed it.

19. bloodline

Posts: 706; Member since: Dec 01, 2011

thats two

5. _Bone_

Posts: 2155; Member since: Oct 29, 2012

Apple getting owned in the pixel game. Ouch.

6. TheLibertine

Posts: 484; Member since: Jan 15, 2012

That was a heavy hitter. Ouch.

16. deuel_18

Posts: 54; Member since: Sep 25, 2012

if ipad min can talk..itw ill exactly the same words XD

7. vickygamit

Posts: 47; Member since: Aug 16, 2012

retina display!! ha ha ha ha ha...........

9. damokles unregistered

2bad Apple has HD Movies in its iTunes Store.

12. KParks23

Posts: 719; Member since: Oct 13, 2010

WOW HD movies on a non HD screen!!! u mean i can watch HDTV or bluray movies on my 1998 27" ZENITH just because it gets HD content!!! YA DUMBASS did u think before u wrote that!

18. damokles unregistered

i didnt mean no HD or tv on the nonscreen display - i meant no HD in the iTunes Store ya dumbass - the hd movies will look fine on the ipad mini - dont worry kid

11. networkdood

Posts: 6330; Member since: Mar 31, 2010

Amazon makes a great point - not sure if Americans are smart enough to notice, though - all they will see is the icon on the back and the 'i' on the box and go nuts buying more iNFERIOR products...

17. deuel_18

Posts: 54; Member since: Sep 25, 2012

time to drain apples money reserved of 17 million

13. xfire99

Posts: 1205; Member since: Mar 14, 2012

Ouchh...touche!! But Im sure peoples wont notice it and they think it comes with retina display. Hopes someone make a video interview on the streets and ask peoples if theirs ipad mini comes with retina display. Im sure the answer will be like, peoples think iphone 4s is iphone 5. :)

14. KParks23

Posts: 719; Member since: Oct 13, 2010

Did u see the one when them retards thought the new ipod was the ipad mini HAHA!!

20. Reluctant_Human

Posts: 912; Member since: Jun 28, 2012

That was one of the funniest videos I've seen in a while hahaha

21. -box-

Posts: 3991; Member since: Jan 04, 2012

One of the articles today or yesterday was about a parody of the ipadmini not having retina, having the ipad2's internals, and old camera tech.

* Some comments have been hidden, because they don't meet the discussions rules.

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