While Nokia and Microsoft have been going all out promoting various handsets from the Lumia line all around the word, we haven’t seen too much from AT&T. Considering we’re only about a week away from AT&T's launch of the first LTE Windows Phone, it is great to see that AT&T has given some promotional space to the Nokia Lumia 900 on its homepage.
Last week AT&T’s Jeff Bradley boldly proclaimed that the Lumia 900 launch will the biggest in AT&T history, even surpassing the cost of the prior five iPhone launches. That being said, the success of this handset could very well lie in the hands of sales reps at retail stores nationwide.
One criticism from Windows Phone fans has been that sales people, both in AT&T stores and other retailers such as Best Buy, don’t know all that much about Windows Phone and tend to not recommend the platform. Hopefully, AT&T didn’t just invest all of its marking money into glitz and graphics and put a large chuck of it where it needs it the most – its sales people. We’ll find out soon, but based on pre-order sales, it looks like they are headed in the right direction.
Charlene S. is a former tech news writer at PhoneArena. Her content contribution focused on deep software coverage. She was active between 2011 and 2012, producing a ton of news stories on various topics, as well as going hands-on with the Galaxy Note 2.
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