Interviewed in New York was David Velasquez, Corning’s marketing and commercial operations director. Velasquez remembers how the launch of Gorilla Glass came about in 2007, just as the current touchscreen smartphone craze also was taking off. With the release of the Apple iPhone also taking place in 2007, handset manufacturers required a glass that would better protect touchscreen phones. "There is some serendipity there. We were in the right place, at the right time with the right product," said the executive.
The first Gorilla Glass was twice as strong and half the width of its top competitor. Early last year, Gorilla Glass 2 came to market and was 20% thinner with the same strength. Gorilla Glass 3 was first released earlier in 2013 and Corning looked all the way down to the molecular bond of the glass, making adjustments to strengthen the product even more.
Now, to produce a scratch on Gorilla Glass 3, you need three times the force. The Glass also offers a 40% reduction in 'lateral cracks' which asre the kind that can really do damage to the glass. Gorilla Glass 3 also requires a 40% increase in force in order to break the screen after lateral cracks appear.
Besides protecting against scratches and cracks, Gorilla Glass 3 also lets in more light than competitive products which helps when it comes to taking pictures, something that owners of the Nokia Lumia 1020 will do plenty of.
source: Nokia via WMPoweruser