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Lumia 928 ad talks up the phone's "better than iPhone, better than Galaxy" low-light camera performance

Posted: , by Ray S.

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This story is sponsored by Microsoft. PhoneArena's opinions in this article have not been affected in any way!



With the Nokia Lumia 928 assuming the position of most versatile Windows Phone cameraphone, Microsoft has felt that the time is right to support the handset with a strong ad campaign (always a good idea). So, here's a cool commercial that puts the focus on the Lumia 928's ability to capture beautiful images in low-light situations thanks to its PureView Phase II camera and Xenon flash. Enjoy!

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posted on 28 May 2013, 02:55 58

1. Rehankhan (Posts: 323; Member since: 24 Oct 2012)


low-light camera performance bla bla thats all you got nokia ?

posted on 28 May 2013, 02:59 48

2. xperiaDROID (banned) (Posts: 5629; Member since: 08 Mar 2013)


Haters gonna hate.

No one can beat Nokia when it comes to camera.
This is Lumia.

posted on 28 May 2013, 03:08 35

3. tech2 (Posts: 2460; Member since: 26 Oct 2012)


He is right Nokia triumphs in low-light performance only.

Even Nokia are only bragging their low-light performance and not overall. So what makes you think it can't be beaten in overall tests ?

and thanks for reminding 'This is Lumia' we could've never guessed it otherwise. -.-

posted on 28 May 2013, 03:28 20

5. Snoobab (Posts: 174; Member since: 07 Dec 2011)


Take a close look at how much software image sharpening is applied to photos captured by the Galaxy smartphones. This is because their optics simply CANNOT resolve enough detail alone. From a purist point of view, Nokia/Carl Zeiss imagining technologies are light-years ahead of the pack.

posted on 28 May 2013, 04:11 17

10. tech2 (Posts: 2460; Member since: 26 Oct 2012)


Dude were u even bothered to read my comment ? I never said others were better than Lumia in low light performance. Of course, Lumia is better in low light but when it comes to overall camera performance specially in day light Lumia produces way to over saturated/unrealistic colors !

and of course everyone should believe a company which puts a comparison for its own product is completely believable but a neutral site's blind camera test is not ! #sarcasm -.-

posted on 28 May 2013, 14:02 4

33. Penny (Posts: 1265; Member since: 04 Feb 2011)


Some of you guys have to stop getting your information from one source, because you are sorely mistaken. Lumia 920/928 camera performance is fantastic across the board -- it simply EXCELS in low light and macro photography. I own a Lumia 928 and can say that the colors have been very true to life as long as you are not using an inappropriate white balance (which sometimes the Auto setting does). If you want to see what the camera's actually capable of, go visit some forums where real owners of the device share their photos (won't plug the forum name I'm thinking of here, but you can find it).

posted on 28 May 2013, 17:20 6

40. UrbanPhantom (Posts: 949; Member since: 30 Oct 2012)


Penny is right: NOKIA Lumia smartphones have the best cameras for both day and night shots. The ones claiming otherwise are simply paid bashers, and/or amateurs who know absolutely nothing about photography! Enough of this stupidity: I will only listen to the opinions of dedicated professional photographers, and PhoneArena has yet to consult with any...

Samsung and Apple both make good products, but their respective camera technology is light years behind what Nokia is using now. There's no contest, only the rantings of pathetic idiots trying desperately to spread false and misleading misinformation.

Windows Phone Blue will be out soon, and that will fill in many of the missing features that currently allow Android to enjoy some minor advantages over WP8. Then it will simply become a matter of preference regarding which OEM and OS is choosen, with certain technologies being the primary determining factor as to what people will want to choose. If you want the very best smartphone camera performance, then NOKIA is and will continue to be your perfect solution...

posted on 29 May 2013, 05:23

62. therealestboy (Posts: 47; Member since: 03 May 2013)


The last time this site did a blind test, the Iphone 5 and S4 won.

posted on 28 May 2013, 17:24 9

42. SleepingOz (unregistered)


Low light isn't just the only thing that count when it comes to photography, you know. And PA is not the only site that says the L920 is an average/mediocre performer, low light performance aside compared to other smartphones like the ip5 and the GSIII. GSMArena, Mobilesyrup and even DxOlabs(http://www.dxomark.com/index.php/Mobiles/Nokia-Lumia-920 ), which is a professional DSLR reviewer site, came to the same conclusion. And I'm pretty sure they aren't the only ones!

posted on 28 May 2013, 19:28 1

48. Penny (Posts: 1265; Member since: 04 Feb 2011)


So the point of my comment was to state precisely that the L920/L928 are more than just about low light photography -- that just happens to be an area in which it is more clearly superior.

I like to see pictures side by side and make the comparison myself, because the way a person takes a picture can also say a lot about their photography skills. The fact that dxomark uses some form of statistical analysis without actually showing any pictures is a bit worrisome in a camera comparison.

Here is a camera comparison between the L920 and GS4 in which you can actually see the resulting photos and make a judgment for yourself (http://www.technobuffalo.com/2013/04/25/samsung-g​alaxy-s4-vs-nokia-lumia-920-camera-comparison/). And here is a forum in which you can see what this camera is actually capable of in the hands of users: (http://forums.wpcentral.com/nokia-lumia-920/20021​8-97.htm).

posted on 29 May 2013, 02:46 7

59. SleepingOz (unregistered)


Haven't PA carried enough camera comparisons yet?
Some nokia fanboys like to claim that 'x' is biased etc.. Well, the L920 camera has been reviewed by 4 writers here. And all of them came to the same conclusion.

http://www.phonearena.com/reviews/Camera-comparison-Sony-Xperia-Z-vs-Samsung-Galaxy-S-III-Galaxy-Note-II-iPhone-5-Nokia-Lumia-920_id3251

http://www.phonearena.com/reviews/Camera-comparison-Samsung-Galaxy-S4-vs-HTC-One-Sony-Xperia-Z--iPhone-5-Nokia-Lumia-920-and-Galaxy-S-III_id3285
By Nick T

http://www.phonearena.com/reviews/Camera-comparison-HTC-One-vs-Nokia-Lumia-920-vs-Apple-iPhone-5-vs-Samsung-Galaxy-S-III-vs-Sony-Xperia-Z-vs-Google-Nexus-4_id3273
By Victor H

http://www.phonearena.com/reviews/Camera-comparison-iPhone-5-vs-Nexus-4-vs-8X-vs-DROID-DNA-vs-Lumia-920-vs-Note-II-vs-Galaxy-S-III_id3208
By Ray S

http://www.phonearena.com/reviews/Nokia-Lumia-920-Review_id3187/page/3
By John V

http://www.gsmarena.com/nokia_lumia_920-review-858p7.php
By GSMArena

http://mobilesyrup.com/2012/11/22/rogers-nokia-lumia-920-review/
By Mobile Syrup

http://connect.dpreview.com/post/9128863653/nokia-lumia-920-camera-review-first-look
By Digital Photography Review

http://www.digitaltrends.com/cell-phone-reviews/nokia-lumia-920-review/
By Digital Trends

http://www.allaboutsymbian.com/features/item/16571_By_popular_request_Nokia_N8_vs.php
By All About Symbian(even a Nokia fanboy site)

http://www.dxomark.com/index.php/Mobiles/Nokia-Lumia-920
And of course DxOlabs, which is trusted by professional photographers from all over the world!
(I think this is enough to refute your "only one source" claim but if you want more comparison/review, Google is your friend.)

They all praise its low light performance but say it's ok/average/mediocre in all other categories.
It might be true if you say that one or two reviewers are biased, but on nearly every tech/photography site I go, they all came to the same conclusion.

So now, whether you agree with them or not, it's your choice, right. But if you think that they are all biased because their conclusions don't suit the fanboy in you(like nokia fanboys always do); well, actually, that makes you the biased one.

posted on 29 May 2013, 15:28

65. Penny (Posts: 1265; Member since: 04 Feb 2011)


Oz, I understand your point, and it is a fair point to consider whether or not I might be a fanboy. All I can say to lend some credibility to my position is that yes, in many places across the web, you will find 'reviewers' saying that the camera offers average daylight performance. I will reiterate here that my position is that the camera is CAPABLE of far superior performance, but it requires the individual to know how to use manual settings on a camera.

For whatever reason, whether it's hardware or software, the Lumia 920/928 cameras suffer from less than ideal auto-focus when using the camera in auto mode. Almost all reviewers will be using auto settings to compare cameras, and that's fair enough considering that is how most people will use their phone cameras. But seeing all of those negative camera reviews myself before purchasing my Lumia 928 (and trust me, I do like to do my research and have read my fair share of both negative and positive articles), I was expecting decidedly mediocre performance in daylight. I can assure you that is not the case. If you go to the forum link I provided in my previous comment, you will see actual owners of the phone posting their photos there. These are REAL shots taken by individuals who have devoted more time to learning their phone than any of those reviewers.

posted on 29 May 2013, 15:51 1

66. Penny (Posts: 1265; Member since: 04 Feb 2011)


What it comes down to is this:

You can come to two different conclusions based on the different reviews of the device around the internet: A) That the camera is pretty good, but suffers from subpar daylight performance and fuzzy details, and B) That the camera can take spectacular photos in daylight based on images submitted by some reviewers and many users.

Not taking into consideration my own experience with the device, from these two seemingly contradictory conclusions, one can come to a greater hypothesis that the hardware is inherently capable of shots demonstrated by users in conclusion B, but achieving that kind of performance requires you to use it like the users in conclusion B, and not like those in conclusion A.

Adding in my own experience with the Lumia 928, I think that is the most accurate way to objectively sum up the Lumia 920/928 camera's performance capabilities.

posted on 31 May 2013, 11:59 1

78. cripton805 (Posts: 997; Member since: 18 Mar 2012)


Light Years measure distance. Not time... fail

posted on 03 Jun 2013, 10:56

88. roldefol (Posts: 3182; Member since: 28 Jan 2011)


Then he was using the term correctly: as hyperbole for "miles ahead of the pack".

posted on 07 Jun 2013, 00:22

106. cripton805 (Posts: 997; Member since: 18 Mar 2012)


Technology is always based in time. It's still an analogy based on distance which is still a fail. As in "Years ahead", etc...

Touche.

posted on 05 Jun 2013, 17:36

96. glentomas123 (Posts: 70; Member since: 01 Jun 2011)


I don't think a "purist" is that interested in a camera on a phone. On second thought, I'm sure the definition of "purist" is relative.

posted on 28 May 2013, 04:04 12

9. iNotSheap (Posts: 4; Member since: 17 Jan 2013)


No one actually need!!!
The only one who is making "Supreme" from "Average" is fans...

Don't like it? (I don't care)
You can look by your self:
dxomark.com/index.php/Mobiles/Nokia-Lumia-920
dxomark.com/index.php/Mobiles/Samsung-Galaxy-S4-ov​erview-Does-bigger-mean-better
dxomark.com/index.php/Mobiles/Apple-iPhone-5

*dxomark is a very reputable camera test source among all professional photographers (which recently added a mobile camera section as well)

posted on 28 May 2013, 04:20 2

12. xperiaDROID (banned) (Posts: 5629; Member since: 08 Mar 2013)


Watch this professional camera comparison video.
http://www.youtube.com/watch?v=yeHlUNKoTJo

posted on 28 May 2013, 04:27 14

14. iNotSheap (Posts: 4; Member since: 17 Jan 2013)


Watched this a long time ago. This is in most a bulls**t!
I can see already that you amateur in camera world. Just read about DXOmark before you reply.

posted on 28 May 2013, 04:36 3

15. xperiaDROID (banned) (Posts: 5629; Member since: 08 Mar 2013)


Both of them are professional, none of them are bull5**t.

That's all! Peace!

posted on 28 May 2013, 17:33 3

43. SleepingOz (unregistered)


Sorry dude, I'd rather trust PA,GSMArena and co.. And of course, DxOLabs! They have reviewed other hundreds of professional DSLRs and are trusted by the pro photographer community.

posted on 28 May 2013, 22:25 1

57. UrbanPhantom (Posts: 949; Member since: 30 Oct 2012)


SleepingOz, I think you are trying hard to make it seem like one camera review website with a negative opinion means the word of god in the face of positive reviews by countless other photography websites that gave the Nokia Lumia 920 thumbs up. PhoneArena and GSM count for nothing: they have no qualified staff able to gauge this type of hardware consideration. Also, what about the mechanical OIS on the 920, versus digital OIS on the S4? The S4 was deemed to be pathetic in this respect, but you still believe it's the end all be all of smartphones. Blind, blind, blind...

Like I said, there are no respected photography pros doing reviews who are critical of the 920/925/928, and Android fanboy opinions don't mean sh*t...

posted on 29 May 2013, 02:47 4

60. SleepingOz (unregistered)


Butthurt much buddy?
Your answer in post 59, above.. =]

posted on 28 May 2013, 04:48 1

17. jackhammeR (Posts: 1548; Member since: 17 Oct 2011)


none of us is a pro. You enjoy your pictures, that's great.

posted on 28 May 2013, 10:53 7

26. MCrapp (Posts: 312; Member since: 07 Apr 2013)


Nokia make good camera,but good low-light camera is not everything!
And I'm old N-series fan

posted on 28 May 2013, 11:53 3

28. lovefist (unregistered)


wow great camera from nokia!
and... that's it.
hohummm...

posted on 28 May 2013, 14:53 1

36. Penny (Posts: 1265; Member since: 04 Feb 2011)


Ummmmmm, yeah, so there's more to it than just the great camera. Despite your arbitrary proclamation to the contrary.

posted on 30 May 2013, 08:33

70. squallz506 (banned) (Posts: 1075; Member since: 19 Oct 2011)


Why was the lumia 510 released without a flash if no one can beat nokia's cameras? My $40 kyocera android has a flash, Nokia's $150 lumia doesn't. NO EXCUSE!

posted on 31 May 2013, 06:28 1

76. shy2papa (Posts: 211; Member since: 23 Jan 2010)


Acts of desperation BB10 is even doing better than the so called wp, Microsoft is busy advertising Nokia whatever's hardware with it has nothing to do with MS' wp, what if the share holder kick elop out which is just a matter of time and then Nokia comes to its senses and adopts Android and also release and Android phone with better camera than the so called luniatic sorry lumnia. Then what?

posted on 28 May 2013, 03:44

6. hung2900 (Posts: 821; Member since: 02 Mar 2012)


This ad does not tell abt low light performance, but Xenon flash.
OIS destroys the scene with moving object, only Xenon flash can do.

posted on 28 May 2013, 04:11 6

11. tashreef (Posts: 476; Member since: 24 Nov 2012)


Ok Nokia is king in Camera Department, Now mention any manufacturer who has something unique to offer (Except Nokia )?

Don't tell me about the Octa-core processors or 1080p displays (anyone can offer this) and of course don't mention Software tweaks (Gimmick features).

Anyone?

posted on 28 May 2013, 10:25 5

22. WHoyton1 (Posts: 1635; Member since: 21 Feb 2013)


ohhhh look if it isnt tashreef defending Nokia again LOL! get it into your head brothe only thing Nokia is giving sonsumers right now is a slighlty updated camera! I love Nokia but this is just getting boring! They are not really innovating making a lense smaller or adding an extra times zoom! please stop acting like there the best innovators ever and look towards Google for that crown.....

posted on 28 May 2013, 10:57 7

27. Whateverman (Posts: 3233; Member since: 17 May 2009)


Samsung and HTC both have something unique to offer. All the things you don't want people to mention are all the reasons why we buy these phones. Nokia has seems to only have one reason to buy their devices and for many, that's not good enough.

posted on 28 May 2013, 13:48

32. taikucing (unregistered)


only camera? where is other nokia innovation?

en.wikipedia.org/wiki/List_of_top_United_States_pa​tent_recipients

posted on 28 May 2013, 04:47 4

16. jackhammeR (Posts: 1548; Member since: 17 Oct 2011)


quad core cpu..that's all you got htc/samsung/etc?

posted on 28 May 2013, 21:52 5

52. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


O wow, so the next Nokia phone will have the S4 feautres.

So indenial and jealous of Samsung and Android leading, while there platform and brand is no where to be seen, even Nokia MS spent billions on publicity, and still in a sinking boat along with BB.

We feel so sorry for these Nokia fanboys, cause there Nokia aint selling jack, and they are all on rage.

Rotflmfao hahahahahah,

We Google Samsung Htc Lg Sony rule, FTW®

posted on 28 May 2013, 05:35 12

19. Wiki_jaan (Posts: 703; Member since: 24 Jun 2012)


i agree ... camera is not only thing.... i use camera only 4 to 6 time in a week...

posted on 28 May 2013, 17:05

39. jackhammeR (Posts: 1548; Member since: 17 Oct 2011)


it's more than your samsung

posted on 02 Jun 2013, 16:43

83. BAUERPOWER (Posts: 6; Member since: 02 Jun 2013)


This is primarily due to the Xenon flash. Although, Nokia does have a better camera than the GS4, primarily because of optical image stabilization. Oh and why didn't they advertise that instead of low-light because everybody else sucks in low light in comparison to the HTC One

posted on 04 Jun 2013, 06:50

92. LumiaLover (Posts: 160; Member since: 27 Sep 2012)


super sensitive touch screen, wireless charging, virtually indestructible build quality, Nokia Maps, Nokia Music

posted on 05 Jun 2013, 22:35

98. Dastrix (Posts: 620; Member since: 23 Nov 2012)


And what has Android got? Oh, I almost forgot. No low-light camera performance. Shame!

posted on 28 May 2013, 03:17 14

4. sniperdroid (Posts: 128; Member since: 23 May 2013)


Loving the competition.

posted on 28 May 2013, 14:16

34. TheBitterTruth (unregistered)


Its one sided. (in camera)

posted on 28 May 2013, 03:52 9

7. mr.techdude (Posts: 555; Member since: 19 Nov 2012)


What about HTC one, that's got an excellent low light camera but Nokia do make some fine cameras out there

posted on 05 Jun 2013, 22:36

99. Dastrix (Posts: 620; Member since: 23 Nov 2012)


They do, but if you're going for WP, then Nokia's the way to go.

posted on 28 May 2013, 04:01 12

8. Silencerzzz (Posts: 21; Member since: 29 Mar 2013)


Nokia don't dare to advertise anythings other than camera. Because it's a crappy phone

posted on 28 May 2013, 04:24 7

13. tashreef (Posts: 476; Member since: 24 Nov 2012)


what else you got to advertise, i mean have you seen other manufacturers advertisements? they only advertise about the (gimmick) software features,

S4 has Octa-core processor, what's the use of advertising about the Octa-core processor. If they do, it will be a bouncer for the majority of viewers.

posted on 28 May 2013, 10:26 2

23. WHoyton1 (Posts: 1635; Member since: 21 Feb 2013)


hahaah octa-core is more innovative than this mate!

posted on 28 May 2013, 13:17 2

30. yudi.nemesis (Posts: 1127; Member since: 14 Mar 2013)


yeah but those Exynos 5 octa using ARM bigLittle arch
so its not samsung innovations

posted on 28 May 2013, 16:05 1

37. jackhammeR (Posts: 1548; Member since: 17 Oct 2011)


wow, there you are sammyboy spreading nonsense across another thread.
More innovative?
Bad joke.

posted on 29 May 2013, 05:01

61. WHoyton1 (Posts: 1635; Member since: 21 Feb 2013)


It wasn't a joke because which would rather have...a massive eight core processor or a slightly better camera....idiot

posted on 28 May 2013, 21:54 2

53. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)


Yea who the hell wants camera, big heavy oversized wide outdated device, cave phones nowadays. ®

posted on 30 May 2013, 07:22 1

68. SonyFindOneDroidple (Posts: 502; Member since: 11 May 2013)


And when did samsung advertise the octoprocessor?? LoL
I havent seen any gs4 ads stating octo octo octo

posted on 02 Jun 2013, 16:47

84. BAUERPOWER (Posts: 6; Member since: 02 Jun 2013)


I played with my friends GS4 earlier and all that I can say about the use of plastic is that it feels like a cheap toy you'd buy at walgreens. Oh and the lag on that sucker just wows me

posted on 02 Jun 2013, 18:52

85. rusticguy (Posts: 2828; Member since: 11 Aug 2012)


Phones are put in a case. Plastic or Al doesn't make a difference. once they are dressed in protective gear .. compared: following that we have:

Galaxy Nexus
Samsung Grand
Xperia P
Xperia TX

Next Phone-- Torn between Xperia Z and Note 2 ... but most probably Not 2 because of removable battery and Plastic of course :)

Carbon footprint of Aluminum manufacturing is much higher than plastic i guess.

posted on 28 May 2013, 05:24 7

18. theminolaboy (Posts: 128; Member since: 18 May 2013)


Apple accusing Samsung of infringing. Samsung says Apple copy theirs. Where the heck is innovation? Really. Nokia is the only manufacturer who can really make innovations.

posted on 28 May 2013, 10:31 1

24. WHoyton1 (Posts: 1635; Member since: 21 Feb 2013)


cough cough....smart features....cough cough google glass.....cough cough waterproof phone sony.......there are various companies innovating and adding extra zoom and all the other BS nokia is doing is just getting boring dude!

posted on 28 May 2013, 16:07 2

38. jackhammeR (Posts: 1548; Member since: 17 Oct 2011)


extra zoom? they took a digital camera and put android in it. HOW INNOVATIVE.
Waterproof? I haven't needed this feature since I started using a phone (circa 1998) and I have never damaged my phone in a direct contact with water or other liquid. FYI, sharp and other japanese m,anufacturers have been producing waterproof cellphones for years, you ignorant.
Smart features? I wouldn't use even a half of them.
You want, you use it. But most of them are just gimmicks.

posted on 28 May 2013, 21:31

51. ncarlosmiguel (Posts: 206; Member since: 14 May 2013)


But still you're gonna use some of the smart features.

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