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Amazon announces the Kindle Fire HD

Posted: , by Scott H.

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Amazon announces the Kindle Fire HD
Amazon seems to be pulling out all the stops today, as they just followed up their announcement of the Kindle Fire 2 with a new premium device, the Kindle Fire HD. Saying they wanted to create “the best tablet at any price” Amazon showed off Kindle Fire HD models with 7" and 8.9” HD displays with a 1920 x 1200 resolution. For those of you who are into pixel density, that translates to 254 ppi. The screen utilizes In-Plane Switching and an “Advanced True Wide Polarizing Filter” that Amazon claims will give you true color reproduction from all angles.

Backing up that screen will be a Texas Instruments OMAP 4470 processor, which Amazon says compares favorably to Tegra 3 powered devices (a reference to the Nexus 7 we imagine). Sound hasn't been neglected either, as they are employing Dolby Digital Plus, which is currently an exclusive to the Fire HD.

Of course with great HD content comes great HD responsibility - Jeff Bezos (Amazon's CEO) is emphasizing the importance of storage and Wi-Fi performance to digital content. Poking fun at the entry-level cloud-based Nexus 7, Bezos claims that an 8GB tablet made for HD content is "dead on arrival". The Kindle Fire starts at 16 GB, although that won't hold a ton of HD movies either we suspect. Perhaps more important to the end user are the connectivity features packed in; The Kindle Fire HD comes with dual Wi-Fi antennas and MEMO, a computational system to improve Wi-Fi signals in cities or other areas that see lots of reflections. MEMO actually calculates out the reflections from the main signal and then adds them back in to replace gaps in the data stream. Amazon says the Fire HD is the first tablet to incorporate MEMO processing. And if that's too slow you can grab the 4G LTE model.

The 7" Kindle Fire HD starts at $199 and ships September 14th, while the 8.9" model starts at $299 and ships November 20th (including the LTE model). Of course Amazon is happy to let you pre-order them all today. There 32GB 8.9" version that comes equipped with 4G LTE is priced at a very competitive $499, but perhaps the best part is that there will be no data plan needed for the LTE model - Amazon will sell you 250 MB a month of data, 200GB of cloud storage, and a $10 Amazon credit for $49.99 a year.


source: Amazon via The Verge

28 Comments
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posted on 06 Sep 2012, 13:32 2

1. CanYouSeeTheLight (Posts: 861; Member since: 05 Jul 2012)


A TI OMAP 4470 dual core 45nm compares to the 45nm quad core?

Amazon nobody will fall for that one.

posted on 06 Sep 2012, 13:49

4. smallworld (Posts: 438; Member since: 13 Jul 2012)


It has a powerful GPU. The same as the ipad 3.

posted on 06 Sep 2012, 16:07

22. sgtdisturbed47 (Posts: 170; Member since: 02 Feb 2012)


I'd rather have a Nexus 7 than a Fire any day. Tegra 3 all day erryday.

posted on 06 Sep 2012, 14:11 1

8. Berzerk000 (Posts: 4070; Member since: 26 Jun 2011)


It has a new GPU, about 50% more powerful than the one found in the 4460.

http://www.slashgear.com/ti-previews-omap-4470-graphics-50-improvement-over-4460-10208481/

"On the TI 4460 (the same processor in the Galaxy Nexus and various other high-end smartphones and tablets) got about 24 frames per second, while the new 4470 got a solid 42."

posted on 06 Sep 2012, 18:55

27. fanboy1974 (Posts: 1244; Member since: 12 Nov 2011)


Is that test at the same resolution? TI4460 720p vs TI4470 720p or T4460 720p vs TI 44470 1080p? It does make a difference.

posted on 06 Sep 2012, 19:02

28. Berzerk000 (Posts: 4070; Member since: 26 Jun 2011)


I'm sure it was at the same resolution, or someone would have reported it

posted on 06 Sep 2012, 13:35 5

2. AppleConspiracy (Posts: 630; Member since: 18 Oct 2011)


HD screen of this density is unparalelled right now in Android world. It's an iPad killer!

posted on 06 Sep 2012, 13:36

3. belovedson (Posts: 832; Member since: 30 Nov 2010)


jeff bezo your a total doosh bag but great product

posted on 06 Sep 2012, 13:58 1

5. sorcio46 (Posts: 402; Member since: 27 Jul 2011)


LOL They only compared FPOS... when in ALL other benchmark will be back Tegra 3 !

Fire HD seems pretty good, I would like to have the same but with JB 4.1 stock inside !

posted on 06 Sep 2012, 14:04 1

6. Joshing4fun (Posts: 1047; Member since: 13 Aug 2010)


Full HD but not one Windows rt tablet could have that? Ugh...

posted on 06 Sep 2012, 14:53 1

16. downphoenix (Posts: 2358; Member since: 19 Jun 2010)


No kidding. Android tabs and windows RT tabs are still in the 720pish ranges, even most of the top models that are priced the same as the Ipad, what the heck!

It does make it more clear why Apple has a commanding lead in the Tablet market while in the phone market they have a lead over individual models but are about half of the marketshare that android enjoys. Android makers just dont try as hard in the tablet segment, they're fine with Apple more or less having the best tablet and dont try to outdo them like they do on phones. I hate to say it since I want to avoid Apple at all costs, but if I was to spend $500-600 on a tablet, it would be on an Ipad, not Android tablet, mainly due to the resolution of the screen and the app disparity between android phones and tablets is still big, but yea, its there.

posted on 06 Sep 2012, 14:04

7. phitch (Posts: 214; Member since: 06 Mar 2012)


When the Kindle gets rooted and rom'd I will be there!

posted on 06 Sep 2012, 14:15

9. phitch (Posts: 214; Member since: 06 Mar 2012)


My favorite part is the 250 MB of LTE! Wooboo... that'll last you if you are streaming a lot digital content.

posted on 06 Sep 2012, 14:25

12. uudayy (Posts: 8; Member since: 25 Aug 2009)


so true. Why bother with such a low threshold for a tablet? for that occasional usage, you always have your phone.

posted on 06 Sep 2012, 15:21

19. SmartPhoneStream (Posts: 160; Member since: 21 Jun 2012)


but for only 49.99 a year, that's a great deal and you don't always have to be on LTE you can use Wi-Fi

posted on 06 Sep 2012, 15:31

20. g2a5b0e (Posts: 2379; Member since: 08 Jun 2012)


It's a decent deal for sure, but the extra $200 doesn't seem worth it unless you just have the cash to burn.

posted on 06 Sep 2012, 16:02

21. BREvenson (Posts: 207; Member since: 17 May 2012)


True, but there are two solid factors in this idea. First, there is no contract...at least, I think. Correct me if I'm wrong; the article did not mention it. You pay $50, and that's it for the year. No tricks, no added fees/surcharges, just data...and cloud storage and free credit at Amazon.com. Again, correct me if I'm wrong, since not all the info is known yet.

Second, the plan does seem pricey, but for those that don't go nuts with the 4G data, it is a pretty nice deal, especially since there's no pressure of a monthly bill or strict contract provisions. In other words, they're basically saying "relax, have some fun.", which is something I believe that today's wireless consumers ought to be doing. It's not easy to relax, though, so at least Amazon is trying something interesting.

posted on 06 Sep 2012, 18:00

25. Zayuh24 (Posts: 148; Member since: 21 Nov 2011)


I assume the contract isn't a monthly thing, but a $50 YEARLY thing, much like Amazon Prime being a $70 yearly thing. And if the 4G LTE doesn't sell as nicely as they like, they may up the limit from 250MB to 500, or add that as a separate deal.

posted on 06 Sep 2012, 14:20 1

10. uudayy (Posts: 8; Member since: 25 Aug 2009)


The 7inch cannot have the 1920x1200 resolution. The DPI is only true for the 8.9 inches.
I am guessing the 7 inch is 1280x800 in my honest opinion.

posted on 06 Sep 2012, 15:18 1

17. g2a5b0e (Posts: 2379; Member since: 08 Jun 2012)


You have to be right on that. It isn't impossibIe, but I seriously doubt the 7" has that kind of resolution.

"Amazon showed off Kindle Fire HD models with 7" and 8.9” HD displays with a 1920 x 1200 resolution. For those of you who are into pixel density, that translates to 254 ppi."

I sometimes wonder if people bother to proofread articles posted on the internet anymore. According to the above passage, the 7" & 8.9" versions have the same resolution & the same ppi.

posted on 06 Sep 2012, 14:24

11. downphoenix (Posts: 2358; Member since: 19 Jun 2010)


Well played Amazon. I dunno about paying an extra $100 for a 2 inch bump up in the screen, unless there's something Im not noticing difference spec wise between the 2 versions.

posted on 06 Sep 2012, 14:27

13. Captain_Doug (Posts: 761; Member since: 10 Feb 2012)


This'd be great with CM10.

posted on 06 Sep 2012, 14:36

14. sarb009 (Posts: 293; Member since: 15 Jun 2011)


500$ for kindle fire ? huh, are u mad amazon ?

posted on 06 Sep 2012, 14:50

15. downphoenix (Posts: 2358; Member since: 19 Jun 2010)


Well that's for 32GB vs 16GB on an Ipad, and Wifi and LTE vs just Wifi.

I think its a good move on Amazon's part, to lure in fans of the original Fire that want the top model that is competitive with the top tablets out there, rather than a good but not best $200 model that is sufficient but not as good as the top tablets in anything.

posted on 06 Sep 2012, 15:19

18. SmartPhoneStream (Posts: 160; Member since: 21 Jun 2012)


Make the LTE one 400 and i'd consider getting it

posted on 06 Sep 2012, 16:09

23. Chasers (Posts: 21; Member since: 27 Nov 2011)


Nice product. I do think they will have a hard time selling a $500 LTE tablet though. especially with only 250mb of data per month. lets do the math... thats 3gigs per month of data for $50 per month. You do get a $10 credit so say 3 gigs for $40 thats still to expensive and not enough data. I hope they have bigger data plans to offer that cost less than $10/gigabyte.

posted on 06 Sep 2012, 17:28

24. downphoenix (Posts: 2358; Member since: 19 Jun 2010)


You get the cloud storage too.

posted on 06 Sep 2012, 18:46

26. webOSlove (unregistered)


Looks like my original Kindle Fire is getting replaced (:

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