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Samsung's Bixby could get ChatGPT-like AI features and become smarter in the future

Published: Apr 01, 2024, 1:59 AM

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Bixby could get ChatGPT-like AI features and become smarter in the future

Generative AI is the topic these days, and most of the tech companies are working on introducing it to their devices. Samsung is also one of the leaders out there, and now Android Authority reports generative AI will be making Samsung's digital assistant Bixby smarter.

Samsung wants to redefine the role of Bixby with generative AI

The information was confirmed by a Samsung executive in an interview with CNBC. Won-joon Choi, executive vice president of Samsung's mobile business said that Bixby will become smarter in the future thanks to generative AI and LLM (large language model) technology.

Bixby is Samsung's digital assistant, launched in 2017. It is similar to Google Assistant and Apple's Siri. Galaxy AI has been now introduced to a lot of Samsung apps and services but is yet to come to the assistant. Arguably, where generative AI really makes sense to be present.

So far, there aren't any additional details as to how Samsung plans to incorporate the tech in Bixby. It is unclear whether Bixby will become a full-fledged AI chatbot like ChatGPT. Previously, Samsung stated Galaxy AI would coexist with Bixby on Galaxy phones. The Samsung executive didn't give a timeline when Bixby will be getting some more brains, but stated that Samsung is "working so hard" to get AI to the assistant.

When we know more, we'll make sure to let you know, so stay tuned!

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Izzy, a tech enthusiast and a key part of the PhoneArena team, specializes in delivering the latest mobile tech news and finding the best tech deals. Her interests extend to cybersecurity, phone design innovations, and camera capabilities. Outside her professional life, Izzy, a literature master's degree holder, enjoys reading, painting, and learning languages. She's also a personal growth advocate, believing in the power of experience and gratitude. Whether it's walking her Chihuahua or singing her heart out, Izzy embraces life with passion and curiosity.