iPhone X sales surpass 60 million units as Apple prepares iPhone Xs unveiling
To be precise, the iPhone X has sold over 63 million units as of August, with over 30 million of these being split between the US and China. Interestingly, while sales in the US were highest during the initial months of sales, China’s demand for the smartphone didn’t commence until January. This was due to a lack of promotion prior to this period. Aside from these markets, Apple also saw strong demand in Japan and Europe. Unfortunately for the company, though, its presence in India remained almost non-existent, with the market accounting for just 1% of total iPhone X sales.
Looking into the future, Counterpoint Research is expecting Apple’s three new iPhones to push revenue levels even further. And, much like analyst Ming-Chi Kuo, it expects the 6.1-inch iPhone Xc to be the main driving force behind this.