If you go on the online Apple Store now and try to order an iPhone you’d have to settle for a 3 to 4 week waiting period. And that seems like a bit too much of a wait even for the more faithful Apple fans. The reason? The new amazing and thin iPhone 5 display supply can’t match the huge demand, according to Bloomberg’s sources.
This shortage in the in-cell display panels used in the iPhone 5 comes despite the fact that Apple has recruited not only its traditional display manufacturing partners LG Display Co. and Japan Display Inc., but also Sharp. Still, production of those in-cell panels has proven to be much more laborious.
Sharp in particular has been struggling to meet the booming demand. Still, this shortage is nothing like you’re used to seeing - Apple managed to sell 5 million iPhone 5 over the opening weekend with that shortage in mind. Moreover, this shortage will likely be one that display manufacturers will overcome quickly, but it’s just not yet clear exactly when.
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