Windows Phone making more revenue for developers than Android, a surge in interest expected

Windows Phone making more revenue for developers than Android, a surge in interest expected
GetJar, the independent app store, has surveyed 300 developers about their current status and future plans regarding the different mobile platforms out there.

While the majority are still engaged mostly on the iOS side of things and making more money there, six months from now more than a half are thinking Android, and almost half of them expect to work on Android tablet apps as well. While this is explicable, given Android's unstoppable march, 24% actually think they will be involved in Windows Phone apps creation by the end of the year.

No doubt this renewed interest in Microsoft's mobile platform is due to the big events awaiting it - the Mango update, with its 500+ new features, and the arrival of Nokia Windows Phones. There is one more thing, however, that might make developers more adamant to switch their mobile platform rails.

A case study about an app ad revenue reveals that the developer made more money off of Windows Phone than Android. For the Mortal Combat Tactics free ad-supported app, they raked in the grand total of $1.27 in revenue for five days, whereas the same app in the Marketplace brought four times the ad impressions, and $14.77 in cash.

Granted, this will probably change when the apps for Windows Phone grow in number, and it will be hard to gain such visibility, but for now the early adopters of the platform in the developers' community seem to be doing well.

source: GetJar & WPCentral


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