At long last, 4G is finally here. Well, almost. Dan Hesse gave the keynote address for NXTcomm and confirmed that the service will launch commercially in September. Baltimore will be the first market, followed by Washington DC and Chicago later this year. Hesse also noted that the Instinct will be launching Friday, and that existing customers will have priority. This is to demonstrate that "Sprint, from now on, will place our current customers first." We've heard all along that there will be an unofficial soft launch today for customers that signed up for preorder via the promotional website, so this falls in line even if the days are off. We'll keep you updated as more info on the WiMax rollout comes to light.