WhatsApp has disabled the App Store shortcut for stickers on iOS
Unlike rival messaging services that offer sticker downloads from within their respective apps, WhatsApp users that wish to add to their collection are forced to download entirely separate sticker pack apps.
Now, in order to make this process much easier, WhatsApp previously included a link to the App Store that would bring up multiple sticker apps that may interest users. In a recent server-side update, though, the company disabled this button altogether.
If WhatsApp was to continue with its current sticker pack download method, the App Store would eventually become populated with hundreds of different sticker apps. However, Apple itself has already made clear that it’s not a fan of this by slowly removing the individual apps. Which could be why WhatsApp has disabled the link.
At the moment, a quick search in the App Store for WhatsApp sticker packs will bring up relatively few options. And because Apple is unlikely to have a change of heart anytime soon, it seems WhatsApp’s only workaround is creating an in-app sticker store of its own. Otherwise, it’ll risk upsetting users.