Verizon vs AT&T, T-Mobile and Sprint Q1 metrics bode well for T-Mobile's strategy
If you want to know how did the big four mobile carriers do in the last quarter, look no further than the research firm Strategy Analytics' report that ranks Verizon, AT&T, T-Mobile and Sprint by subscribers, net adds (including the valuable postpaid segment), and the average monthly churn rate that crudely shows how satisfied the users are with the respective carrier.
T-Mobile used to be in a price war with them all, but now it's gotten its prices on par with its Verizon nemesis, yet it remains everyone's popular underdog of a carrier. We recently compared the new unlimited plans of the big four, and there is indeed very little difference in pricing now, save for Sprint, which, however, has some catching up to do when it comes to coverage outside of large cities.
As you can see from these latest Q1 stats, even when combined, Sprint and T-Mobile will be trailing the second AT&T at quite the margin, but hopefully, if the merger goes through, it will mean a litany of deals and discounted plans so that the new T-Mobile can carve extra market share for itself with the savings of scale it can achieve after the deal.