The new Apple Watch television commercial is all about closing the rings



In an effort to get Apple Watch users to exercise and stay healthy, the interface includes three rings that users try to close. The Stand ring is actually reminding you to move through a notification that you receive every hour. The Exercise ring tracks activities that get your heart pumping, and the Move ring tracks how many calories are being burned off by your exercises and movements in general. It is based on your usual level of activity. If you exercise at a sloth-like level, walking to the bathroom and back could fill your ring. On the other hand, if you train regularly for a marathon, it will take some real exercise to close the ring.

The latest television commercial for the Apple Watch (Series 2 to be precise), is about closing the rings. The ad shows how dancing gets the Move ring going, that running closes the Exercise ring, and closing the Stand ring can be accomplished by rockin' out. Of course, all of your running, dancing and rockin' generates data that you can graph using the Health app on your paired iPhone.

Check out the latest television commercial for the Series 2 Apple Watch by clicking on the video at the top of the story. And if you are one who exercises at a sloth like level, using the mouse on your computer might show up as heavy exercising for you.

source: Apple

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14 Comments

1. trojan_horse

Posts: 5868; Member since: May 06, 2016

I'm less than impressed by this ad.

2. kiko007

Posts: 7493; Member since: Feb 17, 2016

Every Apple ad post 2011 has been garbage.

9. tedkord

Posts: 17356; Member since: Jun 17, 2009

I liked the Frankenstein Christmas one, though they way overplayed it.

3. zeppo

Posts: 200; Member since: Jul 21, 2015

They should hire Samsung for their ads

4. Iodine

Posts: 1480; Member since: Jun 19, 2014

They definitely don't want to go bankrupt.

6. trojan_horse

Posts: 5868; Member since: May 06, 2016

Bankrupt? Samsung has never gone bankrupt on commercials, despite having way more products to advertise than Apple has.

12. ibend

Posts: 6747; Member since: Sep 30, 2014

he simply mean that samsung invest more on commercial making... or in other point-of-view apple like cheaply made commercial

13. trojan_horse

Posts: 5868; Member since: May 06, 2016

You're right ^^ I see I had missed the point.

11. tedkord

Posts: 17356; Member since: Jun 17, 2009

I guess Apple's ads should remain second best, just like their products.

5. dmitrilp_

Posts: 330; Member since: Sep 12, 2016

"television commercial" who says that anymore? LOL

7. ctdog4748

Posts: 797; Member since: Mar 05, 2016

Nothing (I hope I'm not proved wrong) can be more corny or cringe-inducing than that stupid Frankenstein singing ad that Apple put out for Christmas. Ugh!! :(

10. BradyCrack

Posts: 835; Member since: Dec 29, 2015

WHHAAT??! Dat was beautiful!

8. darkkjedii

Posts: 31034; Member since: Feb 05, 2011

Nice watch though.

14. kerginaldo17 unregistered

Weird, at least.

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