The Windows Phone 7 ad that Microsoft should have made

The Windows Phone 7 ad that Microsoft should have made
Microsoft was incredibly optimistic about their Windows Phone 7 OS, and they had the marketing budget to match. But how's their progress? According to the Nielsen Company's OS/OEM breakdown, Microsoft only occupies 10% of the U.S. market. And most of that 10% is comprised of Windows Mobile.

Well now we know that Microsoft should have approached Brandon Foy a long time ago. Foy is a digital artist and avid Windows Phone 7 fan, who has made arguably the most captivating WP7 ad yet. James Tutt, a Microsoft PR rep in the UK, tweeted the following: "Loving this unofficial WP7 ad by a fan (not us) - synth pop crazy!"

The ad is a visual feast featuring "11h30" by Danger, a French electronica musician. There might be some issues with Microsoft's strict visual standards policies, but we think this ad needs to find its way to our TVs. The ad is fun, it holds your attention, and it's a much-needed departure from the somewhat smug tone of their current campaign. What do you think?

source: WELOVEWP7 (YouTube) via Pocket-Lint

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23 Comments

1. Hello-dirt

Posts: 102; Member since: May 02, 2010

One of the few things that Apple has always done is make commercials with good music so that enthusiasm has to be felt. Give this guy a paycheck and run this commercial. I Lu-LU-LOVED it.

10. BobbyTaba

Posts: 316; Member since: Aug 11, 2010

This commercial is good Im considering WP7 now

2. vvelez5

Posts: 623; Member since: Jan 29, 2011

Hey Microsoft get your wallet out and pay this man so you can play this ad all over the world. Very good commercial, honestly the best commercial for a smartphone OS I have seen.

3. rchrdrdr unregistered

meh.......

4. CRICKETownz

Posts: 980; Member since: Oct 24, 2009

i like the phone phone design...simple, elegant & modern.

5. phoneprincess unregistered

Yep, this is the one! Write that man a check.

6. Kjayhawk

Posts: 294; Member since: Oct 07, 2010

I would love to use a windows phone!!!! Only if it came out earlier then I could be a Windows FAN Boy!

7. john10001 unregistered

It's a brilliant ad! It's a shame the marketing department at Microsoft didn't realise that sooner. Marketing helps make a product and its why Apple are miles ahead of the game with music devices and now phones and maybe also possibly tablets soon as well. Releasing this ad now would probably be too little too late as good as it is. People are all buying iPhones or Android phones and Microsoft has lost big in this market.

8. Bill M. unregistered

Loved the ad. MS should run it.

9. Mike unregistered

Uh kinda makes me feel bad for all the dragging I do on WP7. Ads like this will be the only way the OS will be taken seriouls. Without flash they better run this add. This is Microsoft we are talking about. I was right in the middle of a windows phone 7 sux compared to adroid search and BAM I spoted this post. It did not change my feelings, but it made me shut up and listen.

11. jee unregistered

AWESOME ad, this guys really deserves to be paid for this, short ans captivating, good job

12. loolcom

Posts: 13; Member since: Feb 15, 2011

Awesome ad.

13. ps1001

Posts: 65; Member since: Dec 14, 2010

yes, awesome ad, made by enthusiast and probably the only thing good bout wp7.. MS needs to wake up, give the OS-freedom it deserves(like winmo) cause them ads will be only thing left from wp7 if MS doesnt UNDO the NOT SO SMART POLICIES they implemented

14. Lobo319 unregistered

I don't even like Windows Phone 7 but this unofficial commercial made me feel like gettin a Windows Phone 7.

15. T DAWGv12

Posts: 13; Member since: Dec 09, 2009

Sick. If not MS, someone's marketing team should be paying this guy!

16. SemperFiV12

Posts: 949; Member since: Nov 09, 2010

This is the best ad I've seen in a LONG time... and we just went through with the Superbowl... HOW IS IT UNOFFICICIAL?!!!

17. DontHateOnS60

Posts: 872; Member since: Apr 20, 2009

Awful ad. It doesn't tell us anything about the product except that there's these tiles on the screen somewhere. The only thing that deserves praise is the catchy tune and the way the phones and icons move with the music. This isn't a Bud Light commercial. There has to be something that you directly tell your audience about your product. There's nothing in this that does that. 10 for music, 2 for the ad actually telling me something about the product.

18. SemperFiV12

Posts: 949; Member since: Nov 09, 2010

Advertisement is not meant to "tell us anything about the product", it is supposed to expose it and create emotion for the viewer. If you can't tell by 99% of the comments above, that is exactly what it does.

19. kanon

Posts: 36; Member since: Dec 09, 2010

Cool they use RGB slide twitch in a Corporate commercial who ever made this needs a new set of plugins.

20. chinakidoliver.iab

Posts: 75; Member since: Dec 07, 2010

that was amazing but the widows phone in the commercial is kinda ugly wat is it called

21. KIANO

Posts: 91; Member since: Feb 13, 2011

Brilliant Ad! MS, what are you waiting for?

22. Landmarkcm

Posts: 507; Member since: Aug 11, 2009

Good ad but the others they have running are good too. They make sense some of my friends annoy me always on there phone. Although im guilty of it too.

23. JohnEod unregistered

Music : http://www.myspace.com/2emedanger Danger - 11:30

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