The UMi Max was at IFA 2016 to showcase its metal body and hefty battery
6
This story is sponsored by Umi. PhoneArena's opinions in this article have not been affected in any way!
UMi is a China-based company, which tends to offer premium-looking smartphones at bargain prices. However, the manufacturer is not content with just sticking to Asian markets and is making strides to get international recognition for its newest smartphones.The Max looks like a combination of high-quality components, yet it manages to retain a very aggressive price-tag. The phone has an aluminum body, and UMi claims it has been finished with the same anodizing process that's applied to Apple's iPhones. As a result, the user should feel the cool metal touch of an expensive handset when they lay their hands on the UMi Max. Of course, it's not just about feel — the phone aims to look good, too, with a curved glass panel for the front, a chamfered frame, and elegant placements for hardware components, such as the speaker grilles, buttons, and camera flash.
UMi also emphasizes on the battery life of the Max. Sporting a combination of a 4,000 mAh battery and the energy-efficient Helio P10 SoC, the Max burned through 50% of its juice in 5 hours of an UMi-designed battery life test, which is supposed to mimic medium to heavy usage. It consisted of 15 minutes of chatting, 15 minutes of camera use, then 30-minute cycles for each of the following activities — e-book reading, games, Internet browsing, video watching, and phone calls; then an hour of Twitter use and an hour of music playback.
For more information, visit the UMi Max official webpage
Things that are NOT allowed: