The OnePlus 2 is coming: official "virtual reality" launch event will be held on July 27th


The OnePlus One made quite the splash when it launched last year, cramming a helluva lot of high-end hardware into a package costing less than $300. We already know, through OnePlus' gradual bleeding of its specs, that the OnePlus 2 won't be quite as cheap, but nonetheless, general intrigue remains high. Now, OnePlus has confirmed that the launch of its next flagship will take place on July 27th 7PM PT (10PM ET), and to shake things up a little, viewers will be able to watch in virtual reality. 

OnePlus remains a fledgling outfit, and one that unashamedly breaks from convention. "We’re the first to admit it: our marketing can be rather… divisive," notes a recent blog post commenting on the polarizing nature of its PR strategies. But when it's not peeing people off, OnePlus has already proved that it can make magic happen. While it remains to be seen whether the OnePlus 2 will deliver what consumers want, the VR nature of the launch event will ensure that plenty tune in to see what the fuss is about. 

Rather than subbing to the archetypal unveiling format, which OnePlus describes "an auditorium, a keynote, and a seated audience," the OnePlus 2's virtual reality launch will enable viewers to "look around as [they] check out the phone in a new way and maybe even find a few hidden Easter eggs." OnePlus will release a Google Cardboard headset for the One in the near future — at a financial loss, it should be added — in order to make good on its promises: 


If you're keen to get your hands on the OnePlus 2, it's going to be yet another dogfight invite-only process. The tedium involved in getting hold of the OnePlus One is likely to repeat as the company battles to compete with demand. But even though it's not going to hit the magical sub-$300 price bracket, we're expecting another stormer of a smartphone for an unfathomably-low retail price, and we've only a month to wait before we discover precisely what's in store. 

So far, OnePlus has let it be known that the device will include USB Type-C, and will be the first smartphone to do so. The fact that it will also pack the Snapdragon 810 processor has naturally prompted a degree of concern. Apparently, though, the overheating issues that have plagued the Xiaomi Mi 4i, Mi Note Pro, HTC One M9, Sony Zperia Z3+ and other handsets, will not cause such issues with the OnePlus 2. We shall see. 

For a full run-down of the handsets's confirmed and expected features, please check our OnePlus 2 specs round-up

source: OnePlus

Related phones

One
  • Display 5.5" 1080 x 1920 pixels
  • Camera 13 MP / 5 MP front
  • Processor Qualcomm Snapdragon 801, Quad-core, 2500 MHz
  • Storage 64 GB
  • Battery 3100 mAh

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13 Comments

1. Sharky

Posts: 259; Member since: Jun 24, 2008

This actually sounds like a neat idea. Probably one of the better one's they've had in a long time.

9. waddup121 unregistered

YEAHHHH! ALRIGHT!

2. fyahking

Posts: 1146; Member since: Jan 28, 2015

It's been well over a year since the one was out and the oneplus 2 is not even ready to be sold, yet.lol

3. DeusExCellula

Posts: 1390; Member since: Oct 05, 2014

That was a delayed hard to obtain splash....

4. HTCOE

Posts: 650; Member since: Nov 20, 2011

nice...i just hope they have a compact option similar to the iphone 6/htc m9 size-wise or else i'll just have to think it's cool but not worth owning

5. Cheezwiz

Posts: 500; Member since: Dec 29, 2014

the next fire phone....and I'm not talking about Amazon. (looking at you SD810)

6. michaelny2001

Posts: 327; Member since: Aug 01, 2012

meh...if it will cost 400 then it won't be worth it. Not while we have ASUS for 300 with 4GB ram. Just saying.

7. HighOnAndroidFTW

Posts: 185; Member since: Apr 26, 2015

One thing a ton of people aren't mentioning which is huge. And will make or break the one plus 2, they don't have Cyanogen in their corner anymore. This will be ran on OnePlus's skinned version of android. In the beginning with the original one plus one the Cyanogen team made it what it was and is why it succeeded so well...

10. MrElectrifyer

Posts: 3960; Member since: Oct 21, 2014

Agreed. Privacy Guard (which is nowhere to be found in stock Android) was a key reason why I gave Android a try on the OnePlus One, would still be using jailbroken iPhones today if I didn't know about that. From the looks of it, Oxygen OS is literally just stock Android.

8. HighOnAndroidFTW

Posts: 185; Member since: Apr 26, 2015

One thing a ton of people aren't mentioning which is huge. And will make or break the one plus 2, they don't have Cyanogen in their corner anymore. This will be ran on OnePlus's skinned version of android. In the beginning with the original one plus one the Cyanogen team made it what it was and is why it succeeded so well...

11. nedooo

Posts: 71; Member since: Apr 10, 2012

Cool makes brainwash easier, only way that OnePlus can save it self...brainwash...

12. dealova

Posts: 31; Member since: May 19, 2014

This is NOT the the first Smartphone to have USB-C. LeTV is. Stupid....

13. kaikuheadhunterz

Posts: 1157; Member since: Jul 18, 2013

Is LeTV released globally? If so then your claim is correct. They mentioned that the OnePlus 2 will be the first GLOBAL flagship to have USB Type-C

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