Tablet and smartphone use while watching TV on the rise

Tablet and smartphone use while watching TV on the rise
When you sit down to watch some TV, do you often find yourself checking email, updating your social network statuses, browsing product information, checking sports scores, or performing a variety of other tasks on your smartphone or tablet? If you answered yes, you are part of the majority.

Nielsen conducted a survey of device owners in the U.S., U.K., Germany, and Italy. It found that, not only is device usage while watching TV a growing trend, it is also more common than not.

When asked about the last 30 days, 88% of U.S. tablet owners and 86% of US smartphone owners reported using their device while watching TV at least once. Those in the U.K. weren’t far behind at 80% of tablet users and 78% of smartphone users.

While it still occurs, the practice was much less prevalent in Italy and Germany where 29% of users said they had never used a tablet while watching TV. 34% and 35% of Italians and Germans, respectively, said they had never used their smartphone while watching TV.

Tablet and smartphone use while watching TV on the rise
Tablet and smartphone use while watching TV on the rise


source: Nielsen

FEATURED VIDEO

3 Comments

1. taco50

Posts: 5506; Member since: Oct 08, 2009

I do this all the time ha ha. I'm always on my phone or tablet while I watch tv.

2. Republican

Posts: 99; Member since: Apr 05, 2012

Me too,I always read Newsmax.com on my iPad while watching Fox News.

3. kindlefireowner

Posts: 504; Member since: Dec 05, 2011

I stay on my kindle fire while watching Tv. My laptop just sits.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.