T-Mobile promotes its #GetOutoftheRed plan with a couple of funny ads

T-Mobile promotes its #GetOutoftheRed plan with a couple of funny ads
Last month, T-Mobile announced a new plan designed to get Verizon subscribers to switch to T-Mobile. With the #GetOutoftheRed plan, Verizon customers move to T-Mobile, thus getting out of the red. After all, Big Red is Verizon's nickname. They also get to keep the Verizon phone that they already own (certain models only; more on this later) and T-Mobile will pay off the remaining balance you owe Verizon for the handset. This is done by sending you a pre-paid MasterCard, or a pre-paid virtual MasterCard. Doing this gets you out of debt, or out of the red so to speak.

As we pointed out, this deal is limited to Verizon customers who own the Apple iPhone 6s or newer, and the Google Pixel or Google Pixel XL. You will need to sign up for T-Mobile One. The carrier also demands that you insure your phone using T-Mobile's Premium Device Protection Plus for $15 a month.

To promote this plan, T-Mobile has produced a couple of funny commercials. The first one shows a Verizon rep working in a call center. A sticker tacked to the side of the rep's cubicle reads "Customers = $$$." Answering a call from a Verizon customer, the rep says (with a hint of derision) that there is no way that T-Mobile will pay off a Verizon installment balance if you switch to them. "Oh they will...Oh they did?" says the rep, whose name is Matt.

All of a sudden, T-Mobile CEO John Legere appears on the rep's computer terminal explaining how T-Mobile can pay off the balance on his Verizon phone. Matt is quickly transported to T-Mobile where we assume he signs up for the new plan. He is then sent back to his office at Verizon, wearing a new T-Mobile shirt that catches the eye of his Verizon co-worker who shoots him an evil look. But watch out! If you look in the background, John Legere appears on her computer terminal and she is about to make the same switch.

The second ad shows two girls poolside. One says to the other "You got rid of Verizon just like that." The other one replies, "Switched to T-Mobile, kept my phone-everything on it. Oh, they even paid it off." Without giving away what happens next with this ad, let's say it includes matching tattoos from Spring Break 1999 and a lot of regret.

Check out the two commercials by clicking on the video slideshow below.


source: T-Mobile (1), (2)

FEATURED VIDEO

8 Comments

1. sgtdisturbed47

Posts: 965; Member since: Feb 02, 2012

Only if you have an iPhone 6S/7/Plus or Pixel/XL. Guess those Galaxy S8's don't qualify, what a shame.

2. AmashAziz

Posts: 2894; Member since: Jun 30, 2014

#Gettriggered

3. Godlymansean

Posts: 335; Member since: Apr 14, 2017

#nope

6. Cat97

Posts: 1805; Member since: Mar 02, 2017

Well, you have to prove to T-Mobile that you are willing to spend big cash without caring for the "bang for the buck" ratio, and so far only iPhone and Google Pixel customers qualify...

4. noerdlinger

Posts: 19; Member since: Jul 20, 2014

Funny...but not "ha ha" funny. - Ralph Wiggum

5. PSAfromThisGuy

Posts: 144; Member since: Jan 16, 2017

I don't get it... should picking a cell provider be funny? I mean, if they joke around like that, how do they actually handle their accounts..? As a joke I assume....

7. izim1

Posts: 1595; Member since: Feb 04, 2013

I want to assume youre joking, but this being the internet and all, theres just really no way of telling....

8. Gsmalltheway

Posts: 275; Member since: Aug 15, 2009

So all they are doing is taking advantage of Verizon phones being unlocked already. But they make you pay $15 a month extra.......

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.