Sony to hold a press event of their own on the 3rd of September

Sony to hold a press event of their own on the 3rd of September
Samsung recently announced their UNPACKED press event to take place just before this year's IFA convention, on the 3rd of September, 2pm Berlin local time. Presumably, this is when the Galaxy Note 4 will be announced, along with who knows what other goodies.

It seems like Sony wants to steal a bit of Sammy's thunder, as it has also sent out invitations for a press event on the same date. The invitation simply says “You are invited to the IFA 2014 Sony press conference and exclusive booth unveiling”, and, how thoughtful of Sony, the event is set to start at 4:15pm local time. The invitation further hints at the products to be announced at the event with a collage of product pictures.

The images show already existing devices, however, it is speculated that they depict the product lines in which we are to expect new arrivals. One such could be Sony's first 4K resolution, curved TV, which has been known to have a planned debut at this year's IFA. A picture of a smart lens suggests a new possible addition to the QX series, and the presence of an Xperia phone on two of the images is most probably a nod towards Xperia Z3 and Z3 Compact's announcement.

The speaker-like objects to the farthest right have us perplexed. If you have any guesses – share them in the comments.



1. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

The Xperia Z3 is unnecessary at this point. The Z2 is already a great phone with awesome specs. Sony should wait till CES to announce the Z3.

3. akki20892

Posts: 3902; Member since: Feb 04, 2013

u mean Z4 at CES or MWC

7. romeo1

Posts: 823; Member since: Jan 06, 2012

No he means z3 as it would be the logical step if they skipped the second half flagship

9. romeo1

Posts: 823; Member since: Jan 06, 2012

The speakers will probably be a new line of bluetooth speakers or maybe to show what they are focusing on now. The qx cam could also mean the same as they show the z2 twice

2. Genza

Posts: 576; Member since: Mar 12, 2014

There are no new products on that photo, all are currents products, QX100, SRS-X5/7, Z2, Bravia X95 and X9. But there is no question about it, that Sony uses that photo as a hint for the upcoming products like their Curved QX30. Some new speakers and of course the Z3 and Z3C.

5. paul.k

Posts: 303; Member since: Jul 17, 2014

True, true. Thanks

8. romeo1

Posts: 823; Member since: Jan 06, 2012

W95 ;)

4. Antimio

Posts: 313; Member since: Nov 11, 2013

why did you erased the "Is Android really 64-bit ready?" article?

6. theguy2345

Posts: 1216; Member since: Jun 24, 2014

C'mon, be a Sony WP

11. 7thspaceman

Posts: 1597; Member since: Feb 14, 2011

Sony release a Windows smart Phones Please!

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