Samsung Pay's new ad features a trip to Katz's Deli for pastrami

Samsung Pay's new ad features a trip to Katz's Deli for pastrami
Take a comedian credited with getting Bill Cosby to face the music, toss in an iconic New York deli, and you have the newest ad for Samsung Pay. Because the mobile payment system works with both NFC enabled point-of-sale systems, and with magnetic secure transmission (which is how credit cards are swiped), Samsung Pay works almost anywhere.

To prove this, Hannibal Buress went to Katz's Deli for a pastrami sandwich. When the time came for him to settle the check, he asked the staff at the deli if he could use his phone to pay. "You mean like Apple Pay?" one employee asked. "We don't have that." Buress snapped back, "No, like Samsung Pay."

Of course, the staff insists that it won't work. And sure enough, it does. When Samsung bought LoopPay last February, it was a particularly smart acquisition since it brought magnetic secure transmission to the company. More retailers accept Samsung Pay than other competing mobile payment systems including Apple Pay and Android Pay. And you should expect Samsung to keep driving home that point in more ads similar to this one.



source: SamsungMobile via AndroidCentral

FEATURED VIDEO

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.
FCC OKs Cingular's purchase of AT&T Wireless