Samsung ATIV S specs review

Samsung ATIV S specs review
So, it turns out that Samsung announced the first Windows Phone 8 device ahead of Nokia. It's pretty strange, and probably a bit funny too, but hey, don't expect Microsoft to hold other manufacturers back from marketing Windows products only because of Nokia.

With the new Samsung ATIV S, the company is getting rid of its previous name for Windows Phone products - Omnia. It's a sad end for the beloved Omnia line, but we probably shouldn't get too emotional about it. So what new stuff does the ATIV S bring that would warrant such a radical change in the naming scheme? Well, it looks like Samsung needed a fresh start for its Windows line-up, just like Microsoft needed a fresh start with Windows 8... or something like that.

Anyway, being the first official Windows Phone 8 handset, the ATIV S is definitely superior compared to current WP7.5 offerings, due to the newly-added support for faster CPUs and higher screen resolutions in WP8.


Honestly, guys and gals, we're confused. If you have Samsung's Android, Windows Phone and bada smartphones in front of you, you'll immediately notice that the Sammy's Android smartphones are the most uninspired ones when it comes to design. And we have no idea why that is! Take a quick look at the ATIV S, and it becomes evident that Samsung's design engineers aren't as untalented as one might think. The ATIV S is a premium handset with a metallic finish on the back and some cool elements like the specific speaker grill near the bottom. We're sure that most people will agree that it looks way better than a Galaxy S III, for example, which is a pity. Still, that doesn't mean that the front side isn't overly simplistic.


Anyways, let's move on to the screen now, because there's a lot of good stuff going on here as well. In terms of the display, Samsung seems to be trying a similar approach to what it's doing in Android world, which may, or may not turn out to be a good idea. Similarly to a Galaxy S III, the ATIV S features a really big 4.8" screen with a resolution of 720x1280 pixels (thank you, WP8), resulting in a great pixel density of 306 ppi. The technology that the screen uses is Super AMOLED, which means a PenTile matrix is employed, but this doesn't really worry us, thanks to the high pixels density. Screen clarity should be really good with the Samsung ATIV S.

Processor and Memory

Sure, Windows Phone 8 has added support for multi-core CPUs, but don't expect quad-core ones yet. Of course, being limited to dual-core processors at the moment doesn't mean that Windows Phone 8 devices will be slower than comparatively-priced quad-core Android devices. It all depends on the software platform, and as we've all seen with previous iterations of WP, this OS can run perfectly smoothly on a single-core processor (in contrast to Android), which means that you should be able to get extreme performance with a good dual-core Windows Phone 8 device. We know that this is clear to every smartphone aficionado, we just wanted to explain it users who tend to make their choices based on the specs sheet alone.

With that out of the way, the ATIV S will rely on a 1.5 GHz dual-core Snapdragon S4 Plus (Krait) chipset.

As far as RAM goes, the Samsung ATIV S will feature 1GB, which should be sufficient for a seamless user experience involving no hiccups or freezes.

As every self-respecting premium smartphone, the ATIV S will come with 16 GB or 32 GB storage space, but also adds the option to install a large microSD card, if you want more.


There seems to be nothing too exciting about the camera of the ATIV S. It'll have an 8MP sensor with LED flash and 1080p video recording capabilities. Samsung didn't say anything specific about this when announcing the phone, so we guess it won't be standing out from the other smartphones in this class. Still, it's always better to wait until we can test the device before we can draw any conclusions. Who knows, maybe this will be the next big breakthrough in mobile camera technology! Yeah, we know.


As we said in the beginning, this is the first handset that's announced to come with Windows Phone 8 - the newest attempt by Microsoft to catch up to its competition in the mobile space. It's been a rough start for Redmond with its Windows Phone 7 OS, but we don't really think that the war is lost for Ballmer and company. Quite the contrary, once those Live Tiles start to appear on every computer around, Windows Phone will suddenly start to look familiar to users. And, with the hardware push (Nokia) and software push (over 100k apps and counting), we're confident that Microsoft will, in fact, pull through.

Sadly, there isn't anything specific we can say about Windows Phone 8 on the Samsung ATIV S, since, as you know, all Windows Phone handsets look and feel the same, software-wise. Naturally, users will be able to enjoy the new home screen as well as all the optimizations and added features of WP 8 to their full extent with the ATIV S.

Release date

Don't you dare ask about sensitive stuff like that! At this point, Samsung hasn't announced a release date or pricing information for the ATIV S, but it has become clear that the first WP8 devices will arrive in early November, so that's when we should expect the ATIV S as well.

Related phones

  • Display 4.8" 720 x 1280 pixels
  • Camera 8 MP / 1.9 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 16 GB + microSDXC
  • Battery 2300 mAh(18h 3G talk time)



1. Fayeznoor

Posts: 74; Member since: Nov 15, 2011

the metallic back in 4th picture shows it has already got lots of scratches

10. McJobs

Posts: 107; Member since: Jul 08, 2012


15. MeoCao unregistered

The price will be very high I guess, on par with new iPhone at least and most likely more than that.

2. Mobile-X-Pert

Posts: 565; Member since: Dec 20, 2010

Actually, MS already confirmed that WP8 supports up to 64 cores, but right now Dual-Core seems to be more than enough.

4. Non_Sequitur

Posts: 1111; Member since: Mar 16, 2012

64 core processor Battery life: 5 seconds lol

16. Dr.Phil

Posts: 2482; Member since: Feb 14, 2011

Actually, they have found the more cores is actually more efficient for battery life. Imagine each of those cores is running at 0.500 mhz instead of just one core just running at 1.5 ghz. That's part of the reason Tegra 3 is more battery efficient than Tegra 2 (the 5th companion core does get the most credit) while still being built on the same A9 architecture. The same goes for Samsung's quad-core Exynos A9 chipset versus the previous dual-core one.

3. mas11

Posts: 1034; Member since: Mar 30, 2012

So it looks like WP version of the SIII? I like it!

5. e.wvu unregistered

It doesn't look entirely like an SIII at all, IMO.

17. mas11

Posts: 1034; Member since: Mar 30, 2012

Sorry I didn't mean to say it physically looks like the SIII. I mean it seems like it's their WP version of the SIII if you know what I'm trying to say. Like how the Galaxy S series is their flagship Android phones, the Ativ is their flagship WP.

6. Mobile-X-Pert

Posts: 565; Member since: Dec 20, 2010

It looks much better than the S3

7. cdgoin

Posts: 614; Member since: Jul 28, 2010

WHAT Carrier ..? UGH I want the premium phones on Tmobile this time.. !

8. nwright94 unregistered

Looks like tmobile since it has 42 MBps hspa+

9. nwright94 unregistered

I want this so bad. Finally a great specced windows phone.

11. infernal88

Posts: 113; Member since: Jun 08, 2012

and i thought that S3 design was the best they could do ... this thing looks way better actually its back looks really nice btw some how similar to S2 design but improved

12. jackhammeR

Posts: 1548; Member since: Oct 17, 2011

The funny thing is that this wp8 model looks much more better and sophisticated than samsung's flagshiop in android realm. Can't wait what Nokia will show. Support for multicarer (not if it is so necessary in windows world), much higher display resolution. Go windows/Nokia!

13. Veigald

Posts: 290; Member since: Jan 13, 2012

The back looks nice, but the front looks like yet another iPhone clone. But hey, you're never buying Samsung for design.

14. KingShango

Posts: 89; Member since: May 16, 2012

Wonder if it will have S-Voice.

18. pikapowerize

Posts: 1869; Member since: May 03, 2012

Samsung Ativ S..its sexy and stylish...put the look of the S3 to shame... S3 is a beast... looks like a beast and feels like a beast and its just a beast.... Ativ S is a Sexy Beast while S3 is just beast.... but i still think they should change the WP8 family line... android being "Galaxy" but Windows Phone being "Ativ" it should be like "Asteroid" or "Odyssey"... so i think sammy will remove ommina and focus line so that it will be just a unified family.. i wonder what will be the family line of tizen...if samsung is still working with that OS...

20. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

What do you hope to achieve with your comment? Windows 8 phone users are idiot? I really wish M$ would pay more to get better designer for the UI, metro is disturbing as it does not follow basic design rules. Using conflicting colors rather than complementary colors in their UI causes me stress.

19. tiara6918

Posts: 2263; Member since: Apr 26, 2012

The front design looks inspired from the galaxy s2 but anways, I still like this phone...

21. Nikolas.Oliver

Posts: 1574; Member since: Jul 01, 2012

why samsung didn't use this design for gs3 ? it's actually very cool, cooler than gs3

22. pikapowerize

Posts: 1869; Member since: May 03, 2012


23. jeff1434325

Posts: 97; Member since: Aug 07, 2012

Now look at that!.. ain't that a very very very sexy yet powerful phone. I just cant wait to have this baby.

24. technreviews

Posts: 1; Member since: Sep 25, 2012

does it possess NFC and when it is going to be

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