Report: LG and Samsung to supply Apple with OLED screens for the iPhone

Report: LG and Samsung to supply Apple with OLED screens for the iPhone
According to a report published today in Korea, LG and Samsung's display units are about to sign an agreement with Apple to provide the iPhone manufacturer with OLED screens. Both already are responsible for the OLED displays used on the Apple Watch, although LG could end up as the sole supplier of the screen for the sequel to the timepiece expected out next year.

LG will repurpose existing production lines to produce its share of the OLED iPhone displays, which saves it money. The company will be employing a sixth generation production technique that has yet to be tested. As a result, yields are unknown. Speculation has Samsung receiving 30% fewer orders for the OLED glass than LG receives. Those familiar with the talks say that Apple drove a hard bargain, getting Samsung to agree to a single-digit margin for its OLED screens.

According to KGI Securities' Ming-Chi Kuo, who has a remarkable track record with his Apple forecasts, the first AMOLED screened iPhone will roll off the assembly line in 2019. The analyst says that Apple's partners have just made new investments in LCD screens, money that they would not have spent if Apple was about to switch from LCD to OLED before 2019. Other analysts see Apple making the switch in 2018.

LG's flexible OLED screen

LG's flexible OLED screen


source: ETNews (translated) via AppleInsider

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34 Comments

1. hanabi

Posts: 177; Member since: Oct 08, 2015

Lg>>samsung in oled

2. ibend

Posts: 6747; Member since: Sep 30, 2014

but super amoled still rule em all..

3. BattleBrat

Posts: 1476; Member since: Oct 26, 2011

No, LG rules nothing. Sammys phones are the ones acclaimed as having the best phone screens, not LG.

17. chenski

Posts: 731; Member since: Mar 22, 2015

Amoled and lcd are apples and oranges, samsung doesnt rule either

18. sgodsell

Posts: 6654; Member since: Mar 16, 2013

The real truth is the stupid iPhone Zealot's can't go around now with their lies and crap saying that LCD is better. When AMOLED has been superior for years.

27. BattleBrat

Posts: 1476; Member since: Oct 26, 2011

Samsung has some of the most advanced AMOLED screens in the world

8. ph00ny

Posts: 1976; Member since: May 26, 2011

In what example?

23. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

No it is not. It was proven with the Note vs the LG G3/G4. DisplayMate rate the Samsung OLED display as better. It was brighter, it has better natural color reproduction as it is the ONLY display that is closer to the 7500 Kelvin. Look it up if you dont know what it means. Also the Samsung display was better at power usage. Where the LG phones lost considerably more power at the same QHD resolution. Those are "FACTS" not fanboi rubbish. Even Samsung's Tv's are better than LG's. My first smart TV was from LG. It is a piece of crap compared to my new Samsung.

29. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Techie!! The accuracy reference in 6500K not 7500K!!! Note 4's SAMOLED is closest at 6550K, LG G3 IPS LCD is at 7100K.

30. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Techie!! The accuracy reference in 6500K not 7500K!!! Note 4's SAMOLED is closest at 6650K, LG G3 IPS LCD is at 7100K.

31. chenski

Posts: 731; Member since: Mar 22, 2015

If memory serves me right displaymate only ever reviewed Samsung and apple... i would take them with a grain of salt, just like with dxo for cameras

32. ph00ny

Posts: 1976; Member since: May 26, 2011

That's not true. They also reviewed HTC and motorola devices too. Also did a few surface and amazon kindle tablet display comparisons too. Here is a good example of one http://www.displaymate.com/Smartphone_ShootOut_3.htm

4. fyahking

Posts: 1146; Member since: Jan 28, 2015

The sheep loves their lcd screen, though. It's the best and they will not buy an inferior amoled screen.lol

5. Iodine

Posts: 1470; Member since: Jun 19, 2014

If they improve on their Retina display tech, why not ? Apple Watch got a very nice Retina display to begin with and it's only going to look better on a bigger canvas.

7. VZWuser76

Posts: 4974; Member since: Mar 04, 2010

All Retina is is a marketing term to mean a sharper screen, something they had an advantage over other smartphones when it was introduced. It boils down to the pixel density of the screen, which at that time was around 326ppi. At normal viewing distance, the human eye is unable to discern individual pixels, giving it a sharp appearance. Since then screen tech has well surpassed that with some screens getting into the 500+ppi range. The Xperia Z5 Premium has a pixel density of 806ppi, which IIRC is currently the highest in a mobile device. The iPhone 6s Plus for example has a pixel density of 401ppi. So the tech is already available on the market in both LCD and AMOLED displays, they just need to implement it. https://en.m.wikipedia.org/wiki/Retina_Display

25. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

The fact is though, 326PPI isn't the actual limit. It is a much higher number as Cult of Mac explained many times that all Steve Jobs did was lie and people bought into it like a bunch of idiots. http://www.cultofmac.com/173702/why-retina-isnt-enough-feature/ Anyone who has never read this article from Cult of Mac who we all know are Apple Mac fanbois will tell you upfront that its all marketing BS.

9. iushnt

Posts: 3040; Member since: Feb 06, 2013

It's funny when someone points retina display as the point of difference in Apple devices..

10. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Some iPhans brag about Retina without even understanding what the terme means! SMH

13. SYSTEM_LORD

Posts: 1168; Member since: Oct 05, 2015

I know...my brother, bless his heart, he does that :-(

14. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Haha! alright... bruh!

24. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

"Retina Display" means nothing. It is a marketing term apple use to desribe the fact that the IPS displa they used at the time, which wasnt even an HD display but a High Density one, where so many pixels were packed into a square inch. The fact is BRUH, Apple hasn't had the most densely packed display since 2011. Samsung took that prize since and no one has even beat them. Look at their QHD displays in the S6 models and Note 5. 577 PIXEL PER INCH while the iPhone still only packs 400. What advantge does Retina Display have dude? NOTHING. The fact you and Apple are still even using the term makes you both STUPID. "Retina Display (marketed by Apple with a lowercase 'D' as Retina display) is a brand name used by Apple for screens that have a higher pixel density than their previous models.[1] The goal of Retina Displays is to make the display of text and images extremely crisp, so pixels are not visible to the naked eye.[2] This allows displays to rival the smooth curves and sharpness of printed text and immediacy of photographic prints.[3][4][5] These better quality displays have been gradually released over a number of years, and the term is now used for nearly all of Apple products containing a screen, including the Apple Watch, iPhone, iPod Touch, iPad, Macbook, MacBook Pro, and iMac.[6] Apple uses slightly different versions of the term for these models, including Retina HD Display (iPhone 6 models), and Retina 5K Display, Retina HD Display or Retina 4K/5K Display (iMac). Apple's Retina Displays are not an absolute standard but vary depending on the size of the display on the device, and how close the user would typically be viewing the screen. Where the user views the screen closer to them, as on smaller devices with smaller displays, they have higher PPI, while on larger devices with larger displays where the user views the screen further away, have a lower PPI. Later device versions have had additional improvement, either counted by an increase in the screen size (the iPhone 6 Plus) and/or by PPI (the iPhone 6 and 6 Plus, and iMac with Retina 4K/5K Display), thus Apple using the name "Retina HD Display" or "Retina 4K/5K Display". The only difference in Retina display vs any display with high PPI, is the fact no one else tries to sell you something that doesn't exist. "Retina display" doesn't even exist. It is not a tangible object you can see or feel.

6. apakalo1

Posts: 67; Member since: Nov 19, 2015

You keep copying Sammy. .It keeps copying you ..why dnt you guys merge into a single company.. isam...or sami. ..isung...or sungi. .whatever d hell you want to name ur new company.. . Fanboys r fighting...companies making more n more profits... We r too idiots ..My Samsung, my iPhone, my Sony my oneplus. .brains in drains

11. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Fanboyism won't ever end!

34. ninja_master

Posts: 306; Member since: Feb 27, 2015

Because you're still here

22. 47AlphaTango

Posts: 709; Member since: Sep 27, 2015

Why won't they merge? Simple! Different Ideals.

28. hakn5897

Posts: 21; Member since: Dec 19, 2015

what's wrong with your keyboard? .... is f**king annoying.

12. sachouba

Posts: 259; Member since: Jun 08, 2014

I imagine that now, AMOLED isn't overhyped oversaturated overpriced BS anymore. It's the best tech in the wooorld !

15. Hexa-core

Posts: 2131; Member since: Aug 11, 2015

Don't mind Apple and it's fans. They will now claim OLED to be the best, after badmouthing it in the past.

19. HouTexan

Posts: 460; Member since: Jan 08, 2012

Same way that did big screens. It's so hilarious.

16. shield

Posts: 784; Member since: Sep 12, 2015

It is not long since wanted apple from Samsung money, and most importantly they are all the time in court and suing each other for copying and now wants Samsung to manufacture displays for Apple's I do not understand.

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