Pandora to test an ad-free "day pass" for 99 cents

Pandora to test an ad-free
If listening to ads is ruining your Pandora experience, the music streamer is going to offer a day pass for 99 cents that will give the buyer a day's worth of tunes uninterrupted by commercial messages. The information was seen on a slide showed to investors by the company's Chief Product Officer, Chris Phillips, on Thursday during Pandora’s investor day.

While the timing of the day pass is unknown, Phillips mentioned that the ad-free Pandora would be perfect for a summer BBQ so that guests aren't bothered by the ads. That obviously tells us to expect this to be offered some time during the summer. In addition, there is discussion inside Pandora as to whether the pass should last for one day or for three days. The 99 cents that Pandora is planning on charging for the pass might be different as the company tests different pricing tiers.

Pandora is currently a free download for iOS, Android, Windows Phone and BlackBerry powered devices. Those signing up for free have to listen to ads that play after several songs are heard. For $4.99 a month, listeners can sign up for Pandora One, which offers ad-free streaming along with more "skips." The majority of Pandora users opt for the free service.


source: GigaOm

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8 Comments

1. shahrooz

Posts: 792; Member since: Sep 17, 2013

Am I the only one than likes pandora more than spotify?

2. theguy2345

Posts: 1216; Member since: Jun 24, 2014

You're not the only one. I only use Pandora.

3. kozza3

Posts: 776; Member since: Oct 17, 2012

cool idea, I would totally use it but i subscribe to spotify anyways

4. PapaSmurf

Posts: 10457; Member since: May 14, 2012

Pass. I got unlimited skips on iTunes Radio so I'll stick with that.

5. hellonerds

Posts: 334; Member since: Aug 27, 2013

Android apk=free unlimited

6. palmguy

Posts: 952; Member since: Mar 22, 2011

Pandora app on old webOS HP TouchPad = No ads ever. :)

7. joey18

Posts: 647; Member since: Jul 20, 2010

pandora is the best

8. TheGunnyPT

Posts: 252; Member since: Feb 12, 2015

Sucks, that it isn't available in my country. My only problem with Spotify is that it doesnt have Beatles and other bands I like... Might give a go at Beats Music once it comes out here in Europe.

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