Nokia ad says that the 1020 is a "camera first"

Nokia ad says that the 1020 is a "camera first"
It probably isn't something that necessarily needed to be said, but it does make for some compelling ad copy: the Nokia Lumia 1020 is really a smartphone second and a phone first, much like the Samsung Galaxy Camera. Although, because we can mention the Galaxy Camera, it is a bit more difficult for Nokia to pull off saying the Lumia 1020 is "the first smartphone to put the camera first".

Still, the ad is a solid one, and the Lumia 1020 is definitely packing an impressive camera. The ad itself doesn't show anyone doing anything else with the phone, and really aside from the final shot of the phone, it doesn't even show the Windows Phone OS. Of course, it doesn't help that the Lumia doesn't even make an appearance until halfway through. 

Will this ad be what the device needs, since we're hearing it is off to a slow start on sales?

source: Windows Phone (YouTube) via CNET

Related phones

Lumia 1020
  • Display 4.5 inches
    1280 x 768 pixels
  • Camera 41 MP (Single camera)
    1.2 MP front
  • Hardware Qualcomm Snapdragon S4 Plus, 2GB RAM
  • Storage 32GB,
  • Battery 2000 mAh
  • OS Windows Phone 8.1



16. preet27in

Posts: 173; Member since: Jul 07, 2012

why not.....? its way better than any other camera phone.... good luck nokia

15. jacobspeeds

Posts: 40; Member since: Feb 26, 2012

The 808 kicks its ass! Nothing even comes close to that! This is just a bad imitation! It will never beat the original!

9. sprockkets

Posts: 1612; Member since: Jan 16, 2012

12. juandante

Posts: 679; Member since: Apr 23, 2013

Nice links . Say it again ! That's why the 1020 is useless it's to bad to be a phone - WP, and for Facebook pictures the GS3/Iphone 5 is already great ! Flop you missed your point again !

7. Mr-Robert

Posts: 23; Member since: Jul 27, 2013

Don't we all know that.... ?

6. thelegend6657 unregistered

Still better than the clunky and worse performing Galaxy crap4 zoom Most of my pro in photography friends are considering to get a L1020 Sure , their DSLR takes better pics and they would love to have it all the time with them , but its very inconvienient

5. AfterShock

Posts: 4147; Member since: Nov 02, 2012

It doesn't show the os? That's a kick to the teeth to MS IMO. All about the hardware huh, go figure.

4. -box-

Posts: 3991; Member since: Jan 04, 2012

Kind of a shot in their own foot to call it "the first smartphone to put the camera first". 808PV, N8, other prior N-series...? Hell, even the 920 and 928. 1020's great, but they shouldn't forget their own history and the phone's ancestors.

11. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

Everything that went before the L1020 is yesterdays (or last years, or even further back in history) news. It is all about current and immediate future sales. Of course, if the sales don't materialize, 'the first smartphone to put the camera first' is going to sound a bit on the hollow side.

2. Rehankhan

Posts: 323; Member since: Oct 24, 2012

camera camera camera did i ever tell you the definition of insanity?

1. Bootutu

Posts: 228; Member since: Jul 11, 2013

Barely a camera, barely a phone....stuck in the middle of nowhere

3. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

Maybe more a phone than a camera if it takes 4 seconds to save a pic to memory.

8. freebee269

Posts: 543; Member since: Aug 10, 2012

when i played with the lumia 1020 it didnt take 4 sec to save the 38mp and 5mp pics. was 2 sec.

10. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

2 seconds is still sucky. That is easily the difference between getting a pic at a family gathering where someone in the pic has their eyes closed and one in which everyone is eyes open.

13. dexter_jdr

Posts: 1163; Member since: Jun 28, 2012

ahhhhhhh then use smart cam instead of pro cam. so you got 10 photos in 1 second.

14. freebee269

Posts: 543; Member since: Aug 10, 2012

If you're worried about someone closing their eyes then use the burst mode. It has that also. Problem solved. Next complaint?

17. cam-whore

Posts: 164; Member since: Feb 21, 2013

"DON'T FEED THE TROLL" A troll usually has little or no interest in contributing to the development of the site in question and is interested in some or all of the following: -Deliberately angering people. -Breaking the normal flow of debate/discussion. -Disrupting the smooth operation of the site. -Deliberately being annoying for the sake of being obnoxious. For instance, using abusive names to refer to all the members on the site. -Pretending to be profoundly ignorant or stupid, gleaning some weird sense of having "won" when other users subsequently come to believe this. -Making itself the main topic of interest or discussion. {{DFTT}}

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