Make Nokia Great Again! HMD official explains how Android will help Nokia return to former glory

The Nokia 6 in Arte Black

The Nokia 6 in Arte Black


Simplicity, ease of use, build quality. These were some of the main attributes that made Nokia phones so popular in the pre-iPhone era. Although the Finnish firm went through some very tough times in the past 10 years, its recent Android revival through HMD Global has undoubtedly delighted fans of the brand across the globe.

As you may know, HMD Global secured the rights to produce and sell Nokia-branded handsets for the next 10 years, and according to one official from the company, a bright future lies ahead for the new Android-powered Nokia smartphones.

Speaking to Gulf News, HMD Global’s vice president for the Middle East and North Africa Per Ekman promised that the latest handsets will retain the same brand qualities which consumers loved in older Nokia products, while also giving details on how a new strategic partnership with Google will help propel the company back to its former glory: 


HMD has been very keen on emphasizing that the Nokia 3, Nokia 5, and Nokia 6 will run the most clean, unaltered version of Android possible. This was officially announced back at MWC, where the company surprised everyone by stating that the three handsets will roll out with Android 7.1.1 out of the box, along with monthly security updates, and all of the latest software features from Google. This gives the trio a major advantage over its competitors, as the number of Android phones that run the latest version of the OS is extremely small (less than 1% of Android devices are on Nougat 7.1).

According to Ekman, the results that HMD achieved with this year's January launch of the Nokia 6 in China are more than promising. Labeling the East Asian country as "the toughest market", he stated that more than one million units were sold in pre-registration within 23 seconds of the announcement. The handset will have a global launch alongside three other Nokia models, and although Ekman did not share any information about an exact release date, industry experts predict that the new phones will hit the shelves at the end of May or in early June.


source: Gulf News via BGR

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16 Comments

2. Felix_Gatto

Posts: 942; Member since: Jul 03, 2013

Nokia had the chance to disrupt the duopoly back in 2011 with Meego. It's an OS with a lot of potential, unlike WP.

17. microsoftnokiawin

Posts: 1268; Member since: Mar 30, 2012

while i agree with you that's all in the past now

3. meanestgenius

Posts: 21453; Member since: May 28, 2014

Awesome! I'm one of the many that are quite pleased with Nokia returning to the smartphone market via HMD, and I can't wait to get my hands on a Nokia flagship! In the meantime, I'll buy the Nokia 6 when it's released in the U.S., as well as the new 3310.

6. Tabby_Tiger

Posts: 305; Member since: Jan 23, 2017

I'll buy the 3310 will be for my elderly dad. I'll wait and see what else they have that's higher end than the 6 though.

16. joey_sfb

Posts: 6794; Member since: Mar 29, 2012

They need to build a better phone distribution network. The one Google has is non-existence outside of America. I would buy Nokia again if i could get my hands on it.

4. Tech-shake

Posts: 211; Member since: Nov 14, 2016

With the Nokia 6 we definitely saw Nokia not backing down regarding their claims that the new Nokia is not different from the old Nokia in terms of build quality. Hopefully Nokia does also deliver on their promise to push new android updates as soon as they are available. WELCOME BACK NOKIA!

5. lyndon420

Posts: 6494; Member since: Jul 11, 2012

What's with the Samsung home button rip-off?!? Looks just like a Samsung phone with a Nokia label slapped on the front.

8. mahima

Posts: 719; Member since: Nov 20, 2014

Samsung s8 doesn't look like Samsung anymore...so...

15. lyndon420

Posts: 6494; Member since: Jul 11, 2012

....so...still doesn't change the fact that it looks just like a Samsung (pre S8) with that home button nestled in between two capacitive buttons. What Samsung is doing now with adopting on-screen buttons is something that Google has been asking them to do for a few years already. These new Samsung phones actually look pretty good to me, and that's something I never thought I'd hear myself say lol.

7. SIGPRO

Posts: 2810; Member since: Oct 03, 2012

If the Nokia 9 have really small bezels i might consider to use Android again!

9. omnitech

Posts: 1131; Member since: Sep 28, 2016

My Galaxy S6 got the following major updates. Note 7 ui Marshmallow Galaxy S7 ui Nougat is on the way and already out on the edge plus. I much prefer that over 2 years than over just marshmallow and nougat on time and whatever two crappy major updates the iPhone 6 got. I really don't see the big deal. 4 major updates in two years >>>>>>>>>>>> 2 major updates when Google releases them, any day.

10. rocker91

Posts: 86; Member since: Dec 09, 2016

Android O is almost here and I still don't have nougat on my note 5.

11. omnitech

Posts: 1131; Member since: Sep 28, 2016

So, you already have all the features and you are getting 4 major updates vs 2. If you get the GS8 ui you get 5. I don't think you are getting the GS8 ui with nougat though. And Android O is nowhere near almost here. Lol

12. nebula

Posts: 1009; Member since: Feb 20, 2015

Not that this does not matter "Consumers have the right to have the latest version of the OS and we will be pushing the latest version and the patches as soon as it is available from Google" but this "Simplicity, ease of use, build quality." complimented by the first statement has the momentum and chemistry to give a birth to something special.

13. SleeperOne

Posts: 370; Member since: Feb 25, 2017

Nokia and Android go together like Hard Work and Big Pay. Of course if it were the Android way from the beginning, we would see Nokia being a serious threat to Apple and Samsung from 2012 to today. I personally enjoyed Windows Phone, but it never really panned out. Loving the emphasis on build quality, that's becoming more of a significant competitive edge for all smartphones now.

14. SleeperOne

Posts: 370; Member since: Feb 25, 2017

They were always a threat yeah but I'm basically saying... nvm, Nokia would have ruled Android from its very inception.

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