Lower demand for VR expected in 2017

2016 is a year in which we've seen a lot of companies taking bold steps into the world of Virtual and Augmented reality. While many pundits might argue that this is a sound investment as this new market is expected to grow by more than $150 billion by 2020 according to the IDC, the reality of today and the forecasts for next year tell a different story.
While tech giants with near-infinite resources such as Google, Samsung and Sony wouldn't have too much trouble to sit and wait for this promising market to develop, HTC could potentially be facing a crisis next year, as its share of the global smartphone market is decreasing and Vive has yet to become a bestseller. Computer manufacturers Acer and Asustek might also share the same fate, as both companies have invested heavily in AR/VR and their new products are expected to hit the shelves in Q1 2017.
The concern that several market watchers share is that the demand for this technology in 2017 won't be as high as predicted, due to a combination of high pricing per unit and a lack of content. This skepticism is further confirmed by the lower-than-expected sales of Google's Daydream View, Oculus Rift, Samsung Electronics' Gear VR, Sony's PSVR and HTC's Vive.
While tech giants with near-infinite resources such as Google, Samsung and Sony wouldn't have too much trouble to sit and wait for this promising market to develop, HTC could potentially be facing a crisis next year, as its share of the global smartphone market is decreasing and Vive has yet to become a bestseller. Computer manufacturers Acer and Asustek might also share the same fate, as both companies have invested heavily in AR/VR and their new products are expected to hit the shelves in Q1 2017.
source: DigiTimes
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