Latest smartphone rivalry pits Xiaomi against Huawei

Latest smartphone rivalry pits Xiaomi against Huawei
Xiaomi CEO Lei Jun recently went online to complain that Huawei has been insulting the Xiaomi Mi4. Huawei CEO Richard Yu went straight to his Huawei Honor team (that is the name of one of the manufacturer's lines and not a description of how virtuous his employees are). The team denied sending out any insulting online messages about Xiaomi's upcoming flagship model.

The Huawei executive said that no one can control the internet, and that each company should concentrate on just doing its best. Xiaomi could be making itself an easy target by offering low priced value models, and then using the controversial flash sales technique to pump up demand. With this marketing method, consumers register their interest in an upcoming phone about to be launched.  Only a small portion of inventory is sold, and sales continue online until the limited number of phones are all gone. This can take as quickly as one second to accomplish. Huawei, on the other hand, used the WeChat messaging app to help sell the Huawei Honor 6. That app has over 400 million members.

Despite Huawei CEO Yu's denial that his firm is insulting Xiaomi, the latter's CEO says that he is gathering evidence, and will present it shortly to Mr. Yu. Considering the number of Apple rivals that were quick to jump on the #bendgate issue to make fun of Apple, it sounds like this type of behavior is just commonplace in a very competitive industry.

Thanks for the tip!

source: RichardYu, GSMInsider

Related phones

Mi 4
  • Display 5.0" 1080 x 1920 pixels
  • Camera 13 MP / 8 MP front
  • Processor Qualcomm Snapdragon 801, Quad-core, 2500 MHz
  • Storage 64 GB
  • Battery 3080 mAh

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17 Comments

1. MegaEvolution

Posts: 33; Member since: Sep 24, 2014

In case you don't know, Huawei also done numerous hunger marketing to boost the sales especially the honor series :)

7. Bondurant

Posts: 780; Member since: Jun 04, 2014

They use that method in China only for some phones which are obviously going to be in high demand. But their phones becomes widely available in a month. They have vast production capacity and internationally established unlike xiaomi. I have yet to see anyone complain of lack of availability of their phones where their phones are officially released. Ofcourse in countries where it is not released you shouldn't expect easy availability.

2. Miracles

Posts: 560; Member since: Aug 31, 2013

No whining plz.

17. aksa123

Posts: 366; Member since: Jan 30, 2014

Give them both a candy, case closed.

3. MichiGo

Posts: 173; Member since: Sep 09, 2014

You guys are CEO's of large companies. Please dont cry because of a few insults....

4. GreekGeek

Posts: 1276; Member since: Mar 22, 2014

Huawei's R&D team are questionable, with virtually no support from the modding community, they have absurdly overpriced midrange and flagships that are too hard to justify buying it. LG has improved with their updates massively, while HUAWEI didn't, amongst the first-tier OEMs, Huawei is the bottom feeder I can't take this company seriously............HUAWEI BLOWS

6. Bondurant

Posts: 780; Member since: Jun 04, 2014

Clearly you have no clue of Huawei phones.

8. GreekGeek

Posts: 1276; Member since: Mar 22, 2014

And you?

11. TylerGrunter

Posts: 1544; Member since: Feb 16, 2012

Well, for once I agree with GreekGeek. Look at what they did with their latest sillicon (HiSilicon Hi3630) in the Huawei Honor. 4xA15 @1.7 + Mali T628MP4 @ 600MHz Their competitors use better HW than that, in particular in the GPU side, that is clearly underspecified. Add to that a terrible power management and some benchmark cheating:http://anandtech.com/show/8425/huawei-honor-6-review/7 Je, in the cheating part they are nearly two years late: most ot the other OEMs have stopped with it after being caught.

12. Bondurant

Posts: 780; Member since: Jun 04, 2014

Except that the competitors are not even a century close to having their own chips. All profits they make are going back to Huawei while one wonders what is left of for Xiaomi other than getting attention. I remeber quite well last year when P6 was Huawei's flagship and Xiaomi Mi3 fanboys laughed at its vastly inferior chipset (K3v2). Well one year on, Huawei chip is now ready to give the top end chips a fight, and plus they have their leading connectivity technology and will see that playing out in next year, while Xiaomi still stuck with depending on others. Huawei's chip obviosly not claiming to be world best or anything is still a excellent chip offering high end devices power and balances between battery and power (unlike anandtech's flawed review which contradicts what every other reviewer has to say on the battery).

14. TylerGrunter

Posts: 1544; Member since: Feb 16, 2012

I have only read Anandtech, so feel free to post something coming from "those other reviewers" to ilustrate your point. Huawei chips are just good for medium-high phones, not for falships. But at least they are not claiming that the Honor 6 is a top end phone or sell it like that. I don't mind that a brand doesn't make their own chips as far as the chip is good. And some competitors do offer their own chips: Apple and Samsung come to mind.

13. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

How has LG improved with updates when its G3 flagship is still on 4.4.2 while my 2013 Moto X is on 4.4.4 a month now?

15. BobbyDigital

Posts: 2124; Member since: May 29, 2014

That's because the G3 is skipping 4.4.4 and going straight to Android L when it's released.

16. Martin_Cooper

Posts: 1774; Member since: Jul 30, 2013

I heard that excuse many times before, what kind of company wants to show good support when they skipping updates and forcing its users to run android without updates for 6-8 months? Thats my point. Just horrible support by LG as usual, I remember when my LG G2 got the 4.4.2 it was the last flagship behind competition to get it.

5. LeBrownJames

Posts: 201; Member since: Mar 17, 2014

Looks like they're trying to imitate the SamsungvsApple rivalry.

9. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

Who's Apple in these two? Both looks like Apple IMO with Xiaomi on upside.

10. xperiaworld55

Posts: 12; Member since: Sep 08, 2014

Xiaomi makes people full by flash sells.they make only 1/10 available of demand.

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