Google reveals new logo and icons
posted by Alan F. / Sep 01, 2015, 3:41 PM
In addition, the little blue "g" icon is being replaced by a four-color "G" that dovetails with the look of the new logo. And a colorful microphone symbol will let you know when you can interact with a Google application via voice, typing or taps on the display.
Check out the video, and don't forget to go through the slideshow to see the new Google logo and icons. What do you think about the changes? Let us know by leaving your comments in the box below.
source: Google (1), (2) via AndroidSpin
Posts: 3722; Member since: Aug 16, 2011
Overdue, IMO. The old logo had an old feel. Who needs serifs in 2015?!
posted on Sep 01, 2015, 3:43 PM 5
Posts: 14967; Member since: Sep 25, 2013
Seriously? Its the same with a different font.
posted on Sep 01, 2015, 3:45 PM 0
Posts: 334; Member since: Aug 11, 2012
I hate sans-serif, I hate even weight, I hate verticle stress, (and I'm not thrilled with people who have no idea what I'm talking about). I hate the new logo. Other than the 'e' you could just enlarge, bold, and color PhoneArena's body font and come up with a reasonable facsimile. It's a PowerPoint slide title, not worthy of Google or Alphabet.
posted on Sep 01, 2015, 4:53 PM 0
Posts: 333; Member since: May 03, 2015
Google is like the grandparent who stayed relevant. It's nice they getting a fresher logo.
posted on Sep 01, 2015, 3:46 PM 1
Posts: 623; Member since: Sep 02, 2014
Grandparent? They're not even 2 decades old yet. I say Google is now just beginning adulthood of the company ever since Alphabet came up. Apple is the better description of where you're pointing at since they're much older and very much relevant due to changes in design.
posted on Sep 01, 2015, 4:06 PM 1
Posts: 86; Member since: Feb 28, 2012
It is not the start of the last quarter of 2015. It is the last month of the third quarter of 2015.
posted on Sep 01, 2015, 4:26 PM 3
Posts: 274; Member since: May 18, 2015
nah it's the first of the 9th, therefore last quarter
posted on Sep 01, 2015, 4:46 PM 0
I like the new flatter look.
posted on Sep 01, 2015, 4:27 PM 3
Posts: 1154; Member since: Mar 17, 2015
The flat look is stolen from Windows.
posted on Sep 01, 2015, 4:57 PM 1
Not sure if you're pointing out a random point or if you're saying that because I said "new flatter look", but what I mean by new is Google's new logo, not new as in revolutionary flat design. As for the flat look being stolen part, are you saying that because the UI design on windows phones was flat before Android and iOS adopted the flat design?
posted on Sep 01, 2015, 7:00 PM 5
Posts: 5192; Member since: Oct 28, 2013
He is saying that because it certainly does follow the design philosophy of windows phone or even the OS with the windows logo. Hell even my friend mentioned it and he isn't even a techy. Windows did not invent the flat ui, but it would be really naïve to think google just suddenly thought of this after the biggest software maker changed its design over the last few years....
posted on Sep 01, 2015, 7:55 PM 2
Posts: 6794; Member since: Mar 29, 2012
'Windows did not invent the flat ui' Never thought I would hear it from you. Organization changes only affect people in its management positions. I personally think its a smart move for accountability. Fan really have weirdo thinking. To be able to find fault in Google Lego that really something.
posted on Sep 01, 2015, 8:17 PM 1
It could be possible that Google and Apple were inspired by Microsoft and it could be that they were inspired by something else when flatting their UI appearances. Saying that it was "stolen", as if it were a fact, is a bit of a bold statement. But I didn't quite understand the first part where you said that it follows the design philosophy of windows phone "or even the OS with the windows logo". Would you mind explaining that in more detail?
posted on Sep 01, 2015, 8:30 PM 2
I'm not sure I'm following along with your response... my point is I don't believe Google and Apple "stole" "the flat design" from Microsoft. Inspired by Microsoft's simple, flat, one-solid-color UI aesthetics? Possible, but not a fact.
posted on Sep 01, 2015, 10:23 PM 2
Posts: 6794; Member since: Mar 29, 2012
Flat design was adopted base on lower system and resource requirement its neither pretty nor more usable. In fact there a greater learning curve. Take Google Material design, i have to familiarize myself on their new icons placement. Personally, i more in favour of 3D and shadows of the older Google UI and also Apple skeuomorphism UI. Steve Job adopt skeuomorphism because it has a lower learning curve. http://www.cnet.com/news/4-year-old-weeps-because-he-hates-ios-7/ http://www.businessinsider.sg/
posted on Sep 02, 2015, 2:44 AM 1
Your post is interesting and I can understand how the flat design would use less resource, but I personally like the change. I think it fits very well with Android's card layout and the clean UI in many of the apps that have followed the new design language since lollipop. In regards to the flat changes made on iOS, I can agree with you that I liked the previous design. I don't mind the flatter look on iOS either, but if the flat vs skeuomorphism design makes a big difference on the system resource like you said, I can see why they switched to a flat design with all the new features being added on both OS. Perhaps that could have been a reason why Apple and Google decided to go flat rather than just stealing it from Microsoft as one user suggested above.
posted on Sep 02, 2015, 4:05 PM 0
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