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You will start seeing ads in Facebook Messenger in the coming months

Posted: , by Luis D.

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You will start seeing ads in Facebook Messenger in the coming months
Don't be surprised if brand advertisements start appearing in your Facebook Messenger in the coming months. That's because Facebook is expanding its advertisement test run worldwide, reaching outside the test group of users in Thailand and Australia where initials trials were held. A small number of users worldwide will start seeing ads by the end of July, with the number gradually expanding throughout the year.

In addition to monetizing the messaging aps, these advertisements are supposed to help users discover brands and businesses relevant to their interests. When the trial is finished, any advertiser in the world will have the option of purchasing ad space in Messenger, and increasingly more users around the globe will be able to see the ads. They will look something like this:

Scrolling down reveals the entire advertisement.

Scrolling down reveals the entire advertisement.


Tapping on an ad takes you straight to the product page. In addition to traditional ads, Facebook envisions "Click to Messenger ads" that take users to the app and spark a conversation, along with sponsored messages with which businesses are able to reach out to users that previously interacted with them.

Overall, Facebook seems to be smart with bringing this type of monetization to Messenger. Ads will only appear in the Home screen and won't show up in conversations. Furthermore, users will be given the choice to hide and report certain ads, not unlike the Facebook app experience.

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posted on 11 Jul 2017, 18:20

1. Jacksie66 (Posts: 74; Member since: 03 Feb 2017)


Feck off Facebook you big dirty bastard of a company..

posted on 11 Jul 2017, 18:51 1

2. nebula (Posts: 992; Member since: 20 Feb 2015)


Go f**k your self FB there are plenty alternatives. Cha cha cha

posted on 11 Jul 2017, 19:09

3. Pitrich (Posts: 147; Member since: 13 Apr 2016)


Can't live with them. Can't stay in touch with certain ppl without them. Dam

posted on 11 Jul 2017, 20:07

4. airoid (Posts: 85; Member since: 13 Dec 2016)


ads every where. Mobile app suk

posted on 11 Jul 2017, 20:29

5. Landon (Posts: 778; Member since: 07 May 2015)


Download the apk for Facebook Messenger Lite. It's a lot better than this crap.

posted on 11 Jul 2017, 21:21 1

6. jeroome86 (Posts: 2198; Member since: 12 Apr 2012)


Always on the verge of cutting the Facebook cord. That gap just got smaller.

posted on 11 Jul 2017, 21:29

7. Ikechukwu (Posts: 207; Member since: 03 Oct 2011)


LOL deleted. I'll just eventually have only skype and whatsapp. I don't even play those silly mobile games anymore due to ads and in app purchases.

posted on 12 Jul 2017, 06:41

12. buccob (Posts: 2765; Member since: 19 Jun 2012)


WhatsApp being owned by Facebook might face the same fate... Hopefully not.

posted on 11 Jul 2017, 21:45

8. WAusJackBauer (Posts: 323; Member since: 22 Mar 2015)


And when this happens I'll just use messenger lite

posted on 11 Jul 2017, 22:44

9. quakan (Posts: 1400; Member since: 02 Mar 2011)


Hopefully back-to-back full-page ads and ads that try to redirect you to the AppStore on PA will go away.

posted on 11 Jul 2017, 23:19

10. wolverinexmen9 (Posts: 112; Member since: 31 Mar 2011)


Not that I'm a fan of ads in Facebook messenger but hopefully it will be better than PhoneArena ads

posted on 12 Jul 2017, 01:22

11. wilky (Posts: 25; Member since: 30 Jun 2014)


How long before Whatsapp also get this ad s**te?

posted on 12 Jul 2017, 08:57

13. strikerchooooo (Posts: 154; Member since: 25 Sep 2016)


Well, I don't use anything from fb so...next, pls.

posted on 13 Jul 2017, 12:11

14. Leo_MC (Posts: 3014; Member since: 02 Dec 2011)


The day Messenger will be getting adds is the day I will be getting... rid of it.

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