Candy Crush Saga's developer gets trolled, app stores to be flooded with "candy"-inspired games

Candy Crush Saga's developer gets trolled, app stores to be flooded with
Several days ago we informed you that King, the British developer behind Candy Crush Saga, has successfully trademarked the word "candy" in Europe. Shortly after, Apple, on behalf of King, started filing notices to several developers, whose products contained "Candy" in their titles and infringed the trademark, that their apps have to be taken down. But it seems that the community has not remained idle. As a form of protest, a website called Candy Jam was launched. Its purpose is to unite numerous indie developers and "troll" King by releasing various games that involve "candy" both as a gameplay element and in the title.

The Candy Jam encourages developers to "make a game involving candies" and "consider using the word "candy" several times, also "scroll", "memory", "saga", "apple" and "edge" might give bonus points". Currently, more than a hundred games have been released in accordance with the initiative. CanDieCanDieCanDie, Shew it Down: Candy Crap Saga, The "Saga" Saga, ThisGameIsNotAboutCandy, CANDY on the EDGE, Candy Crush SEGA,Candy Escape Goat Saga, and Don't Let the Candies Crush You! are just a few among the plethora of games, created as a form of protest against King.

What's your opinion about the Candy Jam and King's "candy" trademark? Drop a line or two below and let us know!

source: Candy Jam via BGR



1. geetam

Posts: 18; Member since: May 15, 2013

CanDie CanDie :p

2. luis.d

Posts: 354; Member since: Dec 04, 2013

This is glorious!

3. AppleHateBoy unregistered

Faith in humanity restored. Faith in patents destroyed further.

4. WHoyton1

Posts: 1635; Member since: Feb 21, 2013

Hahahaha awesome go go go Candy Jam!!!

5. lalalaman

Posts: 638; Member since: Aug 19, 2013

Can't stop laughing....:D:D:D The names for trolling are awesome..... Candy crap,candie,the saga saga etc....trolololololololol

6. Xperia_droid

Posts: 42; Member since: Nov 07, 2013

candy crush sega looks original Chinese copy ;)

7. TylerGrunter

Posts: 1544; Member since: Feb 16, 2012

Love it!

8. Looser99

Posts: 62; Member since: Nov 10, 2013

I love the name "Candy Crap Saga" lol :D King is absolutely ridiculous ! Candy Jam is doing it just right in the face of that so called KING :)

9. Mxyzptlk unregistered

How to troll a blatant copyright/patent troll. You can't patent something that's generic.

10. corporateJP

Posts: 2458; Member since: Nov 28, 2009

LOL...King deserves this for trademarking common words. Bunch of douchebags. On a side note, I have never downloaded Candy Crush, but I did try it. Way to rip off Jewel-type games, King. Bunch of donkeys. You guys are so original. Karma is a beehotch. On a side note, I'd like to try Candy Escape Goat Saga...LOL!

11. kane74

Posts: 44; Member since: Jan 24, 2014

They deserve this

12. andynaija

Posts: 1259; Member since: Sep 08, 2012

I hate when patent companies are so foolish to go ahead and patent words or technologies that have been in use everyday, and the thing is one wanting to patent it is not even the one that came up with it!

13. GeekMovement unregistered

"Don't Let the Candies Crush You!" haha. I love this trolling. I stopped supporting this dev after reading that absurd news. I hope their "candy" patent gets invalidated.

14. downphoenix

Posts: 3165; Member since: Jun 19, 2010

Im tempted to use my copy of RPGMaker to make a crappy candy game in protest as well, fun times!

15. rns122112 unregistered

MOM!!!!!!! Does this mean we cant go to the CANDY store now?

16. Maryewww

Posts: 32; Member since: Sep 16, 2013

Uninstalling Candy Crush Saga in 3, 2, 1

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.